Imagine a world where manufacturers don’t test that things work properly. Where no tests are run, apps fail every second, and electronic products are sold with no guarantee that they’ll function properly. While this is far from a dystopian nightmare, it’s not ideal. If Quality Assurance didn’t exist, we wouldn’t dare to ride a roller-coaster and only the brave among us would buy cars – praying that nothing self-ignites and the brakes work. Sure, technical errors, bugs, and glitches are inevitable. As professional and experienced as your team is, perfection is most definitely difficult to achie ..read more

While we’ve thankfully seen small businesses continue to recover, they’re now faced with another challenge—hiring and retaining employees. Every day we hear stories from our small business customers that align with the data and headlines about the hiring crisis in the United States. As of September, the number of open jobs in the U.S. reached over 10 million. However, despite the unemployment rate remaining above 5%, many businesses have reported difficulty finding workers. A large portion of small businesses fall into that category – according to the latest NFIB Small Business Optimism Index ..read more

History tells us that a unique business idea can take you a long way. Consider the introduction of K’nex or Spanx or even Uber, to name a few ideas and the millions that followed those innovators afterward. But with all the quick-thinking entrepreneurs out there, success typically boils down to how you manage your company, not only the product or service you’re selling. This post explores the risks most startups face and how to navigate them savvily. Let’s dive in. Sourcing Funds For many new business owners, securing the capital to grow their business is challenging. Whether the money is in t ..read more

Many experts agree that the workforce of the future will combine in-office and remote work. In fact, 77% of business leaders believe their company will use a hybrid model next year. Ensuring cybersecurity with remote work is no simple task, as the skyrocketing number of cyberattacks the past year demonstrates. And even though large enterprises dominate the headlines, many small and medium-sized businesses (SMBs) — companies with fewer resources to devote to robust cybersecurity than Fortune 500 whales — were also heavily targeted. Many organizations were vuln ..read more

This article wraps up my story of becoming an entrepreneur. Thanks for reading. As we discussed the tips and lessons I learned to help build a successful business, I am thrilled to leave you with this final piece. And there is no bigger, better tip than: Be ready for the hard work and celebrate all your accomplishments, no matter how small.   Success is a relative term. It describes meeting and achieving goals and attaining targets. It can be relative to your level of goals and targets. This is why so often the common phrase has been to set SMARTgoals, which aptly stands for Specific ..read more

In a world that values you for your productivity, it’s easy to get stuck in overdrive. How do you learn to slow down when everything seems to be speeding up at a rapid rate? As an entrepreneur who’s experienced burn-out and an addiction to over-achievement rooted in childhood trauma, I’ve committed myself to learning about my nervous system as an everyday wellness practice. A part of my “recovery” process has been learning to slow down, feel and notice the “unconscious” patterns of my nervous system. In doing so, I’ve created a framework that may support you as you navigate a busy, hectic glob ..read more

The total number of mobile apps available in the world is 8.93 million. Isn’t that a colossal figure? It appears that the mobile development market is growing. Consider the trends for apps offered in the App Store from 2008 to 2020. Nowadays, an idea spreads quickly and becomes a mobile app in the app shop or play store. As a result, outsourcing mobile application development has steadily grown in popularity. To be honest, mobile app development has become a powerful voice for organizations looking to increase their revenue and elevate their image to the next level. In 2021, revenue from appli ..read more

Salesforce is the largest Customer Relationship Management (CRM) tool in the world. Over the years, it has evolved into a beast that can do everything your Sales & Marketing teams need it to do (and more!). Its size means it’s a great addition to your company but also makes it tricky to test.  In this article, we will give you some actionable Salesforce functional testing tips. We hope to make your life testing different functional aspects of Salesforce as painless as possible from day one.  Salesforce Functional Testing Tips #1 – Run Tests as Real Users Salesforce tests run at t ..read more

In the newly digitized world a lot of focus is placed onto digital means of communication and contact, with many consumers going through their customer journey entirely online without any form of face-to-face interaction with any member of your organization. This is really quite convenient as it lets you spread your net wide without a care as to how many employees you have, but when your services require communication things can be a bit trickier. Having many different ways your customers can contact you is great, but it also leads to a few problems. There are many different forms of digital c ..read more

Consumer spending is continuing to increase and businesses are welcoming back customers with open arms. With that, businesses  are now faced with the perennial question of how to effectively and strategically re-engage with customers. With business formation at all-time highs and the world of commerce changing irreversibly as a result of the last 18 months, it will remain important to re-engage with existing customers, and also continuing to look for new customers to try your business, whether it’s online or in-person or, increasingly, both.   Below are five ways that businesses ..read more