Has everybody on your team gone to a conference this year? Whether it’s for budget reasons, lack of time or even family matters, it’s not always possible to get everybody to fly across the country to attend one of the great higher ed conferences out there. That’s why I launched – back in 2013 – the Higher Ed Experts Online Conferences, to offer an affordable alternative to spend a day with your team or user group on campus to learn best practices and get energized. The good news is that the 7th Higher Ed Social Media Conference will take place on December 4, 2019. Why should you team attend ..read more

The 7th Annual Higher Ed Social Media Conference (Dec 4, 2019) The Higher Ed Social Media Conference has been a big hit with the community since its launch in 2013. Every year, several hundred participants working for colleges and universities in the US, Canada and the UK gather around big and small screens to attend this must-attend conference for higher ed social media teams looking for inspiration, advice and best practices to borrow. Top 5 reasons why presenting at the #HESM Conference is even better than attending I’ll give you 5 reasons to submit a speaking proposal (before Sep 18, 201 ..read more

Did you miss the #HEW19 conference on June 5? Watch it on-demand! The 2019 Higher Ed WEBSITES Conference was a really fun and engaging experience (check out the pics!) for all the American, Canadian and Australian schools in attendance – and you can now get it on-demand! The 2019 Higher Ed WEBSITES Conference was full of fresh ideas, best practices, great takeaways in the sessions as well as the Q&A session – with all the speakers on screen – we streamed live on Facebook (totally unfiltered as you’ll see with the mix-up at the beginning)! More coming soon! Whether you registered for the ..read more

Did you miss the #HECO19 conference in April? Watch it on-demand! The 2019 Higher Ed Content Conference was a really fun and engaging experience (check out the pics!) for all the American and Canadian teams in attendance a couple of weeks ago – and you can now get it on-demand! The HECO19 conference was full of great takeaways, fresh ideas and surprises including a 27-min Q&A session with all the speakers on screen we streamed live on Facebook (skip the first minute for the start :)! Extras, Extras, Extras! Whether you registered for the live conference or get it now on-demand, you will ..read more

What do content creation processes look like in higher education? Not in theory, not in conference presentations, not in 280 characters (or more), but in reality? While we all have access to the great content created by our professional peers, itâ€s rare to get details on the different processes behind the higher ed content we see published on the web or shared on social media. So, I asked the speakers of the 2019 Higher Ed Content Conference to share how the “content sausage” is made at their school. Check out these 12 takes on the higher ed content process and get inspired! #1 Corie Ma ..read more

Looking for great presentations for the 2019 Higher Ed Content Conference (April 17) Welcoming hundreds of participants from close to 70 different institutions based in the US and Canada in April 2018, the 5th edition of the Higher Ed Content Conference was a big success. This online conference focusing only on content strategy and content processes for higher education will be back this year on April 17, 2019 – and YOU can be part of it and help make it as good as (or even better than) its previous editions with your 10-min presentation proposals! Top 5 reasons to present at the 2019 Higher ..read more

When you do analytics work, analyzing the data and unearthing analytics insights are only half the battle. They are crucial steps, but nothing that matters will get done if you canâ€t drive decision makers to action. So, how can you share and present analytics reports that drive action? This part of the measurement process is more art than science in higher ed marketing and communication where there isnâ€t a strong data-driven culture. So, I asked the 11 higher ed professionals speaking, by my side, at the 2019 Higher Ed Analytics Conference to share their top tips to present effectively analy ..read more

A new twist on Higher Ed Holidays Tradition This year you can find the list on Higher Ed Experts blog ..read more

Has everybody on your team gone to a conference this year? Whether it’s for budget reasons, lack of time or even family matters, it’s not always possible to get everybody to fly across the country to attend one of the great higher ed conferences out there. That’s why I launched – back in 2013 – the Higher Ed Experts Online Conferences, to offer an affordable alternative to spend a day with your team or user group on campus to learn best practices and get energized. The good news (and I’m sure everybody in higher ed can use some good news now) is that the 6th Higher Ed Social Media Conference ..read more

Inspiration comes in different forms and shapes. While most higher ed social media professionals often keep a close eye on what early adopters and innovators share on their schoolâ€s accounts, our audiences interact with many brands, accounts and campaigns on social media. So, itâ€s always a good idea to look outside of higher education to know whatâ€s out there, but also to find new sources of inspiration. Thatâ€s why I asked the 12 higher ed web professionals speaking at the 6th Higher Ed Social Media Conference to share with us the coolest social media campaign (or post) theyâ€ve seen recen ..read more