Adrian Swinscoe
736 FOLLOWERS
Adrian Swinscoe brings over 16 years experience to focusing on helping companies large and small develop and implement customer focused, sustainable growth strategies. He is a huge fan of organisations that do great things for their customers and their employees and also a helper to many wanting to achieve their own level of greatness.
Adrian Swinscoe
4d ago
Last year, I spoke to Darren Rushworth, President of NICE International, about the UK’s Financial Conduct Authority (FCA) new Consumer Duty regulations and how they were […]
The post Two thirds of UK customers may be vulnerable but not obviously so first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
6d ago
Today’s interview is with Gareth Higgins, who writes and speaks about the power of storytelling to shape our lives and world, peace and justice, and how […]
The post Leadership, storytelling and why it is an art and it needs to be taught – Interview with Gareth Higgins first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1w ago
This is a guest post by Aparna M. A., a Content Writer for Kings Research. In the ever-evolving digital landscape, businesses of all sizes are grappling […]
The post A comprehensive guide to Customer Data Platforms in 2024 first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
2w ago
Today’s interview is with James Lawther, Director at Squawk Point Consulting and Author of ‘Managed by Morons: The Path to a Thriving Organisation’. James joins me […]
The post You don’t get promoted for teaching people how to wash their hands – Interview with James Lawther first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
3w ago
This is a guest post by Rhys Williams, a freelance content marketing writer specialising in B2B SaaS, martech and personalisation. While there are plenty of positive […]
The post Customer Advocacy – An Untapped Asset first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1M ago
Every now and again, I come across a piece of research that makes me want to pull my hair out. One such piece of research was […]
The post The worrying state of the European contact center space first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1M ago
Today’s interview is with David Powers, who is an author, podcast host, Chief Experience Officer at Rooter Hero Plumbing & Air and a true punk. David […]
The post A look inside a punk-inspired contact center – Interview with David Powers first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1M ago
This is a guest post by Caroline Gleeson, CEO at Occupop. During the Great Resignation, which saw employees voluntarily leaving their jobs en masse, recent statistics […]
The post IWD 2024: How Can Businesses Help Women Feel More Supported and Engaged at Work? first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1M ago
Today’s interview is with Michael Hinshaw, the founder and president of customer experience consultancy McorpCX. Michael joins me today to talk about the CX value model […]
The post The CX value model and linking experience to business outcomes – Interview with Michael Hinshaw of McorpCX first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1M ago
In November of last year, I spoke at the CX NXT – Customer Experience Summit in Dubai on the topic of failure, fumbles and fiascos in customer experience. […]
The post The dark corners waiting to undermine your customer experience first appeared on Adrian Swinscoe ..read more