Core Technology Fee (CTF) The CTF is an element of the alternative business terms in the EU that reflects the value Apple provides developers through tools, technologies, and services that enable them to build and share innovative apps. We believe anyone with a good idea and the ingenuity to bring it to life should have the opportunity to offer their app to the world. Only developers who reach significant scale (more than one million first annual installs per year in the EU) pay the CTF. Nonprofit organizations, government entities, and educational institutions approved for a fee waiver don’t ..read more

The App Store was created to be a safe place for users to discover and get millions of apps all around the world. Over the years, we‘ve built many critical privacy and security features that help protect users and give them transparency and control — from Privacy Nutrition Labels to app tracking transparency, and so many more. An essential requirement of maintaining user trust is that developers are responsible for all of the code in their apps, including code frameworks and libraries from other sources. That‘s why we’ve created privacy manifests and signature requirements for the most po ..read more

Apple Search Ads helps you drive discovery of your app or game on the App Store. We caught up with the Apple Search Ads team to learn more about successfully using the service, including signing up for the free online Apple Search Ads Certification course. How might my app or game benefit from promotion on the App Store? With Apple Search Ads, developers are seeing an increase in downloads, retention, return on ad spend, and more. Find out how the developers behind The Chefz, Tiket, and Petit BamBou have put the service into practice. Where will my ..read more

Join us for a special Apple Event on May 7 at 7 a.m. PT. Watch online at apple.com, on Apple TV, or on YouTube Live ..read more

Web Distribution lets authorized developers distribute their iOS apps to users in the European Union (EU) directly from a website owned by the developer. Apple will provide developers access to APIs that facilitate the distribution of their apps from the web, integrate with system functionality, and back up and restore users’ apps, once they meet certain requirements designed to help protect users and platform integrity. For details, visit Getting started with Web Distribution in the EU ..read more

The App Review Guidelines have been revised to support updated policies, upcoming features, and to provide clarification. The following guidelines have been updated: 3.1.1(a): Updated to include Music Streaming Services Entitlements. 4.7: Added games from retro game console emulator apps to the list of permitted software, and clarifies that mini apps and mini games must be HTML5. View guidelines Translations of the guidelines will be available on the Apple Developer website within one month ..read more

Welcome to Hello Developer — and the kickoff to WWDC season. In this edition: Discover what’s ahead at WWDC24 — and check out the new Apple Developer YouTube channel. Learn how the all-new Develop in Swift Tutorials can help jump-start a career in app development. Find out how Zach Gage and Jack Schlesinger rebooted the crossword puzzle with Knotwords. WWDC24 The countdown is on WWDC season is officially here. This year’s Worldwide Developers Conference takes place online from June 10 through 14, offering you the chance to explore the new tools, frameworks, and technologies that’ll help yo ..read more

Knotwords is a clever twist on crossword puzzles — so much so that one would expect creators Zach Gage and Jack Schlesinger to be longtime crossword masters who set out to build themselves a new challenge. One would be totally wrong. “Crosswords never hit with me,” says Gage, with a laugh. “I dragged myself kicking and screaming into this one.” It’s not about ‘What random box of words will you get?’ but, ‘What are the decisions you’ll make as a player?’ Jack Schlesinger, Knotwords In fact, Gage and Schlesinger created the Apple Design Award finalist Knotwords — and the Apple Arcade version ..read more

Join the worldwide developer community online for a week of technology and creativity. Be there for the unveiling of the latest Apple platforms, technologies, and tools. Learn how to create and elevate your apps and games. Engage with Apple designers and engineers and connect with the worldwide developer community. All online and at no cost. Learn more ..read more

To align with the Digital Services Act (DSA) in the European Union (EU), Account Holders and Admins in the Apple Developer Program can now enter their trader status in App Store Connect. Submission requirements You’ll need to let us know whether or not you’re a trader to submit new apps to the App Store. If you’re a trader, you may be asked for documentation that verifies your trader contact information ..read more