#776: A Rockstar Game Plan to Start the New Year Strong
The Advanced Selling Podcast
by Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L
4d ago
As 2023 winds down, Bill and Bryan share practical advice for sales professionals to hit the ground running on January 2nd. The guys discuss the power of planning ahead, calendaring key activities, and using the holidays to create assets like webinars. Even if your plans feel like a pipe dream now, put them on the calendar and work backwards. Gain momentum going into the new year so you're fired up, focused, and ready to crush it! Is it time for you to get serious about your 2024 goals? If so, join our 2024 Personal Business Planning Masterclass on December 6th. To learn more go to http://bill ..read more
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Make Video Work for You
The Advanced Selling Podcast
by Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L
1w ago
We’re back in your feed with a bonus episode! Bryan Neale is joined by Margaret Henney, Director of Marketing at Covideo. The two chat about the new regulations being placed on email and what that means for sales & marketing. Margaret also shares some best practices for incorporating video into your sales process. To learn more about Covideo and see an example of how it can help you grow your business, visit https://www.covideo.com. ================================= Want our "Insider Secrets?" Go to http://advancedsellingpodcast.com/insidersecrets to get them right now! The Insider program ..read more
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#775: Marketing in the Age of Authenticity
The Advanced Selling Podcast
by Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L
1w ago
In this episode, Bill and Bryan explore how the tide is turning against inauthentic marketing outreach. With major email providers restricting spam, sales professionals now need marketing plans centered around value and relevance. How can you leverage existing social media habits to be more active on LinkedIn? What marketing behaviors should you commit to consistently? Tune in as Bill and Bryan discuss why sales and marketing success in 2024 will require embracing personalization and eschewing mass outreach spray and pray approaches of the past. Learn how to craft marketing that cuts through t ..read more
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#774: Identifying Your Unique Gifts and Talents
The Advanced Selling Podcast
by Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L
2w ago
In this episode, Bill and Bryan discuss the importance of identifying and utilizing your unique gifts and talents in business and sales. They talk about how natural talents can often be overlooked because they come so easily to us. The guys provide examples of skills that are in their "zone of genius" versus skills that are a struggle. They emphasize leveraging your gifts and spending less time trying to improve weaknesses. Whether you believe your gifts come from a higher power or are developed over time, they encourage you to reflect on and better utilize your unique abilities. Is it time fo ..read more
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#773: Avoiding Common Year-End Sales Mistakes
The Advanced Selling Podcast
by Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L
3w ago
Bill and Bryan discuss some of the most common mistakes sales teams make when trying to close out the year strong. They talk about the dangers of discounting to hit quota, warning that this can train customers to always expect a deal.  The guys emphasize starting with the intention to help prospects truly, not just make the numbers look good. They advise against putting too much pressure on prospects to close deals by year-end when there may not be a good reason and the importance of having a vision for both the next 30-45 days and the coming year so you don't lose momentum.  Time fo ..read more
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System of Action vs. System of Record
The Advanced Selling Podcast
by Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L
1M ago
This week we’re bringing you a bonus episode of ASP! Host Bryan Neale sat down with Bill Johnson, CEO of Salesvue. The two discuss the stark difference between sales when they started their career and sales in 2023. They also dig into how to make your CRM your system of action vs. just your system of record. To learn more about Salesvue and whether it can help grow your business, visit https://salesvue.com. ================================= Want our "Insider Secrets?" Go to http://advancedsellingpodcast.com/insidersecrets to get them right now! The Insider program is open for enrollment. If yo ..read more
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#772: Evaluating What Truly Matters
The Advanced Selling Podcast
by Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L
1M ago
In this episode, Bill and Bryan have an important conversation about fulfillment and meaning beyond just hitting sales targets and revenue goals. They introduce the concept of the Thriving and Fulfillment Inventory (TFI), encouraging listeners to take stock of what activities and parts of their work truly light them up versus simply going through the motions. The guys share personal examples from their own careers about times they've chased validation or followed a certain path just because it led to more money, but didn't actually bring joy or meaning. They also stress the importance of havin ..read more
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#771: The Invisible Forces Holding Your Back
The Advanced Selling Podcast
by Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L
1M ago
In this episode, Bill and Bryan discuss the invisible forces that hold us back from reaching our full potential. They talk about how we can get comfortable with a certain level of achievement or income, and then stop pushing ourselves to grow once we reach that threshold. The guys explore the roots of this "invisible pole" that anchors many of us from ascending to the next level in our careers and lives. They share motivating stories of public figures who have walked away from fame and fortune in pursuit of a simpler, more meaningful life. They also delve into the power of choice - how we can ..read more
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#770: Finding Passion, Purpose and Performance in Sales
The Advanced Selling Podcast
by Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L
1M ago
In this episode, Bill and Bryan tackle the common pressure for salespeople to make their passion their job and income source. They offer perspective around looking deeper to find fulfillment in elements of your current sales role, while also pursuing side projects and passions outside of work that can boost energy, creativity and performance. Drawing from their own experiences, they share stories and tips to help salespeople and other professionals nurture their interests and find deeper purpose, both within and outside of their primary career.  Tune in for an engaging dialogue and practi ..read more
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#769: Leveraging Your Assets to Achieve More
The Advanced Selling Podcast
by Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L
1M ago
In this episode, Bill and Bryan discuss how high achievers and experienced sales professionals can get to the next level, not by necessarily learning new skills, but by better leveraging the skills and assets they already have. The guys talk about how our mindset of "more work and effort" often holds us back from identifying and utilizing key leverage points like time, relationships, talent, and technology. They also share examples and perspectives on how to inventory your unique assets and think creatively about maximizing them to improve your income, impact, and fulfillment in selling ..read more
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