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Premium SEO research and frameworks to help you make better strategic decision

What content works well in LLMs?

Growth Memo

by Kevin Indig

12h ago

A new study of brand mentions and citations in Chat GPT & Co ..read more

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SaaS Deep Dive - Q1 2025 (case study: Zapier)

Growth Memo

by Kevin Indig

6d ago

Is SaaS held up by AI? Why are Buffer and Rippling winning? How to waste millions with botched site migrations ..read more

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Deep SEO

Growth Memo

by Kevin Indig

1w ago

The potential impact of AI Mode and Deep Search models ..read more

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CheggMate

Growth Memo

by Kevin Indig

2w ago

AI disrupts a whole industry. Who could be next? How can you protect yourself ..read more

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February '25 trends and news roundup

Growth Memo

by Kevin Indig

2w ago

OpenAI is unstoppable, SEO for AI agents, Google’s surprising position in Shopping, and more ..read more

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The State of AI Chatbots and SEO

Growth Memo

by Kevin Indig

3w ago

I analyzed 14 studies to answer 4 key questions ..read more

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The impact of AI Overviews on SEO - analysis of 19 studies

Growth Memo

by Kevin Indig

1M ago

A deep analysis of 19 AI Overview studies and what they tell us about how often Google shows them, their impact on CTRs and how to get cited ..read more

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Marketplace Deep Dive - Q1 (Case Study: Zillow)

Growth Memo

by Kevin Indig

1M ago

Exclusive insights into Zillow's SEO strategy + large analysis of marketplace data ..read more

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Live Session recap - 1/31/25

Growth Memo

by Kevin Indig

1M ago

Shifts in AI, search, and content consumption ..read more

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Transactional AI traffic - a study of over 7 million sessions

Growth Memo

by Kevin Indig

1M ago

Yes, AI Chatbot traffic converts better ..read more

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