As you all know, at Hoogly, we are committed to helping you find that perfect feeling of calm and relaxation, by offering you a delightful selection of delicious teas, and adhering to the Danish concept of Hygge, which celebrates the things both big and small that bring you joy, and a commitment to focussing on these things, leaving your stresses and strains behind you.  Because Hygge works so well in our lives, we are always on the look-out for concepts and ways-of-being that complement our ethos, drawing inspiration from cultures and beliefs from around the world. With this in mind, we ..read more

Greetings Hoogly fans! It’s that time again: the chance to discover what’s hot in the literary world, sharing our top picks to help you relax, unwind and distract yourself from the stresses and strains of everyday life! It’s been a sensational year of publishing, with so many established authors bringing out big books, as well as stunning breakthrough debuts by a host of rising stars—it’s been very hard to whittle down our choices. But we’re here to make the tough decisions so you don’t have to; so, if you’re sitting comfortably, then we’ll begin…   BIOGRAPHY: Will Smith, ‘Will’ This char ..read more

Greetings Hoogly fans! The festive season is upon us again and Christmas shoppers are already out in force seeking inspiration or hunting down items on gift lists. Finding something for everyone can be a stressful exercise, and there are certain people who are more difficult to buy for than others. What happens when you’ve browsed every website and wrestled your way through every shop in the mall and still come up empty-handed? Well, frustration might set in. With a few dollops of rage and a small helping of panic. What now?! Do you download an app that gives you randomised gift options and ch ..read more

Greetings Hoogly fans! It’s that time of year again: the nights are getting longer; the temperature has fallen and the bulging darkness begins to encroach on our every flank. Before long it will be that most spooky of occasions: Halloween, and we will once again take to the streets like an army of the undead, dressed like vampires or monsters or ghouls, helping our kids score chocolate and sweets from ordinary humans, and listening carefully to every bang, rustle and clank in the shadows. But how can we explain our continued fascination with all things ghastly and spectral? Stories of spirits ..read more

Advent is finally with us! I think it is now reasonable for us at Hoogly to sneak out first Merry Christmas out. These next few weeks are always my favourite time of year. The decorations can come out, Aled Jones can be sneaked on when no one is looking, and the Christmas films, which multiply year on year, can begin to make their rotation. And if none of those things sound like your kind of Christmas, then whatever it is that you love most can come out too, even if it involves surfing.   We take Christmas seriously at Hoogly. We are Danish, after all! Indeed, half of our teas are designe ..read more

You might not know it from this bright sunshine, but we are now well into autumn. And even though it’s sunny and warm now, there’s sadly only one direction it can go. This happens every year. We think we have beaten the weather. We could swear it’s getting hotter by the day. But then the cold finally snaps upon us, and the leaves fall, and the jumpers and jackets must be taken out from the summer storage. While for us here at Hoogly Tea hygge doesn’t take any breaks, believing that time should always be taken out of our lives to spend time with the people we care about and enjoy the simpler pl ..read more

Have you ever looked at the clock and it seems to be moving backwards? The passage of time is a strange phenomenon; we all remember occasions when it screams past too quickly—but when it’s sluggish and ugly, it can do weird things to the hands of a clock, or the digital readout on a watch.  Waiting for a delayed train is one of my personal, time-bending bugbears. Or perhaps labouring through a tedious project at work. Maybe even during a date with a person who is totally wrong for you: a quick glance at the watch to see that seven minutes has elapsed, and you were sure it was two hours.&n ..read more

Corporate gifting is something that we really love here at Hoogly. We adore it when people ask us to be involved in their hampers. Our teapods, which offer 5 of our unique flavours in teabag form, are the perfect addition to any hamper. We have teas to fit every season, so they can be slipped in as a Christmas thank-you present or perhaps as congratulations to someone who has just completed their first deal. Let’s step back a little, though, to the origins of the hamper. The hamper is, in most of our minds, synonymous with traditional British family life. I experienced my own pastiche form of ..read more

As I write this, the evening sun is painting the garden gold, and the sky is a perfect, limitless blue. There is a gentle breeze caressing my face and the enthused chitter of birds from hedges and bushes. From the neighbour’s garden, a sprinkler swivels and whispers as it shoots out a misty haze. At the back of the neighbour’s yard, they have a pond, where a loved-up pair of ducks have just produced eleven chicks, little bundles of fluff who follow their parents about with adorable clinginess, as Mum and Dad quack aggressively at any perceived threat. On the TV, another match from Euro 20/21 i ..read more

Hello all! Maybe we all spoke too soon. The past few weeks have finally brought along some of that promised weather we have all waited so patiently for! Long may it last.  Since this trundle towards summer, I have been spending a lot more of my evenings outside. The beach here in Brighton is so close that really there is no excuse to not pop down on your bike and watch all the brave people swimming. The parks are looking so lovely as well, and it’s too easy to stray off the path at Preston and amble through the walled garden there. There is nothing I like more in these moments then t ..read more