Housed: The Shared Living Podcast
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Sarah Canning and Deenie Lee of the Property Marketing Strategists have teamed up with Daniel Smith of Student Housing Consultancy to discuss the latest news, views and insights in the shared living sector. Each episode they will be delving into a wide variety of subjects and asking the questions which aren't often asked. This podcast is a must for anyone working in Student..
Housed: The Shared Living Podcast
2d ago
Here's a snapshot of our conversation in Episode 12
✔️Marketing Budgets and Strategies: How are budgets allocated and what strategies are most effective?
✔️Focus Groups and Surveys: Utilising these tools to understand resident needs and satisfaction.
✔️Brand and Investing in Brand Awareness: Budget considerations, who is responsible, and the importance of consistency.
✔️Staffing Structures: Are current staffing levels sufficient to deliver a brand experience?
✔️The Life of a Consultant: A day in the life and the real roles they play in shaping the industry.
Housed: The Shared Living Podcast a ..read more
Housed: The Shared Living Podcast
1w ago
In this week's episode, we delve into environmental issues, student housing challenges and investment quandaries.
Here's a snapshot of our conversation:
- What does Earth Day mean to us?
- The Carbon Budget: Understanding how we can manage our carbon contributions better.
- Is there really a shortage of student accommodation? Examining the realities behind the numbers.
- What does stacking up really mean? If it is just on a spreadsheet, is that really stacking up?
Housed: The Shared Living Podcast aims to bring the latest news, views and insights to the shared living secto ..read more
Housed: The Shared Living Podcast
2w ago
In Episode 10, we discuss the latest insights on property marketing and student housing.
Here's a snapshot of our conversation in this episode:
- On-Site Market Research: Discover how hands-on market research is uncovering new opportunities in shared living spaces.
- Effective Management: Learn how bridging the gap between investors and operators can optimise property performance.
- Emerging Trends: Discussing the expectations of Gen Alpha and the impact of technology on future accommodations.
- Tech Innovation: The need for better system integration to meet the fast-changing demands of mode ..read more
Housed: The Shared Living Podcast
2w ago
This Week on Our Podcast: Sustainability, Legislation and Property Insights
What's in store for you in this episode?
- Exclusive insights from our firsthand experiences at the MIPIM event
- Key takeaways from the COM1 marketing conference focused on sustainability
- A discussion around the latest legislative changes impacting student tenancy lengths and what it spells for the future of shared living
Don't miss out on this episode packed with valuable information for everyone in the real estate and shared housing sector. Whether you're just starting out or have been in the industry for a whi ..read more
Housed: The Shared Living Podcast
2w ago
In this episode of Housed we talk about:
- Small business Sunday event hosted by Theo Paphitis
- Single Family Housing Association UK launch event
- Generational Shared Living
- Allocating Residents in Communal Living
Housed: The Shared Living Podcast aims to bring the latest news, views and insights to the shared living sector.
Each week, Sarah Canning, Deenie Lee of The Property Marketing Strategists and Daniel Smith of Student Housing Consultancy will be delving into a wide variety of subjects and asking the questions that aren't often asked. This podcast is for anyone who wor ..read more
Housed: The Shared Living Podcast
2w ago
In this sixth episode of Housed, we cover:
- Effective LinkedIn Marketing: Our journey to building a business on LinkedIn, packed with insights on crafting a winning content strategy.
- The Popularity of HMOs: Why HMOs remain a go-to choice for students, offering a slice of home and independence.
- The Amber Fundraise Impact: Discussions around the impressive £21 million fundraising and its potential ripple effects in the student accommodation market.
Housed: The Shared Living Podcast aims to bring the latest news, views and insights to the shared living sector.
Each week, Sarah Canni ..read more
Housed: The Shared Living Podcast
2w ago
In this episode, we talk about what we're seeing in PBSA marketing, mixed use schemes and how communal spaces could be utilised for the public and Affordable vs affordable homes.
We believe in supporting the innovation of homes and communities that are welcoming and fair for everyone. This episode is all about sharing those ideas and celebrating equality in the shared living sector.
Give it a listen to catch up on all these topics and more.
Housed: The Shared Living Podcast aims to bring the latest news, views and insights to the shared living sector.
Each week, Sarah Canning, Deenie Lee o ..read more
Housed: The Shared Living Podcast
2w ago
In our fourth episode, we talk about:
- Big Events of 2024: We list the important happenings of the year including The Class Foundation Conference, ICEF Accommodation Conference, OpRE24 and UKREiiF
- What Are Degree Apprenticeships? And where do they fit into the housing picture?
- Easy Tips for Being More Sustainable: Quick wins for the shared living sectors in relation to heating and energy monitoring.
- Studios vs. Coliving Spaces: What’s the real deal with coliving? We break it down.
Housed: The Shared Living Podcast aims to bring the latest news, views and insights to the shared living ..read more
Housed: The Shared Living Podcast
2w ago
In this third episode of Housed: The Shared Living Podcast, Sarah, Deenie and Dan are talking about international student living - from the challenges facing universities and international students to innovative solutions in student housing.
They also talk about:
refurbishing and retrofitting
lobbying and the voices that need to be represented
hospitality as part of the wider industry
Plus, we explore how these topics connect with bigger issues like sustainability, affordability and community building.
Listen for insights, views and opinions based on the latest news and ..read more
Housed: The Shared Living Podcast
2w ago
In this second episode of Housed: The Shared Living Podcast Sarah, Deenie and Dan tackle the pressing challenges and insights of the shared living world.
We explore the ripple effects of financial difficulties in universities, the critical state of diversity within the sector, and groundbreaking discoveries on student marketing engagement.
Housed: The Shared Living Podcast aims to bring the latest news, views and insights to the shared living sector.
Each week, Sarah Canning, Deenie Lee of The Property Marketing Strategists and Daniel Smith of Student Housing Consultancy will be delving int ..read more