In today’s competitive real estate market, making your property listing stand out and captivating potential buyers (or renters) is key to success. One often overlooked yet powerful tool is the inclusion of photos showcasing the available community amenities. These photos take your property listings beyond stunning interior and exterior photos and paint a picture of a lifestyle. We’ll explore the significance of incorporating these photos into your property listings and how they can help attract buyers. The Value of Showcasing Community Amenities Community amenities are shared features, such ..read more

Preparing a property for sale involves more than just cleaning and sprucing up the interior. The exterior, particularly the curb appeal, plays a crucial role in attracting potential buyers and making a lasting impression. We’ll explore seven essential tips to boost curb appeal, from decluttering the exterior to refreshing the paint and creating a welcoming space. You can not only make your property more appealing but also increase its marketability, ultimately leading to a quicker and more successful sale. #1: Clean & Declutter the Exterior Clean up the yard by removing any toys, raking ..read more

Hiring a professional real estate photographer is more than a nice advantage when preparing a property for the market; it’s a game-changer! High-quality photos can significantly boost online engagement, enhance first impressions, attract higher asking prices, and get buyers from online to through the door faster. But with so many photographers out there, choosing the right one is crucial. Your property deserves the best, and you need a photographer who understands how to showcase it at its finest. To help you find the perfect fit, here are 8 questions to ask before making your choice. 1. Wh ..read more

Let’s look back at some of our best real estate photos from various projects for our residential and commercial clients last year. From breathtaking coastal views to modern workspaces and cozy community spaces, we’ll showcase a diverse range of properties. Each image stands out as a favorite, perfectly capturing the unique essence of every property. In no particular order, here are our top 10 favorite real estate listing photos we took in 2023! Dallas  |  Photographer: Corey #1: An Inspirational Culinary Canvas This image is the perfect wide-angle shot to view the whole kitchen ..read more

High-quality professional photography can significantly impact the marketability of real estate listings, drawing in more potential buyers through captivating images and leading to more offers. At Square Foot Photography, we understand every little detail matters, and we approach each photo with meticulous care. Before the magic happens behind the lens, there’s a crucial step often overlooked: proper preparation. This ensures you get the most out of your photos and unlocks the full potential of your shoot. Here’s our handy checklist to guide you through the process of preparing for a real e ..read more

When you hire a professional to take stunning photos of your client’s property, the last thing you want is to worry about who owns the images. Unfortunately, the rules for photo usage rights in the real estate industry can be murky. Property listings and the photos attached to them are often syndicated and re-posted across multiple websites for different purposes. Understanding what you can and can’t do with the photos will help you avoid copyright infringement and a lawsuit. So, here’s what you need to know about photo usage rights, from a professional photography company! Who Owns Real Es ..read more

So, you’ve poured your heart (and a substantial portion of your budget) into a stellar marketing plan. Don’t let all that hard work and money go to waste! Stay on top of your goals and make the most of your marketing efforts by tracking marketing expenses throughout the year. Otherwise, all that strategic energy could vanish faster than a bidding war on a 5-bedroom home in a historic neighborhood. Here are some effective ways to guide yourself toward success and away from costly dead ends. Create Organized Systems Create systems where all your invoices, receipts, and documents are neatly or ..read more

As the current tax season approaches, it might seem too early to be thinking about next year. But as of January 1st this year, the next tax period has already begun. We gathered some top tax tips for real estate agents that focus on things to keep track of throughout the year. Organizing all the receipts, invoices, and other records related to your business activities will help make filing next year’s taxes easier. Your accountant and tax advisor will surely thank you, too! Business Receipts All the things you purchase to effectively run your business and produce income are potentially tax ..read more

As the holidays approach, real estate agents face a unique set of challenges and opportunities when trying to sell homes. There’s typically more inclement weather and busier work-life schedules, but also less competition in the market and increased buyer motivation. When it’s cold and gloomy outside, a cozy, warm home is a beacon of light to hopeful buyers searching for their own home for the holidays. Infuse your listing and marketing efforts with the enchanting spirit of the winter season. We’ll guide you through six effective strategies to help your client list and sell their home during ..read more