Brief summary of show: In this episode of Dental Decoder's podcast, I’m joined by digital marketing expert Lisa Anne about innovative marketing strategies for dental practices.  Lisa shares her journey from a struggling entrepreneur to a powerhouse in digital marketing, investing millions in ads and generating millions of leads monthly.  She introduces her effective four Cs concept: Captivate, Collect, Connect, and Convert, which focuses on attracting the right clients, collecting their contact information through lead magnets, connecting with them via automated messages, and convert ..read more

Brief summary of show: In this episode of Dental Decoder's podcast, I’m joined by Kirk Teachout, a business coach, serial entrepreneur, bestselling author, and the creator of the Seven Figure Dentist Program.  Kirk shares his journey from supporting his wife's transition from an associate to a successful dental practice owner, leveraging his background in the music industry to innovate dental practice management. We discuss the impact of COVID-19 on their practice approach, focusing on the importance of team and patient culture, efficient scheduling, and the practical application of Parki ..read more

Brief summary of show: In this episode of Dental Decoder's podcast, I’m joined by my guest co-host Rebecca Herring, and we dive into the topic of creating membership plans for dental practices. We highlight its advantages for both practices and patients, especially in increasing membership for uninsured patients.  We discuss different aspects of membership plans, including price structuring, benefits offered, and strategies to enhance patient loyalty and practice revenue. We also touch on alternative membership plan ideas, the importance of competitive pricing, and considerations when imp ..read more

Brief summary of show: In this episode of Dental Decoder's podcast, Rebecca and I are joined by Christi Bintliff founder of Leap to Solutions and an experienced dental operations director. Christi shares her journey from IT to dental operations, emphasizing the importance of leadership, strategic planning, and team engagement for achieving sustainable results. Our discussion covers the nuances of dental practice management roles, the gap in responsibilities and titles, and the impact of this on salary expectations. Christi also addresses workplace burnout, the significance of investing in pers ..read more

In this episode of Dental Decoder's podcast, I’m joined by dental consultant and coach Michelle Affanato. We discuss the importance of change management and operational efficiency in the dental office.  Michelle brings over 30 years of experience in both clinical and administrative roles, offering a comprehensive perspective on overcoming dental practice challenges. The episode focuses on innovative hiring practices, such as recruiting outside the dental field and the significance of structured training and onboarding processes. Michelle shares her successful strategy of hiring based on c ..read more

Brief summary of show: In this episode of Dental Decoder's podcast, Christopher Louis, a Los Angeles-based dating advisor, joins me to discuss the complexities and strategies for managing romantic relationships within the dental industry.  Many dental professionals work with their spouses or significant others, leading to unique challenges in blending professional and personal lives. Chris, known for his relationship podcast Dating Intelligence, shares insights on maintaining successful relationships, emphasizing the importance of communication, self-care, and creating a healthy work-life ..read more

Brief summary of show: In this episode of Dental Decoder's podcast, I’m joined by Navid Moosa, a real estate investor, entrepreneur, and serial investor who has spent over 20 years creating and building sustainable business systems.  Navid shares his journey and the importance of maintaining a humble mindset for growth and learning. He emphasizes the value of humility in overcoming challenges and the necessity of adjusting one's environment to foster personal and professional development. Additionally, he discusses the intricate balance of managing multiple businesses while prioritizing f ..read more

Brief summary of show: In this episode of Dental Decoder's podcast, I’m joined by my guest co-host Rebecca Herring and Kara Kelley, the CEO of Clinical HR, which is an advisory firm for dental and medical practices.  We discuss the importance of HR in dental practices, exploring aspects like strategic HR systems, employee engagement, managing employee relation issues, and implementing competitive total reward systems. She also shares insights on the importance of structured benefits for employees, how to make remote workers feel included, and the need to ensure correct salary discussions ..read more

Guest: Laura Johnson Brief summary of show: In this episode of Dental Decoder's podcast, I’m joined by my guest co-host Rebecca Herring and Laura Johnson, the founder and CEO of My Dental SOP.  My Dental SOP is an innovative software solution tailored for dental practices, designed to optimize employee onboarding and cross-training, leading to better productivity and employee retention. The platform allows dental teams to personalize training systems according to their unique practice needs. It incorporates various data types, including written content and videos. My Dental SOP functions ..read more

Guest: Jayna Swan Brief summary of show: In this episode of Dental Decoder's podcast, Jayna Swan joins me to discuss the concept of Neuro-Linguistic Programming (NLP) and its potential applications in a dental practice.  NLP focuses on how we think, communicate and how these patterns interact to create our world. Jayna introduces the idea of using NLP to improve communication with both patients and team members in a dental practice.  She discusses rapport building, imposter syndrome and how improving communication can alleviate these issues. Jayna emphasizes the importance of seeing ..read more