So you may have seen my social media posts, or figured things out from the title of this episode, but ‘Now, That’s What I Call Business’ is ending…or at least going on indefinite hiatus. There has been a lot of things going on behind the scenes, and it’s taken me a while but I have made this decision after much thought. BUT! We’re going to go out with one last episode and there is a lot of stuff to know before we wrap this podcast up.  In this episode I share: -      My reasons for ending the podcast -      Why I’m continuing the ..read more

This is a special bonus episode to give you an update on all things Incrediballs, as many of you have been asking me what is going on. As you may know, earlier this week we held our very first taste testing party and it was both incredible and chaotic and so we have thoughts from that to share, updates on the progress and also a few lessons to impart from this journey as well. In this episode I share: - The initial thoughts and feelings after the taste test - Why and how we have updated the logo - The exciting things that have been happening with packaging - How exactly incrediballs will be pa ..read more

I am very excited to get to introduce you to Kathy from Appletastic. Kathy actually booked a mentoring session with me about a year ago and had a few different ideas, but the common theme for them all was that she wanted to start a business that helped her community. I have seen her weather some storms, but despite them all she has launched an incredible business and I reckon her story is a great peek at what it can be like to launch, get mentoring and follow your passion. In this episode Kathy shares: - Her early career in film, television and animation - The other ideas she pitched to Briann ..read more

This episode is all about sustainable business and how you can inject sustainability into your business every day. The thing is, sustainability is confusing as fuck and a survey I read recently said that 85% of business owners want to be more sustainable but have no idea where to start. So if you are unsure where to even begin, why not start with this podcast episode. We’ll be going through 10, easy, baby steps to get you started on bringing a little bit of sustainability into your business. In this episode I share:  -       The surprisingly high number ..read more

Welcome to No Fear November! I’m Brianne West, and in this episode we're talking fear... of failure and judgement mostly. Which all entrepreneurs will be familiar with. It's not just me chatting, we've also got Simran Kaur of Girls that Invest, Kendall Flutey of Banqer, Brooke Roberts of Sharesies, Simon Coley from Karma Drinks and Elliot Midalia from Boody sharing their thoughts too. If your knees are knocking at the thought of your next big move, or the media’s mean streak (hear you), I’m here to say: Who the hell cares? In a century, we'll all be forgotten, so why not give it a crack? Remem ..read more

Today we’re talking about the infuriating world of investment and shining a light on women in business in honour of International Women’s day. Despite the fact that statistics show just how successful women led business can be, investment in them is pitifully low and if we don’t change the status quo, that is probably not going to change. This is not an anti men episode, or an ‘us vs them’ discussion it is just sharing what studies have found about the under representation and support of women led businesses. In this episode I share: -       The disappointing ..read more

Our second bonus episode 'Biz Bites' with Brianne answers your burning questions about Incrediballs. Curious about when you can invest, the fizziness factor, or why we're launching into three markets simultaneously? This snappy episode has you covered. We're also tackling the big issues like imposter syndrome and the plastic pollution crisis. Our Snappy Snippets feature business owners changing the world with their enterprises and some big questions around what they are superstars at! No intros, no waffle (okay, well not much), just helpful snappy answers to help you build your businesses! Bri ..read more

Welcome to Now, That's What I Call Business! Kia ora! I'm Brianne, the founder and former CEO of Ethique, the world's first regenerative beauty brand, and my latest adventures, Incrediballs and Business, but Better. I've been on this entrepreneurial journey for over 15 years, and if you'd told me a year ago I'd be starting a podcast, I would have laughed. But here we are, and I'm thrilled you're joining me. Why I started this podcast After stepping away from my role at Ethique in 2023, I found myself diving headfirst into new ventures and feeling a bit lost in the sea of startup life. It hit m ..read more

Today we’re talking about Personal Brands. Some people will say you need a personal brand but a better way of putting this is probably to say that you ‘need to control’ your personal brand and you might even want to grow it. The relationship between your personal brand and your business is complicated and intricate and, well, confusing. But the more you understand it the better you’ll be able to utilise it and help grow your business. So that’s what this episode is all about. In this episode I share: -       What exactly is a personal brand -    ..read more

This week I am talking to the incredible Brooke from Sharesies, a platform that is changing the investment game. I first met the sharesies crew in 2017 in my very first angel investment pitch and I was blown away by how lovely they all were, and what a good (and simple) idea Sharesies was. Their mission is all about creating financial empowerment for everybody and Brooke has done this as one of six co-leaders which is unusual, but super effective.  In this episode Brooke shares: -       How Sharesies started -       How ..read more