In this episode, we explore how the hourglass sales funnel can revolutionize your personal training business through retention.  We'll also explore the importance of providing value and building trust with your potential clients and establish yourself as an authority in the field to establish long-term relationships. Lastly, we'll explore the often-overlooked stage of retention and how to improve it. This is where you can increase customer loyalty and maximize your revenue potential. Learn how to exceed clients' expectations, deliver exceptional results, and offer upsells and additional s ..read more

Hey there, it's Marc! In this episode of the Epic Personal Trainer podcast, I'm going to share some amazing and effective strategies for all you in-person trainers out there to create killer sales funnels. First things first, let's talk about reaching out to cold traffic. Don't be afraid to put yourself out there and show off your skills to people who don't know you yet. Building an online presence and attending local events are great ways to attract potential clients. It's all about meeting potential clients where they are in their fitness journey and using social media and email to build r ..read more

Part 2 of a 3 part mini series. Now that you know what sales funnels are and the stages, in this session we cover an example of how you can set up a sales funnel if you are an online personal trainer. You will get to know How to reaching out to your top of funnel cold traffic What a lead magnet is and how to use it The best ways to build up interest in your audience Direct and indirect calls to action to help make sales Check out the previous. session if you don't know about sales funnels yet. Also, if you are an in personal trainer, check out session #33. Links The Fitness Chef Instagra ..read more

Having a great sales process can really boost your sales in your personal training business. And a sales funnel is THE way to do it. This is the first of a 3 part series, the first on the Epic Personal Trainer Podcast, we go through an introduction to sales funnels. What are they? Why use them? And what are all the different stages to take a potential customer through? Check out session #31 and see what you're missing out on. How to get help when you're ready! Epic Pro personal trainer communityPersonal trainer business coursesPersonal trainer resourcesInstagram ..read more

There are a lot of things that can help you get more clients. It is basically your marketing and getting the word out. To do that you have to put yourself out there and create situations where you can spark conversation and communicate with your audience and potential clients. Check out this session and find out the number one thing that all marketing boils down to so you can create and look out for situations where you can talk to people. You are probably doing some of it to some extent, even if you don't know it, but we can all do more to improve our business and get even more clients. L ..read more

Do you have a system or process that you follow for each new client or lead. that comes through your door? A lot of personal trainers have questions like "do I hold a consultation before or after a client has paid?' or 'when should I do their assessments?' While there are many ways to do. this, in today's session I will walk you through the workflow that is used successfully by every trainer at Invictus Athletic Club. and many other students that I've taught. Follow this workflow to make sure you cover all your bases and not forget any important steps. You will also be able to convert more ..read more

There are a lot of ways for trainers to package what they can sell to potential clients. By getting this right, you can offer services and products that are more people will be interested in meaning you will get more clients and more sales. This session will show you: Three ways to package your services with pro's and con's What the centre stage effect is and how it can help you get more sales What price anchoring is and how it can help convert more Start to think outside the box with what you can offer within your business and grow your client base to new levels. How to get help when you'r ..read more

Starting out as a personal trainer can be hard, and sometimes lonely! We all make mistakes when we are starting anything new, it is a part of the process. In this session I talk about some of the mistakes I made when I first started and how I almost quit more than once! But I keep seeing trainers today make those same mistakes all the time. So check out the session and make sure you don't fall into any of these common mistakes. Don't be like me! Be patient, keep learning, treat your business like a business and get some support along the way! LinksSession #003 - Generalise Vs SpecialiseFr ..read more

Becoming a great trainer isn't an easy thing! It's a mix of hard work, constant learning and experience. There are so many more qualities that a trainer needs, but in this session of the Epic Personal Trainer Podcast I wanted to cover some of the core qualities that I believe all trainers need. Download or stream now to listen and see if you have these few core factors that all successful personal trainers have. By improving these  you can create a better situation to give you the best chance of succeeding in your business. Links Epic Free Forever Community How to get help when you'r ..read more

Content marketing is now an essential part of the modern day personal trainers job. This started when  YouTube, smartphones and social media came on the scene more than 10 years ago. Now, it is pretty much unavoidable! So what can you so as a personal trainer? Check out this session so that you can know... Why you need to be a content marketer Knowing your ideal client and why it's important for creating content Deciding on the right platforms for you to create and publish on Knowing how to track your contents effectiveness to boost your business and connect with your audience Links ..read more