Trax Retail Blog
0 FOLLOWERS
Trax Retail Blog
4d ago
In the fast-paced and competitive world of Consumer Packaged Goods (CPG), mastering in-store execution is a strategic imperative. Elevating sales, bolstering brand visibility, and crafting memorable customer experiences hinge ..read more
Trax Retail Blog
2w ago
Learn how AI Merchandising & AI Technology will reshape the retail landscape along with examples of brands that have used various types of AI ..read more
Trax Retail Blog
1M ago
From watching the video, gain better insights into various aspects of consumer engagement, shopper marketing, and the evolving landscape of retail, particularly in the context of digital technology integration ..read more
Trax Retail Blog
1M ago
This year, the most effective fast food marketing strategies have relied heavily on technology to meet customer demand. Consumers today expect greater transparency from restaurants. They want to know what they’re ..read more
Trax Retail Blog
1M ago
Augmented reality marketing campaigns have been slower than expected to take off, and much of this has been due to the lack of AR-compatible mobile platforms. While many brands have pioneered ..read more
Trax Retail Blog
1M ago
Fast food is a high growth industry. Currently, the US market for fast food is worth about $200 billion and nearly half of all consumers get take out or fast food at least once ..read more
Trax Retail Blog
1M ago
Retail execution is a business process designed to ensure that a consumer goods manufacturer’s overall brand strategy is executed in retail stores. Put simply, retail execution aims to put the right product on the right shelf at the right time ..read more
Trax Retail Blog
1M ago
Discover the strategies and unique data collection that leading CPG brands are using to ensure products are on the shelf, displayed correctly and moving those units just as fast ..read more
Trax Retail Blog
1M ago
In today’s rapidly evolving Consumer Packaged Goods (CPG) landscape, optimising shelf space is more critical than ever. Retailers and CPG companies alike strive to maximise every inch of space to ..read more