Does Storytelling Matter in Food? A Special Episode with Reuters Events "Transform Food 2023"
Full Stack Food
by Full Stack Food
1M ago
This summer, Reuters Events launched Transform Food 2023, a event accelerating innovation and collaboration within the global food and agriculture industry. As a precursor to the main event in Fall, 2023, Reuters Events teamed up with Full Stack Food's Aditi Roy, who moderated a panel discussion addressing the issue, "How Must We Rethink Emotional Resonance in New Food Categories." Irina Gerry, Chief Marketing Officer at Change Foods, and Paige Graham, SVP of Social Impact and Sustainability at Edelman joined Aditi in discussing why storytelling and building emotional connection with mass audi ..read more
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Can You Make (Good) Chocolate Without Cocoa and Coffee Without Beans? A Conversation with Adam Maxwell and Kelsey Tenney, Voyage Foods
Full Stack Food
by Full Stack Food
1M ago
Adam Maxwell and Kelsey Tenney are almost polar opposites. What makes them such a formidable pair of co-founders is the one thing they do have in common. They are both downright obsessed with the science behind food. That mind meld led the pair to launch Voyage Foods, which makes your favorite staples with alternative ingredients to produce food more sustainably. The Oakland-based company recently launched peanut butter without the peanuts, and they’re also working on chocolate without cocoa and coffee without beans. Kelsey and Adam’s partnership began across the country on the East Coast - he ..read more
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When Will Fake Meat Taste Like Real Meat (Part 2)? A Conversation with Tyler Huggins, CEO/Co-Founder, Meati
Full Stack Food
by Full Stack Food
1M ago
Tyler Huggins is not a man of many surprises. Rather, he is a study of consistency. The things that matter to him most today are the same things he cared about as a child, as a teenager, and as a young adult. For one, he loves nature. And second, he wants to devote his life to preserving it. Tyler feels a kinship with land, trees, air, and water that feels core to who he is and it drives what he does. As a student, he studied ecology, biology, and engineering - marrying his love for the outdoors and living things with his passion for solving problems. Tyler also studied grizzly bears when he t ..read more
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Can Data Fix Food? A Conversation with Kellee James, Founder/CEO, Mercaris
Full Stack Food
by Full Stack Food
1M ago
Markets and data transparency may sound like dry subjects, until you hear Kellee James talk about her life’s work. Kellee is the CEO and founder of Mercaris, a market data service, and trading platform for organic agricultural products. Over the course of her life, Kellee saw the power of exchanges in addressing social or climate issues. One example is, how cap and trade programs solved the problem of acid rain. And now, Mercaris is bringing more transparency to organic markets by providing farmers, processors, and consumers packaged goods companies with pricing data for organic foods. Mercari ..read more
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What's Stopping New Foods from Getting to Market? A Conversation with Riana Lynn, Founder/CEO, Journey Foods
Full Stack Food
by Full Stack Food
1M ago
Riana Lynn’s company, Journey Foods, applies data to the world’s biggest food supply chains to help bring plant-based foods to market faster and more cost efficiently. That may sound like a big undertaking, but it’s just one of Riana’s many superpowers. From her days as an elite athlete and pre-med student to her early entrepreneurial experiences as the founder of a massively successful juice bar and a stint working for the White House - one of Riana’s early challenges was figuring out where could have the most impact while doing what she loved. Today, Riana sits at an unique intersection of f ..read more
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Is The Future of Food Vegan (and Female)? A Conversation with Jennifer Stojkovic, Founder, Vegan Women Summit
Full Stack Food
by Full Stack Food
1M ago
We’ve interviewed many founders for Full Stack Food, but Jennifer Stojkovic is truly one–of-a kind. She created The Vegan Women Summit, which brings together more than a thousand women to help make our food systems more sustainable, accessible, and equitable. She's also an investor, founder, and author of "The Future of Food is Female." Stojkovic is devoted to increasing representation for women in the food system; she's started programs to increase the number of women launching, investing in, and working for food innovation companies. Above all, Stojkovic says she doesn’t expect everyone to b ..read more
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Does Dairy Need A Reset? A Conversation with Jon King and Rob Forsythe, Co-Founders, Milk Moovement
Full Stack Food
by Full Stack Food
1M ago
You may have never heard the names Jon King and Rob Forsythe, but there’s a good chance the work they are doing will someday impact something in your fridge. The pair launched Milk Moovement, which is a digital platform which tracks everything along the dairy supply chain, from production to delivery. The work they are doing is wildly disruptive - before they started their company, Jon and Rob say much of the business along the dairy supply chain was conducted through phones, fax machines, and even snail mail. Milk Moovement started in Canada, where Jon and Rob are from, but the two say they’l ..read more
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Is Product-Market Fit All That Really Matters? A Conversation with Jorge Heraud, Co-Founder, Blue River Technology and VP, Automation and Autonomy, John Deere
Full Stack Food
by Full Stack Food
1M ago
It’s not often that a company comes along and develops a product so game-changing, that it not only disrupts an entire industry, but sets the bar for any other company innovating in that area. Blue River Technology is that company. The startup was launched by Jorge Heraud and Lee Redden when they were Stanford grad students. Their mission was to help farmers take on some of their biggest challenges by making agricultural equipment smarter through robotics, AI, and machine learning. Blue River focused on precision agriculture - its first product was a piece of computer vision hardware you hitch ..read more
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Do Rocket Scientists Make Better Pizza? An Interview With Benson Tsai, Stellar Pizza
Full Stack Food
by Full Stack Food
1M ago
Benson Tsai is the CEO and co-founder of Stellar Pizza, a pizza-making truck operation that Tsai calls a “spaceship on wheels.” Why? Because inside the truck, the chef making the pies is actually…a robot. The spaceship analogy is particularly apt because Tsai is a rocket scientist who left his job as a battery engineer at SpaceEx to launch Stellar. His co-founders and nearly one dozen employees are also former SpaceEx employees who jumped ship to join the so-called spaceship. They aren’t alone in betting on pizza-making robots…recently, Jay-Z invested in Stellar. For his part,Tsai seemed desti ..read more
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"What Matters More in Food-Tech: Relationships or Big Ideas?" An Interview with Ryan Shadrick Wilson, Boardwalk Collective
Full Stack Food
by Full Stack Food
1M ago
Ryan Shadrick Wilson wears a lot of hats as a leader in food innovation - advisor, investor, advocate, and strategist are just a few…but even those don’t do justice to conveying the influence Shadrick-Wilson, the founder and CEO of Boardwalk Collective, has had on the industry. Simply put, Shadrick Wilson has probably influenced many of the food brands you know and love. She started out her career as a lawyer focused on civil rights…but after getting assigned to working on cases in the food industry instead, Shadrick Wilson realized food can be a vehicle for social change. Her path led to a st ..read more
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