An amazing conversation with the one and only Julian Cole, on teaching and developing comms strategy, insight and what it actually means, Julian's Strategy on a Page (SOAP), Australians ....and many more interesting topics.  ..read more

لديه الكثير من النصائح لحديثي التخرج وخبراء التسويق  نتكلم عن التوظيف في السعودية والخليج عموما، وسنجابور، وانجلترا بنتكلم بردو عن الاختلافات بين وظائف التسويق بين الشركات والتسويق للمستهلكين  وظائف الوكالات ووظائف التسويق في الشركات  عنده نصائح كتير لحديثي التخرج B2B vs B2C Marketing #التوظيف #تسويق #دعايةواعلان #وظيفة #وظايف #السعودية #دبي #وظايفـالتسويق #مصر #المغربـالعربي  ..read more

What can I say? Nora's done it and seen it all. From Account Management to Business Development to Strategic Management. She is truly unique and a joy to talk to.   We agree on almost everything and I could personally relate to her experiences. We discuss Business Development and the Marketing Procurement process. I ask her challenging questions on whether agencies should specialize in a certain vertical, and Nora just glides through her answers like a surfer cutting through the waves. I genuinely enjoyed this conversation and can't wait to have another one with Nora.   Nora, at the ..read more

For the past 3 years or so, things changed drastically in the streaming business. There are numerous OTT consultants in North America who advise Advertising Agencies and MarCom teams on comms strategies and approaches in regards to OTT (CTV in particular). It is a space that is growing rapidly. So, if you're a MarCom professional and don't know what OTT is, you must MUST tune in. I talk with Yann Colleter, the region's Guru on the matter, about all the different acronyms, the business models, Ryan Reynolds, CNN+, OSN, Disney+, and how can young professionals from the MENA region get up to spee ..read more

Tune in to watch and listen to a very interesting conversation that Cairo Marsh and I have on his amazing career, mentorship and his extraordinary name. The  advice he gives to young professionals and what it was like for him to start his career in New York. And later establish an agency in Tokyo! We also talk about agencies of the future, about CTV (Subscribe to the channel, because we have a whole episode on that!) We talk about what an Account Executive needs to focus on to become successful, and many more topics we discuss in this exceptional episode! Enjoy ..read more

I host Kate Holgate, Stoltz Marketing Group's Chief Creative Officer, join me to watch how Kate navigates a seamless Creative Process. She reminds me of a Maestra of a beautiful orchestra! and what an amazing job she is doing. I'm not exactly sure how to express how I feel about her as a professional. I am speechless. If you're a creative professional, then you should definitely listen to how Kate leads her creative department.  Enjoy!  ..read more