Joe Giacomet mostly works in advertising. It’s an area that has allowed him to do what he wants. And has given the spare cash to be able to focus on personal projects from time to time. Marcus describes Joe’s style as photography on steroids. He says Joe is known for vibrant, quirky, comedic ideas. Joe has studies graphic design and worked with a lot of influential people and those have come together to get him where he is. His shots have a lot of humour in, but he says clients can sometimes reign this in.  Joe says when he goes into a shoot he likes to remind himself that he is there to ..read more

Sam and Marcus discuss consistency in your marketing. Sam says the basic idea is decide what you want to in your marketing, and do it consistently and well. If you look at businesses that are doing well through their marketing, they are being very consistent. That doesn’t mean that all businesses that consistently market, do well. This episode is sponsored by Website for photographers. Website 4 photographers help photographers get more leads from their websites. You can get in touch here info@website4photographers.co.uk 01482 765871 Planning The first stage of marketing is planning. You nee ..read more

Marcus has a wide experience in fashion having worked in it for many years, and then being a fashion photography lectures.   It’s a team sport Fashion photography involves a team of people, not just the photographer. This might include hair and make up, stylist, model and assistant. Marcus says as a fashion photography there is no need to know anything about clothes. This is the job of the stylist. Stylist As a fashion photographer you need to build relationships with a good stylist. We have a podcast episode where we interview mens stylist Nick Hemms. Hair and make up people who are good ..read more

Martin is a general practice photographer based in Holmes Chapel in Cheshire in the UK. Martin has been shooting photos for 30 years. He started doing weddings with his Dad back in the 90s in the South East of England. They started shooting a friends wedding and it went from there. Martin’s Dad then got the idea of dog photographs. They would go along to dog training classes, take photographs of the dogs and then sell them the next week for five pounds each. Martin moved from the South East to Cheshire and so had to move his business. He said he didn’t plan this very well. Martin ended up for ..read more

This episode is sponsored by Website for photographers. Website 4 photographers help photographers get more leads from their websites. You can get in touch here ⁠info@website4photographers.co.uk⁠ ⁠01482 765871⁠ The show starts talking about why would you have a business plan? The most basic answer is it helps you achieve your goals in life and in business. This is linked to where you and your business want to be in one year or in five years. Then the key is working out how you are going to get there. Sam thinks this is the essence of a business plan and it should be for you, personally.   ..read more

Sam and Marcus have a cozy fireside Christmas chat about the podcast over the last year. Marcus refers back to our very first show Degree or disagree. Marcus loves this for the content of the show and for the pun. This is always a debate that stirs up a lot of emotion.   Sam refers back to the show on networking. As networking is such an important part of your marketing for photographers. Marcus thinks thinks networking in person will be a great place to focus for 2024. He is going to try to do more face to face networking next year. He touches on the idea that it can be better to have a ..read more

Gillian Devine is a photographer of 18 years. Gillian started with weddings and babies, but is now a brand photographer, business coach and marketing mentor to other photographers. Gillian says she is where she is today as married the wrong man. She started in corporate marketing and then married a man called Phil Devine. His dad Vincent Devine was a professional photographer with 40 years experience. Gillian started to go to weddings with him. Vincent eventually mentored Gillian and helped her become a photographer. She then took over the family business. Sadly Vincent has passed away and Gil ..read more

Marcus’s answer is… it depends! The pros of working for free If you are starting out as a photographer Marcus thinks there are some advantages to working for free. One is getting experience. Marcus thinks that if you are working for free it allows you to try the client photographer relationship but without the client handing over any money. Portfolio building is another reason to work for free. When you are starting out you need portfolio photographs for your website, social and to show people. Experimentation. Marcus thinks this is another reason to work for free. You can be a bit more creati ..read more

She helps people who have got to a point in mid life when they start ask who they are and what are they doing. Her job is about finding what really fires people up and she helps them identify that and helps them make the change towards doing what they want. “Life is an illusion of your own creation” How do you see your own life? Marcus asks what she means by mid life. Sarah says it’s the forty to sixty age bracket officially, but it’s also about mind set and where we are. And Sam commented that this is linked to children leaving home. Sarah says this is a time when people can lose themselves ..read more

This episode is sponsored by Website for photographers. Website 4 photographers help photographers get more leads from their websites. You can get in touch here ⁠info@website4photographers.co.uk⁠ ⁠01482 765871⁠ There are several different models for how to decide on a price for your services. We talk about some of the main ones in the show. 1. Charge per hour. With this approach you decide what you want to be paid per hour. Then work out how much time the whole process takes and work out a price accordingly.   2. Look at your competitors Look at your competitors websites. If you are fee ..read more