035: Tactic Tuesdays: How To Win Friends & Build a Community
Brand Fortress HQ: Amazon FBA Success Strategies
by Brand Fortress HQ
4d ago
Ever wondered how a sincere smile or a firm handshake can lead to your next big business break? Our latest episode uncovers the transformative power of authentic relationships in the Amazon selling community. Through a narrative inspired by Dale Carnegie's wisdom, I recount a chance encounter that blossomed into a lucrative partnership, and we traverse the landscape of Amazon events that morphed my journey from a lone entrepreneur to a well-connected industry influencer. The world of e-commerce is brimming with potential – join us and learn how fostering the right connections can unveil opport ..read more
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034: Isaac's E-Commerce Insights: Transforming a Side Hustle into an Amazon Triumph
Brand Fortress HQ: Amazon FBA Success Strategies
by Brand Fortress HQ
1w ago
Embark on a transformative journey with Isaac, as he details his escape from the corporate grind to the thrilling world of an Amazon seller, all while keeping his day job. Isaac's story is not just a narrative, it's a blueprint for those aiming to create their own brand without forgoing the stability of a 9-to-5 income. Tune in to discover the strategies that have empowered Isaac to patent a unique product, navigate the competitive e-commerce landscape, and remain financially savvy—insights that aspiring Amazon sellers and entrepreneurs will find invaluable. Dive into the tactical world of pr ..read more
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033: Tactic Tuesdays: Hiring Freelancers & VA's (Part 2)
Brand Fortress HQ: Amazon FBA Success Strategies
by Brand Fortress HQ
1w ago
Ever wondered how to snag that perfect first-time hire or if agency outsourcing is the golden ticket? Matt and I unpack the complex world of hiring, sharing the gold we've mined from our experience with VA Philippines. From confronting hiring stigmas to honing the art of management, our latest episode is a treasure trove of insights for entrepreneurs looking to build a dream team that's agile and evolves with their business. Discover the value of adaptability and creative thinking in candidates, and why sometimes, the best hire isn't about a flawless beginning, but about finding those gems who ..read more
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032: Ritu Java's Masterclass on Mastering Amazon PPC and Transforming Data Analysis
Brand Fortress HQ: Amazon FBA Success Strategies
by Brand Fortress HQ
2w ago
Unlock the full potential of your Amazon storefront with the unparalleled insights of Ritu Java, CEO of PPC Ninja, who joined us to dissect the intricate world of Amazon PPC. Together, we navigated the transition from a niche Etsy entrepreneur to a commanding presence on Amazon, offering a unique perspective on standing out amidst fierce competition. Our conversation revealed how PPC Ninja is revolutionizing data analysis, providing an edge that transcends Amazon's native reporting tools, and how our own Matt Atkins has seamlessly woven these strategies into our agency's operations to bolster ..read more
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031: Tactic Tuesdays: Hiring Freelancers & VA's (Part 1)
Brand Fortress HQ: Amazon FBA Success Strategies
by Brand Fortress HQ
2w ago
Ever found yourself tangled in the web of recruitment mayhem? Fear not! Our Tactics Tuesday will equip you with a blueprint for assembling a powerhouse team, from freelancers to executive assistants. Mike and I dissect our journey from a sluggish hiring process to a well-oiled machine, emphasizing the need for clarity and foresight in staffing. We kick things off with a candid chat on avoiding the pitfalls of reactive hiring and the transformative impact of bringing in top-notch skills to your business.  This conversation isn't just about who to hire, but how to welcome them aboard. We u ..read more
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024: Dano Falk Mastering Amazon, Brand Identity, and Global Expansion
Brand Fortress HQ: Amazon FBA Success Strategies
by Brand Fortress HQ
2w ago
Embark on an entrepreneurial odyssey with us as our guest Dano Falk, a former jazz saxophonist turned digital mastermind, unveils his remarkable transition and the creation of DevDevDevice. This episode promises a wealth of knowledge, from the birth of a unique Amazon venture to the intricacies of selling it with the aid of brokers. Dano's narrative, rich with serendipitous twists, offers inspiration for those dreaming of their business success story. We also peel back the layers of reinvestment cycles inherent in Amazon's ecosystem and reveal the strategic moves behind entering the Japanese m ..read more
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Breaking into Brick-and-Mortar: Secrets to Expanding from Amazon to Retail
Brand Fortress HQ: Amazon FBA Success Strategies
by Brand Fortress HQ
3w ago
Ever wonder what it takes to break into the big leagues of retail from the crowded Amazon marketplace? Mike has walked that wholesale path with his pool cleaning tools, aiming for the shelves of Leslie's Pool Stores, and it's a journey rife with challenges and triumphs. This episode peels back the curtain on the push from online to brick-and-mortar, revealing the grit needed to tackle increased insurance requirements, warranty concerns, and the crucial role of agencies in retail placement. Plus, we'll unveil how such a move can inject new life into your revenue streams, even when Amazon's sque ..read more
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028: Vanessa Hung Unveils the Art of AI-Driven Product Listing & Advertising on Amazon
Brand Fortress HQ: Amazon FBA Success Strategies
by Brand Fortress HQ
1M ago
Unlock the secrets to e-commerce success with Vanessa Hung of Online Seller Solutions, as she graces our podcast with a treasure trove of insights from her journey to CEO. Diving headfirst into the world of Amazon, Vanessa reveals the essentials of catalog management and inventory optimization that could make or break your online venture. We're peeling back the curtain on the less flashy, but absolutely crucial, gears and cogs of e-commerce that keep your Amazon storefront running seamlessly and your account in good health. Prepare to have your approach to Amazon listings transformed, as we d ..read more
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021: Mastering the Art of Amazon Pricing: Unveiling Game-Changing Strategies
Brand Fortress HQ: Amazon FBA Success Strategies
by Brand Fortress HQ
1M ago
Unlock the secrets to dominating Amazon's marketplace as Matt, a virtuoso in price optimization, joins us to spill the beans on crafting the ultimate pricing strategy. He's not just another guru; Matt's proven tactics have powered countless sellers to the top. Prepare to have your sales philosophy transformed as we dissect everything from the initial break-even price conundrum to the seductive dance of incremental price increases. Learn how to charm the algorithm and clinch that buy box, all while navigating the treacherous waters of Amazon's pricing fluctuations. Crack the code of strike-thr ..read more
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027: Tactic Tuesdays: Launching the Podcast - Behind the Scenes
Brand Fortress HQ: Amazon FBA Success Strategies
by Brand Fortress HQ
1M ago
Embark with us on a fascinating voyage through the podcasting journey where we discuss the birth and growth of our show from casual chats to a hub of expertise, particularly for those navigating the Amazon selling cosmos. Our episode peels back the curtain to reveal how these audio adventures can become a goldmine of repurpose-able content, unlocking a spectrum of platforms. As we weave through our narrative, we spotlight the serendipitous networking opportunities that have blossomed, highlighting podcasting's prowess as a formidable tool for brand elevation. Step right into the heart of stra ..read more
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