Is SEO Worth It?
Prominent Web Design Blog
by Web Designer
5d ago
In the digital age of the 21st Century, a robust online presence is a must for businesses of all sizes. But with countless marketing strategies vying for your attention, a question arises: Is SEO worth the investment? The short answer is generally a resounding yes, but it is not as straight forward a decision as one might think. Thus, let us explore the reasons why you might want to implement SEO. Benefits of Good SEO I say “good” SEO because not all implementations of SEO are good, due to inexperience, erroneous assumptions, indifference and poor execution. That said, assuming that you have g ..read more
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10 Most Popular Types of Websites
Prominent Web Design Blog
by Web Designer
2w ago
As of early 2024, there were roughly 1 billion websites on the Web, World Wide Web or (WWW). That said, the websites published, range from large retail stores to the immersive social media platforms and everything else in between. Thus, some may be curious as to what are some of the most popular types of websites. So, without further ado, here is our list for the 10 most popular types of websites. Business Websites Business websites are among the most common type of website on the World Wide Web. They are an essential online marketing tool for any business in the 21st Century. Why? That is bec ..read more
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10 Must Have Features Your Website Should Have
Prominent Web Design Blog
by Web Designer
2w ago
In today’s digital age, a website is a vital tool for facilitating business growth and customer engagement. To ensure your website effectively meets these goals, it’s essential to incorporate certain key features that enhance user experience, optimize functionality, and drive conversions. Here are ten must have website features that every business should consider. Professional Logo A logo is a visual representation of your company brand. As such, a logo can help to create a unique identity that distinguishes from the competition. It is also one of the most important marketing tools you have, a ..read more
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How to build a more effective landing page for paid ads
Prominent Web Design Blog
by Web Designer
3w ago
In the world of online marketing, the use of paid ads or PPC, can be a viable option for businesses interested in reaching their target audience. This is particularly true when organic ranking in the SERPs, is not feasible. That said, the effectiveness of a paid ad campaign is not determined solely by the ad copy, but also by the landing page to which it is linked. Thus, a well-designed landing page can notably improve the conversion rate of your paid ads. This in turn, can lead to increased sales for your business. In this article, we shall describe the key elements of an effective landing pa ..read more
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What is a Website Firewall and Do I Need One?
Prominent Web Design Blog
by Web Designer
1M ago
The development of the original firewall, as it pertained to network technology, began back in the late 1980s. Since then, firewalls have grown to serve as the first line of defense in safeguarding our digital world. In this article, we explain what a firewall is and explore five types of firewalls that exist to protect our networks from various cyber threats. What is a firewall? A firewall is a network security system, designed to monitor as well as grant or limit, inbound and outbound network traffic to a private computer network, based on an established set of security rules. What does that ..read more
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What is Spamdexing and Why Should You Care About It?
Prominent Web Design Blog
by Web Designer
1M ago
No one likes spam (the web-related kind, not the canned meat from Hormel), and that includes search engines, such as Google. Spamdexing, which is also sometimes called web spamming or SEO spamming, is a type of black hat SEO, whose purpose is to influence organic search engine results, in direct violation of Google Search Essentials (previously known as Google Webmaster Guidelines). How Does Spamdexing Work? By obtaining unauthorized access to legitimate websites, spammers will typically place malicious links within the pages of those legitimate websites, make new web pages that contain malici ..read more
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What is the Difference between Long-tail and Short-tail Keywords?
Prominent Web Design Blog
by Web Designer
1M ago
Keyword optimization is the cornerstone of any search engine optimization (SEO) effort, because it can help search engines, like Google, determine what a web page is about and whether it should be served in the SERPs to its users. Thus, to effectively implement SEO, you must first do the necessary keyword research and then employ an effective keyword strategy. This means that after researching the long-tail and short-tail keywords for which you would like to rank organically in the search engines results pages (SERPs), you must also determine whether they are likely to drive the relevant traff ..read more
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What are Keywords in SEO and why are they Important?
Prominent Web Design Blog
by Web Designer
1M ago
When it comes to the effective search engine optimization of websites, selecting and utilizing the right keywords, plays a crucial role in in getting a business’ website ranked well in the SERPs of search engines, such as Google. In fact, keywords are literally the very words and/or phrases that the average person uses in his or her search engine queries to find what he or she is looking for. Therefore, it is extremely important that you understand and successfully leverage keywords in an effective manner. What are Keywords? Simply put, keywords are the particular words used in a search engine ..read more
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What are SERPs and Why are they Important?
Prominent Web Design Blog
by Web Designer
2M ago
If you own and operate a business website, you would probably like to appear in the SERPs. For those who understand SEO and SEM, appearing in the SERPs is vital to any business’ online success. What are SERPs? SERPs stands for Search Engine Results Pages. SERPs can be defined as those web pages which are displayed by search engines as a result of a person’s search query. Thus, SERPs are really just a list of relevant search results, that are organized in order of relevance and importance. SERPs can continually change as search engines update their algorithms and index new content. What Compris ..read more
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What is an SVG File and Why Should Your Website Use Them?
Prominent Web Design Blog
by Web Designer
2M ago
An SVG file (.svg) or scalable vector graphic, is a specific kind of vector file that can be used to display digital graphics and illustrations within websites. By the way, WordPress does not natively support SVG files due to security concerns. That said, you can still use SVG files in your WordPress website if you install and activate a plugin such as Safe SVG. What is a Vector File? Like all vector files, SVG files are infinitely scalable without visual degradation, because they are based upon a mathematical formula or calculation. That means whether you view SVGs from a high-definition disp ..read more
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