AI Transforms Retail Inventory Planning: Desigual's Success Story With Syrup Tech
Retail Technology Spotlight Series
by Omni Talk Retail
1d ago
Discover how AI is impacting practically impacting retail inventory planning and allocation through the eyes of Desigual. Join Chris Walton and Anne Mezzenga from Omni Talk as they interview James Theuerkauf, CEO of Syrup Tech, and Carla Roger Casacuberta, Head of Merchandising at Desigual. Learn how Desigual leveraged Syrup Tech's AI optimization solutions to improve demand forecasting, its omnichannel retail strategies and capabilities, and its overall inventory efficiency. Understand the importance of balancing AI and human intelligence in retail analytics and innovation. Gain insights into ..read more
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How To Take Your Social Media Marketing Strategy To An Amazing New Level
Retail Technology Spotlight Series
by Omni Talk Retail
1M ago
In this insightful Retail Technology Spotlight Podcast, Akshay Madhani, CEO and Co-Founder of Scrollmark, shares how their innovative social media automation platform is transforming the way brands approach social media marketing. Discover how Scrollmark's powerful features, such as direct response marketing, influencer marketing, and social media engagement, can help you boost your social media ROI and drive revenue for your business. Learn about the importance of social media analytics and how scrollmark's platform provides valuable insights to optimize your social media strategy. Akshay als ..read more
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Amazon VP Dilip Kumar Sets The Record Straight On The Future Of Just Walk Out Technology
Retail Technology Spotlight Series
by Omni Talk Retail
1M ago
In this exclusive and candid interview with Omni Talk, Dilip Kumar, Amazon's VP of AWS Applications, sets the record straight on the future of the company's groundbreaking Just Walk Out technology and its Amazon Dash Carts. Kumar discusses the decision to pull Just Walk Out from Amazon Fresh stores, explaining how Dash Carts are the foundational platform for larger format grocery stores. He also dives into the role of computer vision, sensor fusion, and retail analytics in shaping the future of checkout-free shopping and retail automation, while dispelling many of the rumors out there surround ..read more
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Victoria's Secret CCO Chris Rupp On Transforming CX With Tech: RFID, Fitting Rooms, Loyalty & More
Retail Technology Spotlight Series
by Omni Talk Retail
2M ago
In this exclusive interview from recorded live on Shoptalk TV, and brought to you with the help and support of Meta, Chris Walton and Anne Mezzenga of Omni Talk Retail sit down with Chris Rupp, Chief Customer Officer at Victoria’s Secret, to discuss the brand’s digital transformation and innovative strategies for enhancing the customer experience. With an impressive background spanning roles at Amazon, Microsoft, and Albertsons, Rupp shares insights on Victoria’s Secret’s journey to leverage technology and data to better serve its diverse customer base. Discover how the company is utilizing RF ..read more
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Competera's Alex Galkin Reveals The Future Of AI-Powered Retail Pricing
Retail Technology Spotlight Series
by Omni Talk Retail
2M ago
Alex Galkin, CEO and founder of Competera, delves into the complex world of AI-powered retail pricing. Discover how machine learning and Big Data are revolutionizing price optimization, enabling retailers to move beyond price elasticity and embrace contextual, personalized pricing strategies. Galkin shares insights with Chris and Anne on the five levels of price maturity, highlighting the importance of a data foundation and customer behavior in driving profitable pricing decisions. Learn how industry leaders are leveraging advanced techniques such as LTV optimization, and explore the impact of ..read more
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Game-Changing IoT Tags For Retail & Supply Chain
Retail Technology Spotlight Series
by Omni Talk Retail
2M ago
Thaddeus Segura, Vice President of Data Products & Algorithms at Wiliot joins Chris and Anne for the latest installment of their Retail Technology Spotlight Series to discuss how Wiliot’s Bluetooth-connected tags provide real-time inventory management, freshness monitoring, and omni-channel fulfillment solutions, offering advantages over traditional RFID technology. In this podcast, Chris and Anne go deep with Thaddeus on: How Wiliot’s IoT tags work and their advantages over RFID technology The low cost of ownership and easy deployment of Wiliot’s tags compared to RFID Applications of Wil ..read more
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Why Unified Marketing Measurement Is Key to Business Success
Retail Technology Spotlight Series
by Omni Talk Retail
3M ago
Ovative’s Beth McKigney and Troy Neidermire join Chris and Anne for the latest installment of their Retail Technology Spotlight Series to discuss how shifting to unified marketing measurements, like Enterprise Marketing Return (EMR), can help retailers and brands optimize budget allocation, incrementality, and overall business outcomes. In this podcast, Chris and Anne go deep with Beth and Troy on: The limitations of overly relying on legacy metrics like ROAS How to implement a holistic “full funnel” approach Properly valuing funnel efforts, particularly at the upper funnel Establishing a tes ..read more
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Why Unified Marketing Measurement Is Key to Retail Media Success
Retail Technology Spotlight Series
by Omni Talk Retail
3M ago
Ovative’s Beth McKigney and Troy Neidermire join Chris and Anne for the latest installment of their Retail Technology Spotlight Series to discuss how shifting to unified marketing measurements, like Enterprise Marketing Return (EMR), can help retailers and brands optimize budget allocation, incrementality, and overall business outcomes. In this podcast, Chris and Anne go deep with Beth and Troy on: The limitations of overly relying on legacy metrics like ROAS How to implement a holistic “full funnel” approach Properly valuing funnel efforts, particularly at the upper funnel Establishing a tes ..read more
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Digital Attribution Made Easy: Connecting Banking & Retail Through Payments Media With SnippMedia's Tom Burgess
Retail Technology Spotlight Series
by Omni Talk Retail
3M ago
Tom Burgess, the President of SnippMedia, joined Anne and Chris to share his thoughts on how CPGs can attribute in-store retail purchases by leveraging banks’ loyalty programs, and how retailers can also plug these same loyalty programs into their retail media networks. In this podcast, Chris and Anne go deep with Tom on: The history of bank card loyalty programs and attribution How new digital media channels can power attribution by connecting banking apps and retail purchases How payments media allows banks to offer targeted deals and cash back to incentivize their card usage How CPGs, in p ..read more
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A Candid & Frank Shoptalk 2024 Preview With Krystina Gustafson And Joe Laszlo
Retail Technology Spotlight Series
by Omni Talk Retail
3M ago
Shoptalk's Krystina Gustafson and Joe Laszlo joined Anne and Chris to field pointed questions about this year's Shoptalk 2024 agenda. In this podcast, Chris and Anne put Krystina and Joe on the spot about: How they plan to cover and present the topic of AI How important omnichannel or "unified commerce" fundamentals will be in this year's track session design Whether employee safety and shrink will be a more overt focus of this year's show How Shoptalk plans to focus on helping store level employees The big "what to do about" retail media And whether this will finally be the year sustainabili ..read more
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