GII 2022 explores the future of innovation-driven growth
WIPO Magazine
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1M ago
The co-authors of Global Innovation Index (GII) 2022 explore the future of innovation driven-growth and consider the of two emerging innovation waves to boost productivity and welfare impacts ..read more
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Fashion forward: pioneering African designer eyes luxury brands market
WIPO Magazine
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1M ago
Taibo Bacar, the celebrated Mozambican fashion designer, talks about what it takes to build an international fashion brand and the next steps in his pioneering business adventure ..read more
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Brazilian agri-tech startup digitizes farm management with dividends for cattle farmers and sustainability
WIPO Magazine
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1M ago
From satellite imaging of pastures to tracking of animal health, JetBov is revolutionizing cattle farming in Brazil. The founder, Xisto Alves de Souza Jr., tells WIPO Magazine how his technology is boosting performance and profitability for beef farmers and improving land use ..read more
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Green trademarks and the risk of greenwashing
WIPO Magazine
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1M ago
With climate change, demand for goods that are sustainably produced and environmentally friendly is rising, with many companies embracing green marketing. Kathryn Park explores how brands can go green the right way and avoid the perils of greenwashing ..read more
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Arbitration and mediation: resolving patent licensing disputes in the world of standardized technology
WIPO Magazine
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1M ago
Standardized technology ensures the digital devices we use every day communicate seamlessly. The so-called standard essential patents that underpin a technology standard and the terms under which they are licensed can trigger legal disputes. Arbitration and mediation offers notable benefits in handling them ..read more
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Copyright piracy and cybercrime: enforcement challenges in India
WIPO Magazine
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1M ago
Arpan Banerjee and Neil Gane from the Alliance of Creativity and Entertainment probe the universal and local challenges thrown up in the battle against online content piracy in India, home to the world’s largest film industry, Bollywood ..read more
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Everyone can tackle water scarcity with Hydraloop
WIPO Magazine
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4M ago
With record-breaking droughts around the globe, water scarcity is a top concern. Find out how Hydraloop, an award-winning decentralized graywater management system, promises to tackle the global water crisis by cutting household wastewater emissions by 45 percent ..read more
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Stogie T: hip hop, IP and all that jazz
WIPO Magazine
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4M ago
Pioneering South African hip hop artist, Stogie T, talks about his passion for hip hop music, his recent signing with Def Jam Africa, and how important it is for young musicians to understand how to protect and manage their IP rights ..read more
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Esports: an overview of a new(ish) frontier in digital entertainment
WIPO Magazine
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4M ago
Esports are growing in popularity, with the expanding esports industry expected to generate USD 1.38 billion in 2022 according to Newzoo. Andrea Rizzi explores the legal complexity surrounding e-sports and the need for a balanced and effective governance system ..read more
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Digital economy: the search for new governance mechanisms
WIPO Magazine
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4M ago
The expansion of the digital economy is raising important ethical questions about the use, governance and regulation of big data and artificial intelligence. Can the search for new digital governance approaches benefit from consideration of Eastern philosophies and approaches ..read more
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