It's story time! In this episode, I'm taking you back to the very first launch of my signature Courageous Content Academy program in 2020. I was hustling hard - going live multiple times a week, sending all the emails, really giving it my all I had visions of enrolling like 15-20 fresh students, but when that launch period was coming to a close...only ONE single person signed up. Just one sis said yes to joining my first ever group program. I was S.T.R.E.S.S.I.N.G! One student after putting in all that work? I really questioned if I should postpone everything until more people enrolled. But th ..read more

Girl, let's get into this episode all about unlocking those sales! I'm dropping straight fire to help you close more clients in 2024. Can you believe we're already in Q2? Excuse me, but, where did the time go?! Anyhow, I've got a huge announcement: ? I'm hosting a free live training next week on my 3 C's framework for creating authentic content that connects with your audience and converts them into customers. The link to sign-up is here?? https://bit.ly/SMTSPod That's right sis, you're invited to join me as I pull back the curtain on my best strategies. I'll be walking you through clarity, co ..read more

Okayyyy, listen up! In this episode I'm revealing all about my top content strategy that's been getting me 47K+ views with no ads and zero overwhelm. We're talking the simplest way to show up consistently on social media without stressing over fresh content every day. I've low-key been using this strategy for years, and it's one of my fave ways to grab all the eyeballs without burnout. The best part? My students in CCA who've been following this blueprint are seeing their content blow up too! We're diving deep into the power of B-Roll content. That candid, behind-the-scenes footage that lets y ..read more

We are back this week with another fire episode of Building Unapologetically. Today we'll dive into the lead generation strategy. Because let's be real - without fresh leads flowing into your pipeline on the regular, you ain't got no business. Period. So in this episode, I'm breaking down the 5 essential strategies to start generating (quality!) leads for your offer: Know your WHO down to the nitty gritty details. We're talking characteristics, pain points, the whole nine! Can't market to anybody if you don't know who you're really trying to attract. 2. Get consistent with that content! Def ..read more

Okay, we're talkin' all about repurposing that content today! Because why make things harder than they need to be, am I right? I know you're probably thinking "Jourdan, I barely have time to create one post - how am I supposed to repurpose it?!" Girl, I got you! This episode is breaking it all the way down so even your overworked, overwhelmed self can finally get it. What we are discussing: Why repurposing is a content game-changer (more eyeballs = more clients!) 3 fresh ways to start repurposing like a pro (spoiler: it's easier than you think!) How to keep that content working FOR you across ..read more

If you've ever caught yourself thinking "I'll never make 5 figures" or "Where is this money going to come from?" - this episode is your sign to shift gears. Because this week, I'm getting vulnerable about the limiting beliefs I used to have, the daily habits that shaped my abundance mindset, and how my FAITH has been crucial along this journey. See I used to tell myself "Girl that's impossible, you crazy!" when I would set big goals in my business. But I soon realized my mindset was keeping me overwhelmed, and hella exhausted trying to figure it all out alone. Abundance isn't just about the mo ..read more

Welcome back to Building Unapologetically! I know I've been MIA - your girl needed a minute to catch my breath and also dive into the work with my new Courageous Content Academy students! Shout out to my CCA crew - so much happening already with clients closed, positioning shifts, major wins. These women are doing it! Anyways, today I’m back with another AMA (Ask Me Anything) sesh to drop some gems and helpful tips for wherever you at with your entrepreneur journey! Q1: If you had to restart an Instagram page from scratch - what would and wouldn’t you do? Q2: Thoughts on collaborations & r ..read more

Hey friends! I'm back with another money makin’ episode about selling on social over here on Building Unapologetically. As we step into February, I've been thinking a lot about the digital landscape and how much it has shifted. Buyers are moving slower these days when it comes to parting with their coins. Trust and connection is so key before people feel ready to work with you! You gotta put your offer out often and clearly so buyers know exactly what transformation you provide.  So, today I'm breaking down my 3 C's framework that I teach in my signature program CCA - clarity, content an ..read more

Welcome back to another episode of Building Unapologetically! Today we're talking all things launching. Let me tell ya - it's a process. It is a THING! In this episode I wanna take you through my strategies from my recent launch of the Courageous Content Academy (CCA). Doors close at midnight TONIGHT (January 31st) so hit me up in the DM-s if you still got questions! My launch rituals fall into two buckets - systems and self-care. On the systems side: A detailed playbook we created to execute the launch smoothly Limiting external meetings and projects during launch season Defining clear te ..read more

After over a year away, your girl has finally opened the doors back up to my signature coaching program - the Courageous Content Academy (CCA). If you're craving to connect deeper with your audience and consistently close out offers, you need to listen up!  I give all the details on what makes CCA so unique and why it may be your next game-changing move of 2024. Trust me, we are CALLING IN major breakthroughs together.  Here's what we're diving into: Why group coaching with my students is my fave & what to expect from me as your coach  The one thing that sets CCA apart from ..read more