Without an email list, fundraising is tough because it limits your potential to get the revenue you need for your programs. On the other hand, the bigger and more responsive your email list is, the more money you can raise. And the more people (or animals) you can help! This is why your nonprofit exists in the first place, right? Think about this. The best Ask in the world doesn’t produce much if you only have 10 people on your email list. Plus, you lose people over time as they move away or grow disinterested in your cause. When you work on constantly building your list, you’ll ha ..read more

In today’s digital age, having a strong online presence is crucial for nonprofits aiming to increase visibility, expand reach, and boost engagement. A robust online strategy not only enhances fundraising opportunities but also helps communicate your organization’s mission more effectively. But how can you create a strong online presence for your nonprofit? We’ll outline five proven strategies to get your nonprofit noticed online, helping you attract more supporters and drive greater impact. Let’s get started! 1. Design or Revamp Your Website A well-designed website serves as the hub of yo ..read more

Think back on your nonprofit’s growth journey. Perhaps your nonprofit started with you wearing dozens of hats, from fundraiser to marketer to program officer. Now, you’ve scaled up and have 10, 30, or maybe even 50 employees helping you move your mission forward. If you’ve experienced this type of rapid growth, you’ve probably realized that your nonprofit could benefit from a robust human resources (HR) framework. To help you start building that framework, or even assembling your first HR department, we’ve created this guide to walk through the basics of nonprofit HR. Let’s begin! Nonprofi ..read more

Fundraising can feel like the most intimidating part of putting on your event. It’s the big goal, the mountain to climb, the point of it all! So meeting your fundraising goals is key to communicating the success of the event to your stakeholders and attendees (even though we know things like awareness are important, too). Thankfully, partners like Get Fully Funded and Auctria are here to demystify and destress the fundraising process. Get Fully Funded knows how to break down your big goals into small steps, making it easier to scale your fundraising successfully. Auctria provides a platform ..read more

As a professional fundraiser, your top priority might be to determine which events and campaigns raise the most. But, the right tools can maximize your fundraising success no matter the type of event or campaign you host. Research shows that there’s been a whopping 26% increase in QR code usage in recent years, with nearly 89 million users scanning them. And this surge is expected to continue rising, as the same research projects QR code scanners will reach 100 million by 2025. The increasing popularity of QR codes makes them a powerful tool for raising more support for your mission. Le ..read more

One of the top complaints most nonprofit staff have is about their Board. “They won’t help with fundraising.” “They don’t attend our events or even act like they care.” “Don’t get me started about 100% Board giving – some of them think giving their time is enough.” Can it be fixed? ABSOLUTELY! Just imagine – your WHOLE Board out there spreading the good word about your nonprofit in the community, telling their friends about your organization’s mission, and bringing resources back to help you change more lives. It doesn’t have to be a fantasy. It can become your reality, if you’re willing to ..read more

When it comes to reaching your nonprofit’s revenue goals, major gifts are critical. For the average nonprofit, roughly 80% of all revenue comes from only 20% of its donors—and most of these earnings are major gifts. Because major gifts are so important, it’s crucial to take advantage of any opportunity you have to secure these donations. While your nonprofit likely has an individual or team dedicated solely to moves management and major giving, your marketing efforts can also play a role. In this guide, we’ll explore how marketing can level up your major gift strategy and some of the most e ..read more

If your nonprofit’s team is facing fundraising burnout, you’re likely looking for low-lift fundraising opportunities that don’t require as much time or effort to secure necessary funding. A quick, simple fundraiser might provide some relief in the short term, but why not look for solutions that can boost your nonprofit’s revenue and save team time long-term? That’s where endowments come in. By creating an endowment or accepting endowment gifts from high-capacity donors, you can set your nonprofit up for growth and greater financial sustainability—all without extensive effort. In this guide ..read more

Your most precious resource is time. If you had more time, you could get more done. Right? More time to get organized. More time to plan. More time to respond to emails and voicemails. More time to THINK and not rush through everything. The problem is that time is a limited resource. We each get 24 hours in the day. No more. How you spend it is up to you. Chances are good that you’ve got time leaks – places where you’re losing or wasting time – and you may not even be aware of it. If you can plug some of those leaks, you can reclaim time that you can use for more productive activities, like ..read more

The past couple of years have represented a challenging time for nonprofit fundraising. Individual giving declined in 2022, and 70% of nonprofits expect giving to continue to decrease or remain flat.   In difficult circumstances, it’s helpful to return to the fundraising basics to ensure you’re making the most of tried and true strategies to boost your nonprofit’s donation revenue. This guide will review these tips for bringing in more donations:  Prioritize building strong supporter relationships. Explain the impact of donations.  Enable recurring donations. Offer sugg ..read more