Laura Higgins is a business coach who specialises in working with creative women to focus on their marketing, sales, systems and processes to help them grow with confidence and scale sustainably. In this episode, Tara sits down with Lara to discuss the power of an integrated sales and marketing strategy for creative based businesses and the importance of shifting the outdated perspective of sales and instead, focusing on how you can best serve others and what value they can receive. From where to find your target audience, understanding how they consume content and what influences their buying ..read more

Sam Reynolds is the co-founder of Digital Habitus and an expert in the field of digital marketing. In this episode, Tara sits down with Sam to dive into all things digital marketing, exploring the actionable steps you can take to expand your online reach, as well as highlighting the significance of building an email marketing list and how it can drive substantial growth for your business. We also discover some of common mistakes businesses make and how to avoid them and the power of leveraging your analytics to effectively attract and engage new customers. Get ready for an insightful chat betw ..read more

Join Tara Solberg in an inspiring conversation with Hayley Griffiths, a talented and creative copywriter dedicated to helping businesses stand out from the crowd through the power of storytelling. With over a decade of retail marketing experience Hayley brings a wealth of knowledge to the table as they delve into the transformative power of copywriting in growing and scaling your business. In this episode, Tara and Hayley discuss the importance of prioritising the customer experience and how it can be the key to unlock success for small retailers, and how storytelling can create a genuine conn ..read more

From financial whiz turned CFO living the corporate high-life to a Byron Bay based small business owner. The inspiring journey of today’s guest Suzanne Hoyne is one we can all learn from and I’m sure can relate to in our own business journey of triumphs and challenges. Running a product based business is no easy feat with many moving parts – all of which you need to keep on top of to grow your business and ensure it is profitable. From defining your brand and understanding the numbers to refining product ranges, pricing competitively and reducing overhead costs (I could go on, but you get the ..read more

In this episode, your host Tara Solberg chats with Martin LoSurdo, Head of Business Sales and Aquisitions at MMJ about the questions to ask and what to look for when entering a commercial lease for your business ..read more

Michelle Broadbent is a business strategist with a 20 year career as a trusted advisor to female entrepreneurs across an array of industries including media, fashion, design, travel, coaching, sales, training and recruitment. Michelle runs her own business transforming the businesses and the lives of their owners. She is the woman behind the woman - their sounding board and cheerleader and is passionate about seeing others succeed. In this episode, your host Tara Solberg chats with Michelle about hiring the right people for your business. They talk about what to look for during the hiring ..read more

In this episode your host, Tara Solberg chats with Danny about their first trade fair and all the work involved including invoicing, packing and planning, and the excitement they felt over their first big wholesale order. They also talk about some of their best travel tips (like why to always eat the aeroplane food!) and how Danny almost got arrested in the airport ..read more

In this episode your host, Tara Solberg has a chat with Danny about the challenges of importing from India and their experiences with suppliers during the first trips. They talk about the challenges of getting things home and how they began to wholesale ..read more

In this episode your host, Tara Solberg chats with Danny about the lead-up to, and securing of, their first big business investment – the purchase of a little wooden cottage in Currambene Street Huskisson, that would become home to one of their retail stores. They also talk about the importance of thinking big when it comes to considering new ideas so that you don't stifle your potential ..read more

One of the biggest questions I get asked is ‘What’s it like working with your husband?’, because let’s face it, I know a lot of people who immediately tell me that they couldn’t work with their partner, especially in such a close capacity, every. single. day. In this episode, I sit down with my Husband Danny to chat about how we have navigated building a business as a married couple and why that has worked for us. While there have been challenges, there have also been some massive wins, but neither of us would have it any other way ..read more