In this special Little Marketing podcast episode, Director Michael Kava and GM of Client Delivery Hayley Lim are joined by small business owner Mark Wheeler who came on to ask how Little Marketing help our clients, why we’re different and how we work with our small business clients. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulti ..read more

Little Marketing is Australia’s leading marketing consultancy for small business. Authored by Michael Kava, the Director of Little Marketing, Small Business Marketing DECLUTTERED is an Australian book that provides small business owners with a proven approach to marketing their small business in a cluttered world. With smart and tangible marketing advice and tools, this book will make running your business a little easier whilst ensuring marketing has a positive impact on your bottom line. The “point of difference” of Small Business Marketing DECLUTTERED, is that it’s written by an Australian ..read more

Not only is running a small business overwhelming, but then there’s the marketing element which is a whole other story. We know! We’ve been helping Australian small businesses achieve their business goals via our consultative marketing approach for over 15 years. We know the 4 key pain points in your marketing are time, money, energy and skills. So, how can you overcome these? What you'll learn in this video... · Understand marketing and the tricks to be a marketing led company · Start planning your marketing before you do another marketing activity · Learn how to ensure you don’t waste anot ..read more

What a 25 year long journey for this amazing painting company.  In this episode, we chat with guest Tony Conway, the Director of Sydney based Premier Painting. Tony has been running this incredible and unique painting business for over 25 years, working across strata, Government, commercial and residential sectors. In this episode, we discuss: · How marketing from day 1 has been key to longevity · Why the compound effect of his consistent marketing approach is critical  · And how the painting of 1 big door opened up so many more!! (great story) As Australia’s leading marketing cons ..read more

In this episode, we discuss five key points to help your small business marketing work. We talk about the meaning of marketing and how to be great at it, the different between marketing strategy and activities, the meaning of brand positioning and why it’s important, why time is an obstacle that can be overcome and how we overcome that by creating some structure in your marketing via a marketing plan. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to ..read more

For those of you who have pets, or specifically dogs, you’ll love this episode even more.  Our guest is Racheal Romeo, she’s the director Riverina K9, in the beautiful NSW Riverina area. Her business helps dogs and their owners with dog training, behavioural change, and whole lot more.   Racheal has been running the business for almost 10 years, so in this episode Racheal shares a whole lot about her business including: The vast array of marketing her business does How she manages the business and the family in her busy schedule And just in general some of her wins and learnings alo ..read more

In this episode, we are joined by Alexi Boyd who is the founder of Small Biz Matters. As the once CEO of COSBOA (Council of Small Business Organisations Australia), Alexi is one of the most passionate guests we’ve had when it comes to discussing small businesses - wanting to truly elevate the importance of them in Australia. In her career thus far, Alexi has worked with the biggest names in Government, media and business, so it was great to have her on the Little Marketing podcast to share a whole lot of insights around how COSBOA helps small businesses, what Alexi’s learnt about small busines ..read more

In this latest Little Marketing episode, we talk with Tim Smith, the Membership Manager at the Family Business Association of Australia (FBA). We know that across Australia, there are over 2 million small businesses, of which family businesses make up over 65%. With the sole purpose of the FBA being to help family businesses succeed, Tim discusses some of the main themes to help ensure long lasting family businesses, from tackling awkward conversations front on, the importance of succession planning right through to the common squeamish topic of sibling rivalry! He also discusses some personal ..read more

In this latest Little Marketing podcast episode, we're excited to be talking with James Anderson, Little Marketing's newest Senior Marketing Consultant. We take an inside look into what drew James into this opportunity, what his experience has been so far with his existing small business clients, how the recurring revenue model is perfect for someone that is looking to move from a full-time role into an opportunity they can make their own with the stability of income, and a whole lot more. To know more about becoming a Senior Marketing Consultant, visit our website here As Australia’s leadi ..read more

In this latest Little Marketing episode, we talk with Emma Sutherland, Director of Studio You, one of Australia’s longest standing naturopathy clinics based in Sydney. We chat about her passion for helping women and children, how a great focus and brand positioning from day 1 has ensured her multiple marketing tactics helped to build her business, as well as some of the mindset characteristics of her successful clients. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible ..read more