In this week's podcast episode, I talk with Sonja Pototzki-Raymond, Founder and CEO of The Search Republic, about the top tips to successfully navigating the SEO world. Sonja is a Google Search Expert, Keynote Speaker, and Business Coach.  You may know her as Sonja 'The Search Queen', helping her community outrank their competitors online.   During our conversation, we clearly defined and outlined the importance of SEO as part of your small business strategy, with key points being:  ? What exactly is SEO (Search Engine Optimisation); ? The importance of having a clear SEO strate ..read more

In this week's podcast episode, I talk with Joanne Ross Wells, Founder and CEO of JRW Bridal & Couture, about the importance of being authentic in your small business.  Joanne highly values the connection she is able to build with each of her clients by allowing them to truly be themselves and this is only able to occur from a clear understanding of her own set of values and 'why' in her business journey. During our conversation we took the opportunity to dive deep into the below important areas that have helped Joanne to achieve this clarity: ? Knowing your BELIEFS and VALUES ..read more

In this week's podcast episode, I talk with Tara Clark, founder and lead HMAU of Black Lash Make Up.  A mother of 4, Tara received her first qualification in Makeup Artistry over 20 years ago, but only turned her devotion to cosmetics into her full-time gig after the birth of her son, Finn. During our chat, we discussed how Tara found her own niche in the beauty industry: being natural-looking makeup, and how being a mother paved the way for her to turn her passion into a business. Through the years, she has not only built a name for herself, but also helped aspiring makeup artists to be ..read more

In this week's podcast episode, I talk with Kellyjoy, founder and CEO of, not one but two businesses; Perth Party Time and Jellybean Manor. Kellyjoy prides herself on being a greedy clown! She is a true comedian and because of that, she ventured into the business of entertainment and making people happy. She is a visionary and her days are filled with endless possibilities because she focuses only on what brings her and others joy, and is truly grateful for all she has.  During our chat, we discussed how a tempestuous past led her to creating the two (2) businesses she now has.  ..read more

In this week's podcast episode, I talk with Debbie, a dating/relationship expert. Debbie has worked for over a decade with singles and couples and is consumed with empowering people to be successful in love. She is obsessed with having bigger conversations about love, dating, and relationships - you know, the ones that change lives and has been where her clients are and not just in a vague, “Oh I get it,” way, she has seriously been there. Debbie’s motto is that it is never too late to have the life you have imagined. During our chat, we discussed how she got started in the realm of helping pe ..read more

In this week's podcast episode, I talk with Alex, personal stylist at Shine Bright Alex.  Alex spends her days helping people to understand their personal style based on their personalities, lifestyle and goals. After working with her, satisfied and happy clients have improved their everyday style, stopped wasting time thinking about their wardrobe and focus on what matters most - their business. During our chat, we discussed how one’s own personal style can affect the branding of their business.  Below are the key points we discussed: How to find your personal brand;  Why is i ..read more

In this week's podcast episode, I talk with Cat Skreiner, an Energetic Business Strategist & Human Design Mentor.  Cat works with conscious entrepreneurs and business leaders seeking to understand and embody their unique energetic blueprint to achieve more ease, flow, and abundance in their personal and professional lives.  During our chat, we discussed how Cat was first introduced to the concept of Human Design and how over the years since, she has found it to be a vital and integral part of building a successful small business. Below are the key points we discussed: What exact ..read more

In this week's podcast episode, I talk with Carli Allen, founder & CEO of Bake With Carli. Carli is a sweet tooth and loves sharing easy tips for people to create desserts for their loved ones. Running workshops on cake, cookie, and cupcake decorating all over Perth, Carli loves spreading the joy of sweet treats. Interestingly, she doesn't describe herself as a natural baker and believes anyone can bake, with a little practice and some hot tips! During our chat, we discussed that Carli successfully built her baking business despite the challenges she faced. Her passion fuelled her determin ..read more

In this week's podcast episode, I talk with Emily Fogg, founder & CEO of Wise Owl Tuition.  Emily founded Wise Owl Tuition with one goal in mind: to provide quality accessible tutoring services in her community. Wise Owl Tuition provides individualised, tailor-made tutoring to students who need extra support, confidence, and teaching to thrive. Specialising in helping students from Years 1 to 10 with learning difficulties such as Dyslexia, ADHD, and Autism. During our chat we discussed how to successfully build a start-up in the first year and how important it is to build your authori ..read more

In this week's podcast episode I talk with Sireen, an Online Business Confidence and Management Coach.  She works with service support experts to help them optimise their business operations from day-to-day management to launching offers with confidence through a holistic approach. She has over 14 years of experience in working with CEOs internationally in large & small companies. She is on a mission to empower, educate, and encourage small business owners into taking action to build their own successful & sustainable businesses online. During our chat we discussed the myths that ..read more