Simply knowing your numbers isn’t enough; the real game-changer is understanding how to leverage them to strategically reach business goals. In this episode, Danielle Hayden speaks with Christa Gurka, owner of Pilates in the Grove, to find out how she uses financial insights from her seven-figure business to make informed decisions and drive growth. They discuss what business owners need to know about their finances, exploring everything from reviewing key financial statements to strategic financial planning. Tune in to find out what it truly means to take ownership over your numbers and gr ..read more

Every growing business owner needs a money team if they plan to achieve their financial goals and scale smartly. This episode explores the essential roles within a money team: the bookkeeper, CPA accountant, financial advisor, and CFO. Through the lens of a client story, Danielle Hayden explores how these roles work together to manage the financial health and growth of a business. She also discusses when businesses should hire a CFO, and how Kickstart Accounting Inc. provides CFO services to clients. Tune in for practical tips and resources for building your money team! Key Takeaways: Grow ..read more

Think your business is too small to benefit from CFO services? This episode of Business By The Books will change your mind. Join Danielle Hayden and Victoria Hughes as they explore the benefits of partnering with Kickstart Accounting Inc. They discuss the benefits of outsourcing CFO services and introduce the signature CFO Framework, a strategic overview of how Kickstart Accounting Inc. helps business owners manage debt, make data-driven decisions, and plan for the future. Discover how Kickstart’s CFO services can help you achieve your business goals here! Key Takeaways: Kickstart’s CFO se ..read more

One of the most critical decisions you’ll make is who to bring onto your team. Hiring the right individuals can propel your business forward, but many business owners are unfamiliar with hiring strategies. Financial considerations also play a crucial role in this process, and understanding how to leverage financial data can be the key to making smart hiring decisions. To guide you through this journey, we’ve curated a series of five podcast episodes that delve deep into the intersection of finance and hiring. Whether you’re a seasoned entrepreneur or just starting out, these episodes offer i ..read more

Debt is a scary word, but business owners could be risking more than financial security by letting fear stop them from seizing opportunities to invest and expand their business. In this episode, Danielle Hayden dives into the strategic use of debt to fuel business growth, giving a detailed look at how to approach debt responsibly and decide if it’s the right strategy for your business. She also offers a comprehensive guide for funding investment into your business, sharing helpful resources and insights on balancing financial risk with growth opportunities. Tune in to discover how to effect ..read more

Next up in our hiring series is the dos and don’ts of hiring. With almost a decade of experience as a CEO, host Danielle Hayden is the perfect person to guide business owners through the hiring process, from the first step of understanding their numbers to evaluating the impact of new hires. In this episode, she shares personal experience and client stories to highlight the importance of embracing a CEO mindset, overcoming limiting beliefs, and taking charge of your business. Tune in to learn what you can do to avoid common hiring pitfalls and hire effectively for your business! Key Takeawa ..read more

It’s time for your business to start hiring, but what do you actually do next? In this episode, CEO Danielle Hayden presents The Ultimate Hiring Checklist to help business owners prepare for hiring employees. From drafting contracts to creating operational procedures and company insurance, she walks through the specific steps business owners should take in order to ensure that employees succeed and their business is protected. Plus, Danielle doesn’t gatekeep information — she shares her favorite tools and best advice on payroll management, HR handbooks, and building a company culture. This ..read more

So you took the leap and started hiring in order to grow your business or lighten your workload. But now’s not the time to sit back and relax; it’s vital to your business’s success to monitor how hiring impacts financial performance. As we continue this hiring series, host Danielle Hayden outlines the four KPIs business owners need to consider when assessing the efficacy of their hiring decisions: revenue per employee, percent of sales, net profit and overhead rate. She details how to track these key indicators and then analyze them, ensuring your business continues to thrive with the addit ..read more

Is hiring the best growth strategy for your business? In this episode, Danielle Hayden explores this critical question to provide business owners practical methods to evaluate if their business is ready to expand and strategies to grow their team effectively. She shares the Kickstart Accounting Inc. framework to help business owners assess whether they can afford to hire, how to budget for new hires, and take into account the often overlooked costs of hiring. Danielle also goes over the steps to take if your business is not profitable, and therefore, not ready to make new hires. Tune in now ..read more

Are you feeling overwhelmed by the demands of your growing business? You’re not alone. Many entrepreneurs find themselves spread thin as they try to keep up with the demands of success. But what if there was a solution that could help you reclaim your time and reignite your passion for your craft? Reclaim your time with the art of strategic hiring—a powerful tool that can help you take your business to new heights.  Knowing when to hire is key to unlocking growth for your business. If you find yourself at capacity, struggling to manage your workload, or sacrificing personal time for you ..read more