Join Jackie as she chats with Amy Tyler of Institute of Oncology Massage. With over two decades in remedial therapy, Amy talks about how massage can provide comfort and aids recovery for cancer survivors. Amy also shares her personal journey having recovered from a benign brain tumour herself, enhancing her empathy and understanding towards patient care. She advocates for all therapists to learn oncology massage due to its growing necessity and explains that it's more about adapting to individual needs rather than applying a specific technique. Training is essential, as many cancer patients ha ..read more

Join Jackie and David as they try to help you to overcome overthinking when it comes to naming your massage business. Chances are you are probably an independent, solo practitioner. Can you get away with just using your name? Of course you can. And if you want to have something else, perhaps something creative, you can do that too. From registering your business name and domains, to naming your business by service, location or passion. Just stay away from things that are hard to pronounce or might mean "something else" despite how much you love it. EPISODE SPONSOR HY.GIENE Australia has worked ..read more

Have you heard of Sunspot? Marvel comics only Brazilian superhero. Rafael Bucater is a musculoskeletal therapist and massage tutor in Adelaide at the Australian Institute of Fitness.  He arrived in Australia in 2009 from Brazil, studying multiple diplomas and falling in love with massage. Portuguese is Rafa’s first language, one of the Latin languages which means he has an advantage over someone whose only language is English.  Because the language of anatomy is nearly all Latin. This means that Rafa has a knack for applying his language skills towards teaching anatomy - that is ..read more

Join Jackie and David as we chat with Kylie Hicks, a remedial massage therapist in Mildura (Victoria) who has spent the last 20 years helping people to move forward from chronic pain. Chronic pain isn't just about sore muscles or aching joints. It's an intricate dance between the mind and body, where emotions play as much a part as physical discomfort. As she puts it, "Pain isn't just felt; it's experienced on multiple levels." We cover so many things. From rapport and empathy, and taking a great history; to not giving false hope; to the importance of rebooking and following up; and leading th ..read more

In this episode of the Folding Towels Podcast, David and Jackie explore the relevance of Facebook for businesses amidst a plethora of social media platforms. We chat about our personal experiences (David apparently has some strong feelings about social media) especially how cheesy and fake social media can be when you're trying too hard. But Facebook (and other social media channels) can be your business card, and can be used to build trust and familiarity. This is where you need to understand your audience and your niche. There's lots of way to use social media well, and it's probably got not ..read more

In today's episode Jackie dives head first into the world of commercial leasing with Kelly Cunningham, Managing Director and Co-Founder of Your Leasing Co. Kelly shares her expertise in helping businesses negotiate better lease terms to save costs and balance power with landlords. With a focus on supporting small enterprises, particularly during renewals, Kelly offers strategies such as avoiding CPI rent increases and not signing personal guarantees. Key advice includes allowing time for negotiation, understanding market rent rates, and considering relocation benefits – all aimed at empowering ..read more

Join Jackie and David as they chat with Stuart Hinds a soft tissue therapist whose career includes 32 years of clinical experience, four Olympic Games and one Commonwealth Games and who has presented workshops globally. Stuart is passionate about self-care within the industry and he shares invaluable insights into the world of massage therapy. Key Points from This Episode: Stuart's Extensive Experience: With over three decades in the field, Stuart discusses his journey through various roles including his time at Victoria University where he wrote curriculum for remedial massage courses ..read more

Join Jackie and David as they chat about whether we should be asking our clients for a note from their doctor. The human body is a complex organism and weird things happen. While we're trained to understand things about muscles, bones, ligaments and tendons, our clients will often present with things a little out of the ordinary. Spoiler alert!! If you ask for a doctors note, then you treat, and that person experiences harm because of your treatment, then you are still liable. Not confident with treating someone? Refer out. Want to be confident in treating that person? Up skill. You don't have ..read more

Join Jackie and David as they explore why being booked out could be a sign of a solid business, or it could inhibit effective client care. From a place of ego, to a question of vulnerability. Take comfort, your success and/or efficacy as a massage therapist is not defined by how far in advance you are booked out. Being booked out does have an advantage of providing comfort that you can pay yourself (well I hope), meet your expenses and put money in the bank for a rainy day. But being booked WAY out, might not suit you as a therapist, especially if you need to see someone next week as a follow ..read more

Join David this week as he talks about the intricacies of sponsorship – a strategic dance between business, community, and genuine connections. When you run a business it doesn't take long for someone coming begging for money. Spoiler alert! You don't HAVE to sponsor anyone. If you do chose to sponsor a club, you can botch it up like I've done, or you can be smart about it. - know who you want to sponsor - know why you want to sponsor - know what your are going to get out of this relationship Join David to unravel the mysteries of sponsorship, turning it into a strategic business move that fos ..read more