Mike Summers | Geoff McHenry | Yesenia Bello | Stewart Cornelius | Dave Smith | LaToya Christian   In this episode, the Marketing Misfits discuss a variety of topics   ·       1:10 Intros – Intro Song: “Circles” Post Malone ·       3:40 Who is working from home? Coronavirus and the early marketing industry impact o   Events are cancelled (postponed) SXSW, Coachella (Postponed), Ultra Music, Black Twitter Live o   Significance of SXSW to ..read more

In this new episode, the Marketing Misfits dive into this year’s Black History Month brand campaigns from tech giants, Google and Facebook and Michael Bloomberg as he tries to win the Black vote. The Misfits also share some Black History as they review Netflix’s new show, Who Killed Malcolm X.  Episode Time-stamps: 6:40 - BHM Google Spot 12:08 - BHM Facebook Spot 15:43 - Netflix's Who Killed Macolm X  31:45 - BHM Michael Bloomberg Hosted on Acast. See acast.com/privacy for more information ..read more

The Misfits celebrate and continue to discuss beer and spirit brands with a couple special guests! David Smith Brand Manager - Heineken USA  and Joel Paulino - Marketing Director Anheuser-Busch discuss and unpack the brands and marketing behind them covering experience & talent integration in the second half of this two part episode. 3:03 - Introductions  6:26: Experiential & Activation  Hennessy x ComplexCon  13:50: Heineken House x Coachella  16;06: Governors Ball x Bud Light  17:00: Talent & Influencer Integration  25:53: Talent Selectio ..read more

Peloton Taps Beyonce For Multi-Year Partnership 2020 Elections and the Power of Black and Latino Voters ‘This is proof’: Biden’s win reveals power of Black voters Black Voters Helped Deliver Biden a Presidential Victory. Now What? What the 2020 election reveals about Latino voters Quibi Is Shutting Down Barely Six Months After Going Live Hosted on Acast. See acast.com/privacy for more information ..read more

The Misfits anxiously discuss and try the new viral chicken sandwich from #Popeyes. The launch has sparked a social media war online debating who has the best chicken sandwich. #Chickfila? #Wendys? We unpack (literally) what makes a great chicken sandwich, and discuss current news covering the NFL & Jay Z deal.  5:49: Let’s Talk Chicken!  12:18: #chickfila vs #popeyes and all brands, content, and culture surrounding what makes the #chickensandwich. We discuss how brands break through the conversation. 23:38: Music Break  26:27: Current News: The Jay Z NF ..read more

o   The Pandemic is Rewriting the Rules of Retail o   Will Covid-19 Kill The Drop Model Forever o   Stores are misusing background music (Rolling Stones) Hosted on Acast. See acast.com/privacy for more information ..read more

In this extended play (EP), we continue to discuss music marketing covering the loss of LA based rapper Nipsey Hussle as it relates to artist usage. Continuing with our special guests, Mike Monohan (RCA Global Brand Partnerships) & Vaughn Richard (Experiential Event Manager), we continue our focus on music’s influence on culture and brands. Episode would not be right without closing with the one and only Beyonce! 0:00: Nipsey’s Influence on Culture: Fox News Article   9:40: Nipsey’s Influence on Brands & Music: Funeral New York Times Article   18:23: The Art of ..read more

Beyoncé’s Black is King Disney’s $30 Mulan Experiment Shames Music’s Timid Pricing Models Movies AMC Reopening with Enhanced Safety Measures Unhinged scores $4M in Win in Box Office Reopening Where to catch Tenet Lovecraft Country Blockbuster Sleepover collab with Air BNB Hosted on Acast. See acast.com/privacy for more information ..read more

Mamba Day/Week  Sports and Reactions to Social Justice Lions Cancelling Practice NBA Boycotting Playoff Games Washington Football Team with their first Black President Hosted on Acast. See acast.com/privacy for more information ..read more

It’s the last day of #blackhistorymonth! The marketing misfits explore brand campaigns, programs, and advertising celebrating the month. From brands featured in AdWeek to others product releases like Nike and Adidas. The misfits also drive deep into the complexities of race identification in America today. Where Marketing Meets Culture 4:10: Hennessy & Content Series 7:10: Lyft & Free Rides 8:45: Hulu’s Content Hub 13:50: Twitter’s Internal Celebration 16:50: Adidas and the White Shoes 31:40: Diversity & Complexity of Race 54:45: Marketing Misfits Final Thoughts  H ..read more