Reading Time: 5 minutes The world today is becoming increasingly digitalised. From government institutions to private offices and non-profit organisations, all are leveraging technology to enhance their efficiency and stay ahead of the curve. Slowly but steadily, businesses are also embracing the change and getting their websites designed or revamped as per the latest industry standards. They are further using social media channels to market their websites and capture the attention of tech-savvy, ready-to-pay consumers. While the decision to get a professional website isn’t a difficult one, ch ..read more

Reading Time: 4 minutes DNS stands for Domain Name System, typically it’s the Internet’s phonebook. This Internet system is designed to simplify the web world for users. A DNS makes it possible for people to access a website and find its content online. Without it, people would need to type in the actual numerical or IP address for the page they want to visit. For example, with DNS, you can use mnemonic domain names like netplanetdigital.com.au or makemytrip.com and be taken directly to the website, which means there’s no need to know and type complex IP addresses. That said, as a business you ..read more

Reading Time: 3 minutes Do you know that visually appealing content significantly impacts user experience and retention rates? In fact, a Stanford study says that 75% of potential customers visiting your website will judge your company’s credibility based on the website design. This means it is high time you check the quality of the photos on your website and assess if they can hook a potential customer. Today, the editorial team of Netplanet Digital has curated a list of the top 5 compelling reasons to ditch the phone camera images and befriend a digital agency offering high-quality photograp ..read more

Reading Time: 6 minutes You might have been in a situation where your computer or phone started lagging for no good reason. Additionally, you might be accessing a site, and suddenly, you cannot load information on it, or it prompts you to clear the cache before accessing the services. For newbies, a cache is software or hardware that acts as a temporary storage for web pages. It is a local copy of web pages you visit on your computer so often that your computer does not have to download everything from that page again the next time you browse. Therefore, the information is stored in the cache ..read more

Reading Time: 3 minutes In today’s digital age, being visible online is not just an advantage; it’s a necessity. But how do you ensure that your business stands out in the vast expanse of the internet? There’s no easy way to let people know you’re the best when just about every competitor is climbing on top of each other to convince clients they possess that title too. This is where the magic of SEO comes into play, and Netplanet Digital, a SEO agency in Sydney, is here to guide you through the ins and outs. How SEO Elevates Your Business SEO, or Search Engine Optimisation, is the key to makin ..read more

Reading Time: 4 minutes It’s 2024 already, and if you are aiming for rapid business growth, it’s high time to leverage social media marketing and create a far-reaching online presence. Yes, in addition to having a well-designed business website, Instagram, TikTok, Facebook, LinkedIn and more should be your go-to platforms to voice your brand message, enhance brand recognition and boost sales & conversions. In fact, when used strategically, social media marketing can help you capture a fair share of the untapped market, thus giving you an opportunity to broaden your horizons and attain high ..read more

Reading Time: 4 minutes To stay relevant and remain competitive in this digital age, it is essential for business owners to elevate their Search Engine Optimisation (SEO) game. It’s one of the most sustainable and promising ways to boost their brand awareness and dominate a large section of the market share. If we talk about numbers, Google handles over 8.5 billion queries per day. Therefore, it’s a must to identify and grab the opportunity to drive organic traffic to your website effectively and multiply the chances of winning well-paying customers. So, which are the most beneficial marketing ..read more

Reading Time: 3 minutes In the fiercely competitive digital landscape of today, having a strong online presence is crucial for businesses of all sizes. Search Engine Optimisation (SEO) plays a pivotal role in this quest for online visibility. Yet, despite its importance, many businesses find that their SEO efforts fall short of the desired results. If you’re struggling to make headway with your SEO strategy, you’re not alone. Whether you’re a local business looking for a digital marketing agency or local seo company, these insights will help you improve your SEO game. Insufficient Keyword Rese ..read more

Reading Time: 3 minutes Finding ways to boost traffic to your brand-new Custom web design can be more than a challenge. The lead scraping, social media flouncing, and navigating the tricky interface of a hundred different dated applications or online tools that promise total marketing success, when the best you’ll get is a few dud leads can be exhausting. Instead of investing a tonne of money into a website with high expectations, and then trying to manage the advertising and marketing yourself, utilise these tried-and-true SEO tactics we’ve gathered for you. Paired with the assistance of an e ..read more

Reading Time: 3 minutes You have probably come across the word Google Ads, as you navigate the online platforms. Google Ads are an effective way to make your company’s website visible on Google and generate excellent traffic, which later translates into conversions. Now, a question most small businesses might be eager to ask is, are Google Adwords worth it? Are they confined to larger businesses, or can an upcoming company use them? Frankly, the answer to this is varied, and to kick it off, every startup requires a handful of capital, and most times, people need to remember that more is requir ..read more