How do you make money on Instagram in 2024
Apex Infotech India Blog
by Surya Tripathi
4M ago
If you are done scrolling Instagram for a long time and are waiting to generate some passive income, then there are some keys that you can follow to make money on Instagram in 2024. You can sell merchandise or become an influencer, which would assist you in making additional income from Instagram. In this blog, you will find some key ideas that will also help you enhance your business reach to a large audience. Instagram’s marketing strategy involves a strong bio and a link to the website in your bio for your audience’s reference. You can monetize your content and earn money from Instagram. Wh ..read more
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How to Increase Followers on Instagram in 2024? 
Apex Infotech India Blog
by Surya Tripathi
4M ago
Instagram is the popularly used social media handle that attracts the audience, and it is also the reason behind developing traffic and increasing the engagement of the users to the account. If you have content but are struggling to get ranked on Instagram, then you have to follow the specific strategies to get ranked. Your growth on Instagram can lead to traffic and sales. If you are getting worried about how to increase followers on Instagram, then this blog is going to help you out. Even though you will learn about some of the most important social media engagement platforms for scheduling ..read more
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Google implements a filter for small businesses in shopping search results.
Apex Infotech India Blog
by Surya Tripathi
4M ago
With the recent additions and announcements made by Google, there has been a new official filter for shopping search results from products offered by small businesses. These businesses must mark themselves as small businesses on their Google business profile or merchant centre account. After this, all these businesses will be officially enrolled out to appear in the customer’s small business filter. Small businesses must work well with the large-scale businesses in the market, so Google has launched these features.  Customers can buy their products at a very low price range from these sma ..read more
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LinkedIn Ads Outlook 2024: Noteworthy Trends, Achievements, and Opportunities for Enhancement
Apex Infotech India Blog
by Surya Tripathi
4M ago
Businesses can have a positive impression on their users through strategic planning. They should keep themselves updated to target the relevant audience. There are various trends on LinkedIn as well that bring transformation to business advertising strategies. LinkedIn upgraded itself for B2B advertising through predictive audience and audience expansion. In 2024, LinkedIn will announce some noteworthy platform enhancements to strengthen the position of B2B advertisers. In this blog, you will learn about the 2024 strategies and achievements in LinkedIn that assist B2B marketing.  B2B adve ..read more
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Increasing Marketing ROI: 5 Strategies to Integrate SEO and SEM
Apex Infotech India Blog
by Surya Tripathi
4M ago
Businesses across the globe are seeking the best marketing measures in today’s time. This has led to a rise in the need to integrate SEO and SEM for the purpose of increasing ROI (return on investment). In fact, companies offering SEO Services have now adopted more creative measures to help their clients. These involve the best strategies for digital marketing. Business owners must acknowledge the need for such strategies and work to implement them. But what exactly are these strategies? This blog will discuss the 5 best digital marketing strategies that will help you grow your reven ..read more
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Healthcare Digital Marketing Strategies in 2024
Apex Infotech India Blog
by Surya Tripathi
4M ago
Healthcare marketing trends have evolved in the past few years. COVID-19 has changed digital marketing strategies, and a new and exciting method is being followed now. The healthcare marketing strategy is shaped by personalization and technology in 2024. More focus will be on customer engagement and patient experience. Technology has been an integral part of the healthcare providers’ strategy for targeting potential patients and posting marketing material on platforms that the patients visit. Healthcare marketing providers will follow the latest trends in 2024 to provide the best services to t ..read more
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Updates to Google’s Search Quality Raters Guidelines
Apex Infotech India Blog
by Surya Tripathi
4M ago
Google has recently updated its search quality raters guideline to provide more insight into how the performance of websites and user experience can improve. The quality raters don’t directly participate in the search ranking, but it determines what Google finds essential for creating a good-quality website. These quality raters are essential to conducting a page quality rating task, which helps Google assess the reliability of the search results. This also helps the users to find the exact search that they want and helps small businesses perform and compete easily with large-scale businesses ..read more
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Benefits of Digital Marketing for Financial Advisors
Apex Infotech India Blog
by Surya Tripathi
4M ago
Digital marketing has become an integral part of marketing strategy for individuals and businesses in most categories to acquire customers. Financial advisors whether providing services as a freelancer or have a company need to use the powerful impact of digital marketing for more customers and establish themselves. Digital marketing professionals in various sectors need to adopt digital marketing. According to the New York Times, 80% of people appreciate learning about a company through custom content. Moreover, on average, people spend 1 minute 51 seconds on financial content. So, as a ..read more
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AEO (Answer Engine Optimization) Tactics: Steps to Ensure AI Generators Reference Your Business
Apex Infotech India Blog
by Surya Tripathi
4M ago
Answer Engine Optimization focuses on crafting certain content for your business that will answer user queries and make it very easily readable for AI assistants. In the present situation, artificial intelligence has redefined online search. While using traditional search engines, user can enter their query on platforms like Google, and the result will be a list of relevant websites. The answer engine will streamline the search experience by providing proper answers to that question and eliminating the need for any click or wait time. This process is considered to be a zero-click search. The u ..read more
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B2B Influencer Marketing Success: Joining Forces with Industry Specialists
Apex Infotech India Blog
by Surya Tripathi
4M ago
Today, social media has become a way for everyone to stay in touch with trends, search for information, and gain reviews. As a result, brands are investing heavily in social media marketing and collaborating with influencers. It can be commonly seen with B2C and D2C brands; B2B is no different. Many B2B model brands are approaching influencer marketing. According to a search engine journal, 86% of B2B brands are successful with influencer marketing. Let us understand in detail about B2B influencer marketing:   Understanding B2B Influencer Marketing Influencer marketing refe ..read more
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