Marketing is a crucial part of the success of any business. When it comes to adult brands in particular, it’s safe to say that we have it harder than most. Marketing for strip clubs in particular is surrounded by not only restrictions, but stigma too.  Struggling with where to start? Here at Adult PR, we are a trusted, multi-award-winning marketing and communications agency specialising in the adult industry. With almost a decade of experience within this landscape, we know what makes your customers tick. As such, we’re in a strong position to help you stand out in an otherwise ..read more

Navigating the digital landscape can be tricky, especially with constant new developments in tech. With AI arguably the largest digital advancement in recent years, we’re seeing a huge influx of new adult platforms that are taking advantage of this tool. Naturally, this is bringing a unique experience to the market. If this sounds like your organisation, marketing for adult AI platforms is going to be crucial for your success.  In this blog, we’ll explore the different ways you can market your AI brand, navigating the restrictions as you go. Understanding Your Audience First, yo ..read more

The power of PR for the adult industry is undeniable. In fact, this technique, when well executed, can be a game changer for every adult business across the globe. Knowing how to be featured in these publications, however, is easier said than done. With the help of a dedicated PR agency like Adult PR, using our industry knowledge and wealth of connections, we can take this weight off your shoulders! In this blog, we explain what PR is, the main benefits, and the results we’ve been able to gather for some of our clients… What is PR? PR is short for Public Relations and refers to the p ..read more

Living a more sustainable lifestyle is something that many of us have on our minds.  This extends across all consumables, even sex toys. With sustainability becoming such a popular trend, more and more brands are joining the eco-friendly market. As such, the demand for sustainable sex toy marketing has also risen. If this is something you’re seeking support with, our experts can help you to spread the message about your planet conscious initiatives! The Benefits of Sustainable Sex Toys Of course, it goes without saying that the biggest benefit in releasing a sustainabl ..read more

Times are changing, fast! You may have noticed more and more of us are using AI in our everyday lives. As such, you’re probably wondering whether this tool could come in handy within your work life too. The answer is yes! When used correctly, automated content systems can be incredibly helpful with business promotion. As such, you may want to consider an adult industry AI marketing strategy if you’re looking to change things up in 2024. What is Chat GPT and How Does it Work? In case you’ve been living under a rock, AI stands for ‘Artificial Intelligence’. Chat GPT is an automated con ..read more

Knowing how to grow your adult business is no easy feat. Being in this kind of industry, it can often feel like you’re being hit with a plethora of stumbling blocks. Not being able to advertise on Google, struggling to run a social media account without being banned, the list goes on! But not all is lost. There are still a few things you can be doing to help your business thrive in 2024.  Below, our team have put together 4 top tips to grow your adult business this year… Perfect Your Website’s UX ‘UX’ stands for User Experience. This refers to the way your website is p ..read more

If you’ve worked within the adult industry for a while, you’ll know that marketing an NSFW brand is not easy. In fact, that’s probably why you’re looking for a sex toy marketing agency to help in the first place. Nevertheless, with the landscape so oversaturated, businesses simply cannot afford to just sit back and hope that sales come their way. Instead, they need to be go-getters and carefully strategize ways to reach customers more effectively.  Why The Start of the Year Is the Perfect Time to Get Started December can be a busy time for businesses and that includes the sex to ..read more

The festive period offers a golden opportunity for adult businesses to connect with their audience in creative and engaging ways. However, social media for adult brands requires a delicate balance between embracing the Christmas spirit and maintaining your brand’s identity.   Take advantage of the Christmas cheer as Adult PR suggest ways to help you unwrap success on social media over the holiday season.  Add some Festive Sparkle  Adult brands can tap into the festive sparkle by infusing Christmas-themed elements into their social media profiles. After all, your profile is ..read more

Despite social stigma, the adult world remains highly competitive. This means that it can be difficult to make an impact. What’s more, many social media platforms have stringent guidelines in place against explicit content and Google can hide adult websites behind safe search. Many marketing agencies will not touch adult brands through fear of negative repercussions. So, what options do you have? Here at our adult PR agency, we have been working with XXX businesses for over a decade. As such, you can be rest assured that your brand is in safe hands with our marketing and communications experts ..read more

We all know that first impressions matter, right? Well, direct marketing for adult brands is one of the first impressions that people will have of your XXX business. As such, it’s essential that you get it right if you’re looking to make an impact and build a positive relationship with your target audience.   Direct marketing is a way to build a better connection with your customers and improve brand awareness. Here at Adult PR, our experts have over a decade of experience working with a wide range of different clients. From dominatrix and OnlyFans creators to sex toy brands, you nam ..read more