Hey there, Affiliate Marketing enthusiasts! ? In this episode of The Affiliate Marketing Diaries, David Hall chats with the super-savvy Claire Beaumont from Condor Cycles. Listen in to discover the strategies and tactics employed by Condor Cycles, their vision for the future, and the lessons they've learned along the way. Claire spills the beans on all things affiliate - from the nitty-gritty of Google event tracking in GA4 to the magic of tailored email reports. Got a hiccup with subnetworks? Claire's been there! Wanna know the power of buddy-ing up with trusted review sites? Claire’s got th ..read more

Welcome to the second episode of The Affiliate Marketing Diaries. This time we speak with Geordie White from SMARTY Mobile, unpacking the role of acquisitions in moulding new publishers and affiliates and the pivotal part transparency and attribution play.  Together, we explore the intelligent use of payment models for spend optimisation and the advantage of benchmarking tools for affiliate networks. We also touch on how agencies can be allies for SME brands. They’ll delve into performance-based results and real-time lead management within the affiliate model. This episode sheds light o ..read more

Welcome to the Affiliate Marketing Dairies from Navigate Digital, the performance marketing agency of choice for challenger brands. Maybe you can remember what it was like to be called “a grubby little affiliate”, or perhaps you are new to performance marketing, unsure what it means to Huddle. Either way, the Affiliate Marketing Diaries is the podcast to help you learn about best practices and avoidable mistakes. Each episode is a conversation with an established affiliate marketing professional, sharing their experiences of running affiliate programs. A treasure trove of experiences ..read more