It seems like EVERYBODY has a side hustle now (and that’s not a complaint!). In fact, in a blog post a few weeks ago where I shared money management tips for creative business owners, I shared how I also always have a side hustle idea in my back pocket just in case (despite running a successful art business for over a decade). So today, I’m going to walk you step-by-step through how to start a side hustle in 2024 (and share a ton of extra resources along the way). If you would love to get my business advice on the regular, make sure you're subscribed to my free broadcast channel over on Instag ..read more

I like to joke that I’m a left-brained AND right-brained entrepreneur, and today, my left side is showing! I’m breaking down Asana vs. Monday as far as project management tools go. I'm also sharing why I ultimately chose Asana as the best project management tool for creatives. I have to be honest, Asana has completely turned my business upside down and inside out over the last three years (in the BEST way!). I’m so excited to share it with you today. Keep reading, because in case you are here because of the buzzwords (what IS a project management tool anyway…), I’m also going to break down the ..read more

Ready to stop trading your time for money? Then there is a good chance you’ve thought about art licensing before. If you’re new around here, let me just say I’m a huge fan of licensing or really anything that helps artists like us make more passive income, so you’re in good company. With that said, as someone who has been working with brands for several years now, there is a LOT more that goes into it than I originally realized back when I was first getting started, so if this is something you want to pursue, here are 5 things you need to do before art licensing in 2024.  While we are goi ..read more

Tax season is officially here, and if you're anything like me, managing money and staring at your P&L (profit and loss statement) isn't exactly why you chose to start your own business. But here's the thing: mastering money management is so important, not just for the survival of your business, but for living your best life outside of it. And as much as you try and fight it (and trust me – I've been there), embracing this aspect of your business can actually make a huge difference. So, today, I'm rolling up my sleeves right there with you to share some money management tips for creative en ..read more

As creative entrepreneurs, we often hear about (and seek out!) time management tips. But what about our energy management? I know for me, when I look at all of the things I need to get done in a day (or week, or month), it’s one thing to put it on a calendar and it’s another thing to actually sit down and get the work done. As creatives, I'm sure we've all sat down at our desks (or easels), intending to tackle focus-heavy work, only to discover ourselves feeling uninspired and not much farther than where we began several hours later. Today, I want to walk you through 5 energy management tips t ..read more

As an artist, I've found that learning watercolor can be both exciting and overwhelming. That’s part of why I started my Youtube channel 5 years ago! And today, it's easier than ever to get started. Even if you’ve never picked up a paintbrush! While there are a ton of resources at your fingertips anytime you open up a new Google tab, I’m going to save you some time and share some tips to help you get started with watercolor painting, and share some of the absolute best watercolor tutorials for beginners below!  First, find a teacher or watercolor artist who resonates with you As I said a ..read more

Starting and growing a creative business is an exciting journey, filled with opportunities to innovate and expand. And while I believe that is a GOOD thing and I hope that your business does fill you up with endless possibilities, today I want to share all about how to avoid shiny object syndrome as a creative entrepreneur, because while it can make things look like possibilities, it ultimately ends up distracting you from your main goals. Don’t worry – I’m here to help you navigate the fine line between being open to new ideas and staying focused on what truly matters for your business growth ..read more

Storytime – I’ve been posting my art and sharing my work on social media before “influencing” was even a thing. It definitely wasn’t the career it was today. If I’m honest, back when I started, using Instagram to market your business was barely a thing (it’s been a WILD ride since then). Today, I’m sharing my top 5 tips for growing your business on social media that have stood the test of time for me over and over again. If I was starting my accounts from scratch, this is still what I would focus on 10 years later. Before we dive in, have we officially met yet? I’m Jenna – a left AND right bra ..read more

Most of us are absolutely consumed by social media. I’m guilty of this too, girl, I get it! In today’s digitally driven world, social media has become like an extension of our lives, including the realm of art and creativity. Platforms like Instagram, Pinterest, and TikTok have provided artists with unparalleled opportunities to showcase their work, gain exposure, and even build careers. It’s how I was able to start and grow my business over ten years ago! However, this blessing from the Zuckerbergs of the world might also be a creative curse. Related: Social Media Boundaries to Adopt to Prote ..read more

As an artist, hitting a creative block is as common as it is frustrating. I’ve encountered them frequently! Whether you're a painter, a photographer, or a writer, there are moments when the well of artistic inspiration seems to dry up. The usual advice – take a break, go for a walk, or just keep pushing through – can sometimes fall short. That’s why we’re exploring 10 unconventional methods to reignite that creative spark and get your artistic juices flowing again. Related: What To Do When You’re In A Funk   10 Unconventional Methods to Spark Your Artistic Inspiration  1. Swap Your M ..read more