Naked Wolfe, a famous brand, recently opened their incredible flagship store on New Bond Street in Central London. This street is known for luxury brands, and Naked Wolfe made a big entrance. The flagship store is spread across three buildings and has seven thousand square feet of space. It’s all about shoes and offers a unique design and lifestyle experience. Our Role We were asked by Naked Wolfe to take pictures and videos of the store’s exterior and interior. These assets would be used for PR and marketing purposes to promote the flagship store. Preparation Checklist for the store fr ..read more

We love shooting for the Beauty industry.  This means playing with textures, shapes and colours! From makeup to luxury fragrances or skincare, the styles and requirements can change a lot.  The primary goal is to understand the brand, its positioning, and its needs.  Going from there, we can build a set creatively.  The post Shooting still life images for the beauty industry first appeared on Kalory | Photo and Video | London UK Photographer and Photography studio ..read more

We love retail design and visual merchandising.  London has some of the most creative and stunning VM displays.  Here are 73 inspiring images of storefront and windows we shot in February strolling London’s best luxury shopping high streets. Harvey Nichols The VM team at Harvey Nichols has once again been very creative.  The displays are inspired by the Tate Modern Exhibition on Surrealism: “Surrealism beyond borders“.  The result is a stunning set of catchy retail windows.  We fell in Love! Moncler Moncler has gone electrical with b ..read more

In the bustling streets of London, where fashion meets art and luxury knows no bounds, the power of a captivating window display cannot be underestimated. As we step into September 2023, we’re excited to unveil a new video that showcases the finest in window displays and creative visual merchandising in Central London. Our latest video features the iconic storefronts of Prada, Fendi, Diptyque, Louis Vuitton, and Hermes, each a testament to the artistry and imagination of the world’s leading brands. Why Window Displays Matter Window displays are the first impression a brand makes on potentia ..read more

Shooting inspiring window displays We love capturing retail spaces and we shoot very regularly for brands across the UK. London is our local playground and the creativity of the VM teams in the city is limitless. This makes our job even more interesting.  We shot the below images to capture the current trends (Spring 2023) of visual merchandising in the luxury industry.  We used our reportage style technique. They have not been retouched. We have also developed a very specific technique to control reflections and glare in windows and glass displays and we shoot most of our commission ..read more

Retail architectural photography is a delicate play of composition, lighting & final retouching. With over 15 years of experience, we know how to expertly frame a storefront, and to draw the eye in using leading lines and symmetry to create a sense of balance and order. We use natural light to capture the interplay between natural exterior lighting and artificial store lighting to create a dynamic and multi-layered image.  We are obsessed with unwanted reflections for retail photography, so we developed our own specialist technique that minimises reflections! One of the keys to succe ..read more

To be noted: The images on this post are shot with our reportage style technique and not with our high-end quality option controlling reflections and with full retouching. To view some of our high-end work, visit our interior photography gallery. London is a fashion capital of the world, and the city’s luxury boutiques and fashion stores are renowned for their impeccable visual merchandising and interior design. As retail interior photographers, we’ve had the privilege of capturing some of the most stunning displays for our customers.  We just love visual merchandising and retail wind ..read more

Styling is a crucial aspect of marketing a homeware product and a key element of a photography shoot. It involves creating visually appealing images that showcase the features and benefits of a particular product in a way that resonates with the brand’s target audience. Whether it’s furniture, bedding, kitchenware, or any other type of homeware product, the right styling can make all the difference in attracting and engaging potential customers. Here are some tips for styling homeware for a photography shoot. We are of course also here to help! Establish a mood: Decide on the mood or vibe you ..read more

From jewellery to fragrances, we love shooting for Luxury houses.  This is an example for Luxury Champagne brand Moet & Chandon. Getting the different textures right is crucial: making the gold foiling lettering on the box shine for example.  It is all about attention to detail.  With a flying shot like this, keeping things natural is the only way to get the image to work.  This image has not been created in photoshop.  We have staged the scene and kept the natural shadows and reflections in order to give this feel of realism. The post Moet & Chandon Ch ..read more

We love creating still-life product images.  It is sometimes all about the props and the set, but creative lighting steals the show for this one! The post Creative still life first appeared on Kalory | Photo and Video | London UK Photographer and Photography studio ..read more