It's time for a change: https://www.inandaroundpodcasting.com. Fan of the show? Find it helpful? You can become a supporter of the show via a one-off tip that I'll use to buy a beer at this link: Support The Podcast Accelerator: How to Grow Your Podcast. Your next steps I teach podcasting a lot and for free. So, here's what I'd recommend you do next: Watch my free podcasting tutorials on YouTube: YouTube (Captivate) Ask me anything at all about podcasting over on Twitter: Twitter If you need help with anything at all regarding your podcast, get me on Twitter (Twitter ) and I promise to resp ..read more

We love podcast industry podcasts - there are a lot of them and they're run by smart, passionate people who live and breathe podcasting and who are usually industry professionals. Sometimes though, they don't give the day-to-day enthusiast, creator or indie podcaster a platform to have their say, often taking "the view from the top" as delivered by the "podcasting professionals". In & Around Podcasting has been designed to respect and live alongside those shows and to be an accessible, inclusive podcast for every single podcaster; a show that allows everyone with an interest in the medium ..read more

Last week, Apple announced Apple Podcasts Subscriptions: Apple Podcasts Subscriptions is a global marketplace for listeners to discover premium subscriptions offered by their favorite creators, including The Athletic and NPR. The Midnight Miracle, the groundbreaking new original series hosted by Talib Kweli, Yasiin Bey, and Dave Chappelle, will be available next month with a subscription to the Luminary channel on Apple Podcasts. The news was met with mixed reactions in the podcasting industry and, inevitably, podcasters are scrambling for information on what this means for them. I've been one ..read more

I'm having a little bit of a break from the podcast to focus on family and Captivate but will be back shortly! In this episode I'll talk to you about why, when I'll be back and recommend a LOT of excellent content to help you to grow your podcast while I'm away!  Useful links from the episode How to Get More Listener Engagement - We all want more “engagement” on our podcasts but the word itself poses some challenges and leaves us fighting for broad strokes of interaction that we just can't scale. But we can fix it. A Simple Twitter Strategy for Podcast Growth - Each social channel has its nu ..read more

Podcasting tech can seem overwhelming but it rarely is once you know how to use it. Here are three creative and actionable ways that you can instantly start to use dynamic ad and content insertion to enhance your podcast today. Fan of the show? Find it helpful? You can become a supporter of the show via a one-off tip that I'll use to buy a beer at this link: Support The Podcast Accelerator: How to Grow Your Podcast. Your next steps I teach podcasting a lot and for free. So, here's what I'd recommend you do next: Watch my free podcasting tutorials on YouTube: YouTube (Captivate) Ask me anythin ..read more

In this episode, I have a deep-dive conversation with Mike Wooller, Head of Content Partnerships at Global. Mike has a wealth of experience in the industry and this episode is a must-listen for the serious indi podcast creator. We kick things off by demystifying some of the often-used industry jargon. Mike breaks down what terms like "Spot", "Programmatic", "Direct Sell", "Host Read", "MRG", and "CPM" really mean. Next, we're discussing the current climate in the podcasting world. How are brands and advertisers responding to the ever-changing economy, and what does this mean for the podcasting ..read more

The truth is that you and I, we don't know everything and remaining humble is a skill and mindset that we all, as podcasters, must practice and adopt so that we don't limit the potential of our podcast by letting our ego get in the way. Fan of the show? Find it helpful? You can become a supporter of the show via a one-off tip that I'll use to buy a beer at this link: Support The Podcast Accelerator: How to Grow Your Podcast. Your next steps I teach podcasting a lot and for free. So, here's what I'd recommend you do next: Watch my free podcasting tutorials on YouTube: YouTube (Captivate) Ask m ..read more

Warning! This episode contains some f-bombs and other well placed word bombs - but they’re worth it. Threads, the brand new "chat app" and Twitter alternative from Meta, aka Facebook, aka Instagram, aka Zuckerberg, launched last week and has already amassed almost 100 million users. Within three days, I saw a podcast "guru" claiming to know how to use Threads to grow your podcast and, sure enough, the content they published about it was shockingly awful. So, how do you use Threads to grow your podcast audience? The truth is that, right now, the algorithm is still all over the place and there a ..read more

What does the future of podcast monetization look like? Today I'm joined by Sam Sethi, founder of https://www.podfans.fm, a new platform embracing creator culture and a pioneer of the value for value movement within podcasting and beyond. Fan of the show? Find it helpful? You can become a supporter of the show via a one-off tip that I'll use to buy a beer at this link: Support The Podcast Accelerator: How to Grow Your Podcast. Your next steps I teach podcasting a lot and for free. So, here's what I'd recommend you do next: Watch my free podcasting tutorials on YouTube: YouTube (Captivate) Ask ..read more

When it comes to generating predictable revenue from a podcast, reliability in downloads is vital. Whether that podcast is monetised via programmatic ads, directly sold host-read ads, selling merch, selling live-taping tickets, listener support via tips and memberships or a diverse combination of these and more, there are certain elements that make that show reliably profitable. When a podcast is monetised well, it delivers repeatable and reliable numbers that can be projected and used as the basis for business decisions. Brands and ad partners actively seek out shows that will solidly perform ..read more