Podcast analytics - do you regularly track your analytics and leverage that data to make informed and intentional decisions to improve and grow your show. In this episode, we're looking at what are podcast analytics, why you should track them, which analytics to track and how to interpret them, where to find your podcast analytics. industry benchmark standards. Links: Podcast Analytics Tracker template Chartable Podtrac Join my email newsletter Connect with Lyndal Harris: Book a free Discovery Call with Lyndal Connect with Lyndal on Instagram @podcastva Connect with Lyndal on LinkedIn Follow ..read more

Are you publishing your podcast on YouTube yet? As a podcaster, you want to reach as many people as possible and should have your podcast available on all directories. At the beginning of 2024, YouTube took over Spotify in the US as the most popular podcast consumption platform. With Google Podcasts shutting down, YouTube's 2.7 billion monthly users offer a massive reach for podcasters without requiring video content creation. By converting audio to audiograms, podcasts can be seamlessly shared on YouTube and will also be available on YouTube music. Google Podcasts has started closing down so ..read more

Audio quality - it’s not just a nice-to-have, it's a non-negotiable factor in creating a professional and engaging podcast and it can make a difference in its success. Great audio quality impacts that important first impression, the overall listening experience as well as audience retention and engagement. In this episode, we'll cover some of the reasons it's important and I share 5 easy tips to enhance the audio quality of your show.   Links: Auphonic Equipment & Software Recommendations Connect with Lyndal Harris: Book a free Discovery Call with Lyndal Connect with Lyndal on Insta ..read more

Launching a podcast can be an exciting experience for many aspiring podcasters.....and an overwhelming one! In my years in the podcasting industry, I often hear the same obstacles as to why people haven't launched their shows and in this episode, we're uncovering the top reasons people don't start a podcast. Understanding and acknowledging these challenges can help aspiring podcasters work through them and make the process more manageable and less daunting. Links: Imposter Syndrome episode with Fiona Redding Equipment & Software Recommendations Connect with Lyndal Harris: Book a free Dis ..read more

In this episode, we're talking about podcast transcripts. While podcasts offer a unique audio experience, transcripts are not only fantastic for accessibility, it's a tool that can help you connect with a broader audience, deepen listener engagement, and maximise the impact of your show.  In this episode: The significance of transcripts Apple Podcasts transcript feature The benefits and uses of episode transcripts Various tools & platforms for Podcasters Links: Podnews "How do Apple Podcasts Transcriptions work" article Apple Podcast article Descript Riverside FM Swell.ai Connect w ..read more

Welcome back to another Season of Podcasting Tips & Tricks. I'm answering the question of whether it's still worth launching a podcast in 2024 amidst the crowded podcast landscape. This is a question I get asked quite a lot so I'm going to talk about a few things that might make you think a little differently about whether there are too many podcasts for you to produce a show. In this episode: The landscape of podcasting in 2024 Evergreen content The importance of strategy Consistency vs. tailored approach Repurposing your podcast Connect with Lyndal Harris: Perfect Podca ..read more

Podcasting Tips & Tricks is designed to share quick, actionable tips and tricks for launching and growing a successful podcast and is aimed at both new and seasoned podcasters. In these predominantly solo episodes, we'll cover a range of topics from launching, equipment and software, audience growth, marketing, monetising, industry news, trends and lots more. I'm Lyndal Harris, Podcast Consultant and founder of Podcast VA where my team and I simplify the podcasting journey. I'm Lyndal Harris, Podcast Consultant and founder of Podcast VA where my team and I simplify the podcasting journey ..read more

Join us this week as we chat with Suz Chadwick from The Connection Exchange and learn how to use your podcast to amplify your brand. We’ll dive into some basics such as what is a brand and it’s importance. She’ll also share with us how to create a brand strategy, her top five tips on amplifying your brand through your podcast, and Podcast Branding. In this episode: Suz’s podcasting journey Lessons on providing content Business, Marketing and the Importance of Branding Build a brand that people can’t get enough of and have a commitment to Key Areas to look at on a Brand Strategy Top 5 Tips on ..read more

In this episode, I am chatting with Michaela Clark, a digital marketing consultant. Michaela is my biz bestie...and quite honestly Podcast VA wouldn't be where it is today without the endless conversations, ideas, support and help from her. Michaela has been doing content marketing for over 10 years, works with my clients on strategy. For full show notes, go to https://www.podcastva.com/podcast/12-strategies-to-grow-your-audience-with-michaela-clark-episode-30/    ..read more

In this show, I run through a list of podcast tasks you can outsource to a VA, or anyone who offers podcast support services. After you've launched your show, it's easy to set-up your ongoing podcast systems but are you best utilising your time by doing all the elements yourself? In this episode: The benefits of outsourcing 5-step podcast workflow 15 tasks you can outsource  Making your podcasting journey easier.   For full show notes, go to https://www.podcastva.com/podcast/15-ways-a-va-can-help-with-your-podcast ..read more