One of the most important transitions any small business owner will make during the lifetime of their company is exiting it. As ironic as that might sound since most of a business owner’s effort focuses on things like effective marketing and good business management, there has to be a plan in place to successfully leave the business as well. Whether an owner builds their company and sells it off to someone else so they can build a new business, or simply wishes to retire, a good exit strategy is essential for a smooth transition and a profitable business sale. What Is A Business Exit Strategy ..read more

At the base of every small business owner’s digital marketing plan is the need to establish that business as a trustworthy, reputable company. Reputation, and the trust that it builds, are everything in a competitive market. No matter how much money an entrepreneur spends on their marketing to improve their SEO, without a favorable reputation in their community, it can all be for naught. Learn more about the importance of trust in digital marketing, and why reputation-building can help small business owners build their companies faster by reading more below. Digital Marketing Is Nothing Witho ..read more

As unique as every small business may be from every other similar small business, there is one factor that is the same for all of them. Every business requires the development of a unique management system that works and allows it to function efficiently. To achieve this in their businesses, small business owners must learn to be the boss that their company needs. In doing so, they’ll appreciate greater business success more easily, a goal that every owner hoping to grow their enterprise and become their community’s business of choice should have. How Can Small Businesses Be A Success? The ke ..read more

Every company starts in the same way as most others, as a small business that operates locally with only a few workers taking care of all aspects of the job. In the early stages, the main worker is usually the owner who holds multiple positions including that of the company marketing expert, sales team, customer service, and job manager as well as one of the employees who is physically doing the work. Eventually, organizations run in this way will reach their peak, unable to keep growing without some structural changes to how the business operates. Small business owners who can embrace these ..read more

A fact that rings true about all small businesses is that although they may be involved in the same general type of work, no two businesses are the same. While each small business owner may have similar goals for their companies, the way that they reach those goals will differ depending on many individual factors. Good business management that allows the company to grow depends on the development of a system that works specifically for that business. The key is to figure out that system and the stages within it, then put it into effect. Small Business Growth Happens In Stages and States To ge ..read more

AI is becoming a major trend in digital marketing as businesses of all kinds embrace it to make their marketing efforts easier. While artificial intelligence can help business owners streamline their marketing process, it can also be extremely confusing due to the number of AI tools being continuously released and their complexity. Fortunately, small business owners who focus on a few specific uses to benefit their marketing can get the most from AI tools without getting lost in too many unnecessary details. What Can AI Do For Small Business Owners? Used as a marketing tool, AI can help small ..read more

Every small business starts in the same place, with a skilled entrepreneur who decides to build a company providing services for their local community. Yet from Day 1, business owners must understand that the growth of their companies depends not only on their skills and marketing efforts but also on the experiences they give to every one of their customers. Positive customer experiences that keep business growth happening are built on the back of having an effective company business structure and the right people behind it. Every Small Business Needs A Good Internal Infrastructure ..read more

A common misconception of many owners of service-oriented businesses is that competing in a crowded market starts with getting as many leads as possible to bring in new customers and ends with a job well done. While leads and excellent service are important, this concept misses a critical element that can make succeeding as a local business owner easier and more permanent. The true secret to becoming wealthy as a small business owner and having a company that survives for the long term is relationship nurturing and effective personnel management. With good relationships within ..read more

Success in competitive businesses requires more than just marketing and brand awareness. As mentioned in previous Business Growth Hack episodes, small business owners must build their brands and reputations with positive customer experiences that generate satisfaction. How do business owners do that? With a great team that is “All In” for the company and its goals! Everything starts and ends with finding and nurturing employees who can see a business owner’s vision for their company and share in it. What Is Being “All In” And Why Does It Matter? “All In” is a business management system t ..read more

The key to getting more business as a small business owner in a local market is addressing not only SEO marketing but also how to become the best business to serve local customers. While every new lead and customer is valuable, small business owners must strive to be the company that people choose over and over again, not just once. Entrepreneurs want to be THE choice in their community, not just A choice this time. Achieving that involves taking business and reputation marketing to the next level, one that many small business owners fail to reach, cutting off any future sales in the process ..read more