In an era where technology and marketing converge more than ever, the rise of Artificial Intelligence (AI) in the marketing realm is not just a trend; it's a transformative force reshaping how we approach digital marketing. And oh, are we excited about it! At Young Media Agency, we've been closely monitoring this evolution, integrating AI's prowess into our strategies, from blog writing and social media posts to data analysis and strategy formulation. Moreover, with the growing prevalence of voice search, preparing for these AI-driven trends is crucial for any forward-thinking business. Use 1 ..read more

As seasoned web developers and SEO strategists, we've seen first-hand the transformative power of a ,well-optimized website. It is clear in our 10+ years of practice the importance of having a solid online presence. A well-designed website acts as a digital storefront, providing potential customers with essential information about your business, products, or services. It creates the first impression, impacting the perception of your brand's credibility and quality. And on the other side of the coin (the much more exciting side of the coin in our humble opinion ) - an optimized website can dra ..read more

How To Plan The Best Website In Four Simple Steps According to every web professional and expert designer out there, planning a website beforehand is the single most crucial step towards a successful launch. This plan is called a Site Plan, and you can create it in four easy and necessary steps. As a general breakdown, they are the following: Step 1: Brainstorming Ideas Step 2: Clustering The Ideas And Making Themes Step 3: Creating Simple Outlines For Pages Step 4: Fleshing Out A Document Let's hop into the details! But first... What's A Site Plan? In terms of architecture, site plans are a b ..read more

Hashtags strategies are all the rage. Everyone wants to know: Are they in? Are they out? How many hashtags to use? What hashtags will make content go viral? (The last question was sarcasm - that is not what these tips are about) But if you are looking for the latest on TikTok and the beloved hashtag... look no further. Here are four mega-value tips on hashtag strategies as it pertains to TikTok. Only because we love you Ultimate Tips for TikTok Hashtag Strategy 1. Research your target audience: If there's one thing we cannot stress enough in marketing, its to know your target audience. Target ..read more

Content is Numero Uno When it comes to social media, content is KING. And one of the greatest tips we can give you - if nothing else - is to just start. Contrary to popular belief, you do not have to post professional grade photos and videos to get your message across. Nowadays, a simple Iphone can produce a majority of your content. The truth is, you are doing yourself and your potential customers a disservice by not posting consistently. So if "getting the shot" is something that holds you up when it comes to posting, we got you covered. And one of the greatest tips we can give you - if noth ..read more

The ‘Value Proposition’ on Instagram: What It Is and How to Use It There's an old saying that goes "you don’t sell hats, you sell warm heads". Meaning in sales, you don't sell the product, but the result. This is one of the most useful sayings in the general sales world and can be applied to your business across the board. What does it mean? It means that you are not selling the materials themselves, but rather the way those materials make your customers feel and the way they improve their lives. This is what makes any business, whether it be services or products, tick. The most successful com ..read more

One of the most common questions we receive from small businesses is, "do we really need to start a separate business instagram"? And the answer is YES (x2). Ok, So Why Does My Business Need An Instagram? Since its humble beginnings, Instagram has been a powerful marketing tool for businesses looking to expand their presence and visibility. Known as a highly visual platform (and now transitioning towards video), Instagram is a tool for showcasing your brand, products, and services and creating community connection with your customers. In this way it can act as a simple storefront or business ..read more

#chatbots #socialmediamarketing #automatedmarketing What the Heck is a Chatbot, Anyway? Chatbots. This term might be new to some users. You might have seen one on a website but are sure what it was. To explain, the tiny chat box that appears automatically, commonly on the bottom right corner of the screen, is called a chatbot. By technical definition *clears throat* it is a computer program simulated to communicate with human users regarding various topics. One of the classic examples of a chatbot is the customer service chatbot seen on many popular websites and apps - illustrated in the image ..read more

Let's talk how to optimize your website for the current Google Algorithm. If there’s one constant in the ever-changing World of Digital Marketing, it’s the fact that Google's search engine is constantly changing and updating - so much for the comfort food, eh? The truth is, Google updates their algorithm as often as you and I might change clothes. Ya. Sometimes you feel the daily struggle, but knowing the core pillars of Google's current search algorithm and what changes to look out for- will help tremendously! - Many business owners and online entrepreneurs get blind-sided each time they fac ..read more

Ok, we have all thought about it haven't we? "How can I build a social media presence without showing my face"? or maybe even "What if my dog/neighbor/backyard could be the face of the brand instead"... Whether you are looking for more privacy, creating a brand removed from personal images, or simply suck at taking photos ... here are three solutions to stay successful on Instagram. How to Succeed On Instagram Without Taking a Single Photograph Instagram is extremely popular in the marketing community as it has a great ROI and a huge monthly reach (over 1 billion active users). However one obv ..read more