Should you spend money on digital advertising? Every so often, you take a massive L. But that’s OK. You have to learn the lesson, dust off, and find a different way. Here’s our story on how we spent a ton (for us, at least) on digital advertising, how it didn’t work out, and what we learned. www.getcommonsbehappy.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/soap-opera-commons/message ..read more

Does your idea have to be unique? Hell no. And we have proof. On the second episode of Soap Opera, we delve into why being "unique" is overrated, what's better than being unique, and how you can do it to. We also talk about our favorite non-unique brands...companies that make simple products but an irresistible spin on it. Hit the subscribe, follow, etc. button and leave a review! Find out more at www.getcommonsbehappy.com  --- Send in a voice message: https://podcasters.spotify.com/pod/show/soap-opera-commons/message ..read more

A zero-bullshit, deep-thinking look at creating brands, bootstrapping a business, and building something worth a damn. From the guys behind COMMONS, a brand of premium personal care essentials that's gender-neutral, plant-based, and forward-thinking. Hit subscribe or follow, and find out more at www.getcommonsbehappy.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/soap-opera-commons/message ..read more