The Feature Trap: Less is More
YUJ Designs Blog
by Jyoti
6d ago
Imagine it’s 6 pm on a Friday. Your customer support representative is looking forward to the much-anticipated Friday night party. Just then, the phone rings. On the other end, a frustrated customer is struggling to find the “Export Data” feature in your product. This customer care executive has already helped 17 people with the same issue today. The irritated customer support executive thinks, “What is wrong with these people? Why can’t they find a simple feature?” But the issue is not with the customer. The issue is with the product. The product is overloaded with so many features that the ..read more
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The Hidden Cost of Product Backlogs: Why Your Best Ideas Get Buried
YUJ Designs Blog
by Jyoti
1M ago
At the risk of losing half the readers, let me say something controversial: most items in your product backlog are useless. After spending around 20 years working with digital products, we at yuj have realized that most items in product backlogs are of low value because they are added without proper validation or rigorous questioning. A product backlog is often treated as a dumping ground for features, driven by the whims and fancies of various stakeholders. This bloated product backlog has serious implications for Product Owners, clients, users, and the organization itself. But it’s not all ..read more
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Revolutionising farming landscape
YUJ Designs Blog
by Jyoti
1M ago
Back Revolutionising farming landscape Empowering farmers by designing experiences around farm equipment management and use In a nutshell Farmers worldwide face market uncertainty that significantly impact their livelihoods and decision-making processes. The partnership between yuj and a leading farm equipment manufacturer offers farmers a transformative solution by providing real-time status and performance data for their machinery,accessible from the comfort of their homes. This transparency empowers farmers to make data-driven decisions promptly, minimising financial losses and optimi ..read more
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Smart City Platform
YUJ Designs Blog
by Jyoti
2M ago
Back A smart city platform A design that enables seamless management of intelligent environments for the smart city initiatives of Bangkok. In a nutshell A smart city platform that enables users control over an entire city and its complex ecosystem. yuj designed interconnected microsystems between the city, residents and its staff to ensure continuous and interdependent functionality, preventing any breakdown. The platform’s beauty lies in its seamless communication, efficient problem-solving, and the system's quick learning empowering users to make decisions based on factual insights ..read more
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GOI puts a stop to sneaky online gimmicks – yuj supports this decision
YUJ Designs Blog
by YUJ Designs
2M ago
It’s official! The Government of India is taking a stand for fair play in the online world, banning deceptive UX design and trading tactics known as dark patterns, and we at yuj support this decision. “Kudos to the move,” says Samir Chabukswar, Founder and CEO of yuj, who sees this as a much-needed shift towards more ethical design practices. For too long, user experience has been hijacked by business considerations alone- profit-driven designs, resulting in manipulative strategies prioritizing business gains over user well-being. Samir Chabukswar believes it’s time for a change – a move towa ..read more
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How to Empower the future of UX Design with Gen AI
YUJ Designs Blog
by YUJ Designs
3M ago
AI – a phrase that triggers debates, raises eyebrows and sparks endless discussions. Is it a benevolent force propelling us into an ideal future, or will it lead us into ominous consequences? We’d rather steer clear from these monotonous discussions and instead delve into a fresher perspective. At yuj, we’re here to roll up our sleeves and seize the immense potential AI offers, particularly in design. The future of user experience (UX) is undergoing a thrilling makeover, and at the heart of this metamorphosis is the captivating force of Generative AI. The future is now, and it’s brimming with ..read more
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DesignHer: Celebrating the Women in Design
YUJ Designs Blog
by Jyoti
4M ago
Is it fair that we dedicate just one day of the entire year to wish and appreciate women, offer a few promotions to the mix, and then disregard everything the next day? At yuj, we believe in doing things differently. We understand that celebrating women’s achievements and contributions should not be confined to just one day of the year. That’s why, in the spirit of International Women’s Day, we launched our DesignHer campaign. Inspired by the Government of India’s Narishakti initiative, promoting women’s empowerment and celebrating their success, the campaign was a heartfelt tribute to the in ..read more
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End of Digital Transformation Era and What’s Next?
YUJ Designs Blog
by YUJ Designs
6M ago
Digital Transformation is the integration of technology into various aspects of an organization’s operations, processes, strategies, and culture. It’s like giving the whole place a tech makeover. It has significantly impacted various industries by enhancing efficiency and productivity by 87% and a 22% reduction in operational costs. Many organizations had to jump on digital transformation as a fallout of COVID-19 and competitors ahead in digital transformation. Though the demand for Experience design increased during the digital transformation years- the focus remained on implementing digital ..read more
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GOI puts a stop to sneaky online gimmicks – yuj supports this decision
YUJ Designs Blog
by YUJ Designs
6M ago
It’s official! The Government of India is taking a stand for fair play in the online world, banning deceptive UX design and trading tactics known as dark patterns, and we at yuj support this decision. “Kudos to the move,” says Samir Chabukswar, Founder and CEO of yuj, who sees this as a much-needed shift towards more ethical design practices. For too long, user experience has been hijacked by business considerations alone- profit-driven designs, resulting in manipulative strategies prioritizing business gains over user well-being. Samir Chabukswar believes it’s time for a change – a move towa ..read more
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Steering into the future – UX trends reshaping the automotive sector
YUJ Designs Blog
by YUJ Designs
7M ago
Like all other industries and avenues, the wave of digital transformation has also pushed the automotive sector toward a profound evolution, transcending traditional boundaries to usher in an era where connected experiences and UX trends redefine how we interact with our vehicles. Join us as we delve into a world where the road is not just a path but a dynamic, interconnected space that seamlessly integrates with our digital lives, promising a driving experience that goes beyond the steering wheel and into the realm of connected possibilities. Welcome to the future of automotive connectivity ..read more
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