Pilates Business Podcast
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A show for Pilates studio owners and teachers who are ready to grow their studio business and develop their marketing skills.Your host, Seran Glanfield shares her insight and experience helping hundreds of studios find success in the boutique fitness and wellness industry. From marketing, sales, pricing, software and referral programs to management, hiring, leadership and planning this is the..
Pilates Business Podcast
3d ago
Feeling invisible?
In this episode of The Pilates Business Podcast, host Seran Glanfield unveils simple strategies you can implement today to boost your online and local visibility.
Learn how to claim your online presence, create engaging content, leverage local partnerships, and encourage positive reviews to attract new clients and transform your studio from a hidden gem to a local landmark.
GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS
? Follow Seran on Instagram @seran_spring_three
❤️ Loved this episode? Leave a review - your review helps spread the w ..read more
Pilates Business Podcast
1w ago
This episode of The Pilates Business Podcast with host Seran Glanfield dives into the essential world of business insurance for Pilates studios.
Join Miriam Ball, Chief Insurance Officer at Alternative Balance, as she unpacks the importance of liability coverage, discusses general vs. professional policies, and clarifies coverage for independent contractors and employees.
Learn about unique considerations for the wellness industry, including cyber liability, the use of waivers and participant accident coverage.
Don't miss insights on reviewing your policy f ..read more
Pilates Business Podcast
2w ago
Feeling stuck in the hustle cycle? Working long hours but still struggling to make ends meet?
In this episode of The Pilates Business Podcast, host Seran Glanfield unveils strategies you can implement TODAY to work smarter, not harder, and double your studio's income.
Learn how to optimize your pricing, leverage technology, upsell strategically, and retain loyal clients to achieve the financial freedom you deserve.
? Enrollment is now open for Thrive! ?
Learn more and join now: www.springthree.com/thrive
GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS
? Fo ..read more
Pilates Business Podcast
3w ago
Struggling to keep your Pilates studio top-of-mind with potential clients? In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into the power of consistent marketing.
Learn how to ditch the one-and-done marketing blitz and develop a strategic approach that builds brand awareness, fosters relationships, and keeps those new clients rolling in.
Discover tips for creating valuable content, engaging with your audience on social media, and streamlining your marketing efforts with the right tools.
There are 3 systems EVERY studio needs to be SUCCESSFUL and ..read more
Pilates Business Podcast
1M ago
Feeling the pressure of a competitive market? In this episode of The Pilates Business Podcast, host Seran Glanfield dives into the crucial topic of client retention.
Learn proven strategies to keep your clients coming back for more, from delivering exceptional service and building lasting relationships to overcoming common challenges like market saturation and pricing pressures.
Discover the Art of Client Retention and gain the tools you need to build a loyal fan base and ensure your studio thrives!
There are 3 systems EVERY studio needs to be SUCCESSFUL and HIGHLY PROFITABLE.
I'm shar ..read more
Pilates Business Podcast
1M ago
Is your studio's class schedule feeling a bit stale? Are you struggling to retain clients and attract new ones? In this episode of The Pilates Business Podcast, host Seran Glanfield dives into the world of Innovative Programming.
Learn how to keep your classes fresh and engaging with strategies for developing unique offerings, implementing them successfully, and overcoming common challenges.
Discover inspiring examples and gain the tools you need to breathe new life into your studio and become the go-to destination for exciting Pilates experiences!
GRAB YOUR FREE RESOURCE:
The S ..read more
Pilates Business Podcast
1M ago
In this episode of The Pilates Business Podcast, host Seran Glanfield dives into an inspiring conversation with Melissa, the creator of Frame, a revolutionary at-home Pilates reformer.
Melissa shares her journey from being a classically trained ballet dancer to becoming a Pilates and fitness instructor.
She discusses her passion for making Pilates more accessible and her dedication to improving the quality of life for everyone.
Join Seran and Melissa as they explore the process of designing and manufacturing Pilates equipment, the challenges faced by entrepreneurs in the f ..read more
Pilates Business Podcast
2M ago
In this episode of "The Pilates Business Podcast," host Seran Glanfield shares invaluable insights on creating the ultimate fitness studio that marries client satisfaction with peak business performance.
From the strategic layout and design that enhance client experience and maximize revenue per square foot, to operational efficiencies like soundproofing and use of space, Seran dives deep into the elements that make a fitness studio not just appealing, but also profitable. She emphasizes the significance of mood-boosting lighting, color schemes that strengthen brand identity, and the un ..read more
Pilates Business Podcast
2M ago
In this episode of "The Pilates Business Podcast," host Seran Glanfield welcomes Candice Smith, the visionary behind French Press PR, to unravel the dynamic world of public relations in boutique fitness.
This episode is a goldmine for fitness entrepreneurs, packed with strategies to boost brand visibility and trust. Candice and Seran dive deep into how effective storytelling and strong media relationships can transform your studio's narrative. From the significance of PR in enhancing studio credibility to the nuances of engaging with media professionals, this episode covers it all.  ..read more
Pilates Business Podcast
2M ago
What does 2024 have in store?
We know that competition is only going to increase which means that you’re going to need to be smarter than ever about the strategies you implement and where you spend your energy and focus
In this episode, Seran dives into the key strategies and focus areas that will help you differentiate your business and attract the right clients. Discover how to develop compelling marketing messaging that sets you apart from the competition, create unique experiences for your clients, and build a strong community that fosters customer loyalty.
Whether you're a seasone ..read more