Prodonovich Advisory
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Insights and Thought Leadership from Sue-Ella Prodonovich, the author and owner of award-winning consultancy Prodonovich Advisory. She specializes in helping professional services firms build their business development strategies and the capability of their professionals.
Prodonovich Advisory
4d ago
Back in 2005 this research provided ideas for Marketers in professional services firms who wanted a seat at the leadership table. I think its just as relevant today ..read more
Prodonovich Advisory
4d ago
Firms want fee earners to be more than reliable technicians. They want professionals with commercial nous who can make good business development decisions based on intuition rather than just analysis. But not everyone knows instinctively what constitutes good BD. And what works for one firm may not work for another. So, how can you develop that instinct ..read more
Prodonovich Advisory
2w ago
In this episode of The Boutique Lawyer Show, host Jerome Doraisamy welcomes back Prodonovich Advisory Principal, Sue-Ella Prodonovich (who also regularly serves as a judge for Lawyers Weekly awards programs), to discuss how business development can, and does, prove more difficult for women leaders in law ..read more
Prodonovich Advisory
3w ago
The results are in, and most of us agree: in the context of professional services, BD is more difficult for women. But could the shift to online offer a ray of hope ..read more
Prodonovich Advisory
1M ago
As economic conditions begin to bite, it pays to remember we’ve been here before ..read more
Prodonovich Advisory
2M ago
Investing a little time in your small talk has the potential to pay off big. Here’s why ..read more
Prodonovich Advisory
2M ago
If you’re not winning work out of LinkedIn, you’re doing something wrong ..read more
Prodonovich Advisory
3M ago
Recently, I sat in on a brilliant 90-minute webinar about how to use ChatGPT to write well. The talk opened my eyes so much that I wanted to share it with you ..read more
Prodonovich Advisory
3M ago
Why you should stop thinking about winning work and start thinking about building your ecosystem ..read more
Prodonovich Advisory
3M ago
As the pressure to innovate mounts, firms are looking for previously unexplored avenues which may provide competitive advantage ..read more