Upselling involves adding another product or service to a sale. It differs fromupselling, which consists in increasing the value of the product sold. Benefits Sales method The classic method is to sell the basic product or service first, then offer additional options. Another solution is to proceed in three stages: Sales stages Conclusion Complementary selling […] L’article Complementary sales est apparu en premier sur ActionClient ..read more

The CROC method is perfect for prospecting – it’s simple, straightforward and effective, and takes into account all the key aspects of making appointments over the phone. Ideally, it should be used in conjunction with a prospecting CRM like ActionClient. The CROC technique Contact The initial contact is the key to a call: the customer […] L’article CROC prospecting method est apparu en premier sur ActionClient ..read more

The SBAM Method is the ideal method for customer service agents and salespeople in a store or salon. It’s also the express sales and customer service training method that every store owner should give to new employees. The current situation The fact is that in the majority of shops you enter unnoticed, you’re not greeted, […] L’article Sales method for SBAM stores est apparu en premier sur ActionClient ..read more

The BEBDC sales method enables you to evaluate the key points of a sale to a business customer. It is also a method for assessing the interest of current customer requests, in order to select them and create a quality sales funnel. The BEBEDC method Disadvantages of the method Benefits L’article BEBEDC sales method est apparu en premier sur ActionClient ..read more

Definition An elevator pitch is a short 30-second to 3-minute speech designed to convince someone of the interest of your project and persuade them to see you again to find out more, so that we can sell them our solution. Use Steps Example How to proceed Learn your sales pitch by heart and practice it […] L’article Elevator Pitch sales method est apparu en premier sur ActionClient ..read more

The ADAPAC sales method makes it easy for a novice salesperson to memorize the key sales steps and quickly become effective. The ADAPAC sales method has the advantage of being simple to use for a novice salesperson, but lacks subtlety for experienced salespeople, who will prefer the SPIN or SOS methods. Of course, for this […] L’article ADAPAC sales method est apparu en premier sur ActionClient ..read more

The sales equation is the result of multiplying the three figures that increase sales: number of customer contacts, closing rate, average sales. Number of contacts x closure rate x average sales = total sales Number of customer contacts The first number in the sales equation is the number of customer contacts. The more customers you meet, the better your chances of selling. Of course, this shouldn’t be at the expense of contact quality, which is why the other figures in the equation are so important. Here’s how you can increase your number of contacts: Use your CRM to quickly select your best ..read more

The CAB sales method has the advantage of being simple, suitable for technical and inexperienced sales people, and taking the customer’s benefits into account. The CAB sales method The CAB method is divided into three steps: Product features : construction materials, technical specifications, type of manufacture, service, warranty, after-sales service Generic product benefits. A link must be made between the feature and the benefit provided by the product. Specific benefit for the customer. Benefit is distinguished from advantage by the fact that it is linked to the satisfaction of a custome ..read more

The CAP method is based on the benefit and proof we bring to the customer. It’s a rudimentary sales technique, but well suited to the sale of simple products, and ideal for technical salespeople who know their product inside out. The CAP method Product features: materials, type of manufacture, technical specifications, price, after-sales service, warranty Customer benefits, applications, achievable gains. Proof: this is where the technical sales representative makes the difference with other salespeople. He knows his product inside out, and can use his technical skills to prove and demonstrat ..read more

We present you with tips and methods for prospecting in increasingly difficult conditions linked to new legislation against telemarketing and mass mailing. Prospecting has always been difficult, now it’s an art. Business development through inbound and outbound marketing Outbound marketing consists of pushing products towards customers, a push strategy that corresponds to prospecting. The main vectors are the telephone, e-mail and networking. Inbound marketing is all about getting the word out about your products and services, so that customers come and ask for them. Inbound marketing is based ..read more