2024 Vision
Midwest Mayhem
by Wilson Toyota of Ames
3M ago
Today Chad and Tron talk about the ins and the outs of our 2024 vision. How are we going to push ourselves internally to execute the outcome we strive for externally ..read more
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Value, Affordability, and Controversy
Midwest Mayhem
by Wilson Toyota of Ames
4M ago
Today Chad and Tron discuss viewers' questions. Today's topics range from sales professional knowledge all the way to price vs. affordability. What expectations do you have for the automotive industry ..read more
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Quick vs. Efficient
Midwest Mayhem
by Wilson Toyota of Ames
5M ago
It is key to acknowledge the bigger picture when selling a vehicle. Is there room for growth? Are there kids riding in the vehicle? How do we elevate the car buying experience to make it into the Wilson Experience? Invest in the customer and they will invest in you ..read more
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Going from Good to Great
Midwest Mayhem
by Wilson Toyota of Ames
6M ago
Today Chad and Tron delve into the transition from good to great as a sales professional through previous career experiences. Cutting a corners is not an option in the car industry. A genuine human is irreplaceable ..read more
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Are You Selling or Telling?
Midwest Mayhem
by Wilson Toyota of Ames
6M ago
Today Chad and Tron differentiate a walk around from a delivery. How are they different? They discuss needs versus wants. Most importantly, how do you sell the vehicle to a point where you earn the right to ask them for thousands and thousands of dollars ..read more
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The Influx of Domestic Buyers
Midwest Mayhem
by Wilson Toyota of Ames
7M ago
Today Chad and Tron discus what is happening with the UAW strikes. They talk about how manufactures earning the consumers trust in the market is based on product performance. How do you face the battle of the consumer coming in and knowing more about the product that the sales professional. Shout out Toyota Engage for fighting that battle for us ..read more
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There is No Wrong Time to Do the Right Thing
Midwest Mayhem
by Wilson Toyota of Ames
7M ago
Today Chad and Tron talk dealership etiquette and hospitality through a story from a different dealership. How could a customer-first mentality have flipped the script of this situation? Tune in to see how we think it should have been handled ..read more
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Inside Out
Midwest Mayhem
by Wilson Toyota of Ames
8M ago
Today Chad and Tron Celebrate ONE year together on Midwest Mayhem. They discuss the success that thrives from the inside out. Starting at your detail department all the way to the general manager and everything in between. They also discuss how the automotive industry has and hasn't changed over the last few years, giving kudos to the Wilson Toyota staff and culture ..read more
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A Real Life Superhero (feat. Moriah Long)
Midwest Mayhem
by Wilson Toyota of Ames
8M ago
On episode 24, Tron and Chad invite Moriah Long into the podcast world to talk about her experiences around the globe and how our community can be better for students. How can we be better for the future generations ..read more
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Who Controls the Market Anyways?
Midwest Mayhem
by Wilson Toyota of Ames
8M ago
Today Chad and Tron show dance grooves, talk market moves, and ways to improve so the consumer will approve ..read more
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