We recently had the opportunity to chat with Falen Bonsett, prominent radio personality known for her dynamic presence on the Dave Ryan in the Morning Show on KDWB and now for her own show in the afternoon called, Falen and Colt. We delved into her experiences as a woman in the male-dominated radio industry and her journey as a mother balancing it all. Falen shared insights into the challenges she faced as a female broadcaster, from breaking stereotypes to earning respect in a field dominated by men. Despite obstacles, her passion and determination carried her forward, earning her a well-deser ..read more

Are you putting a lot of effort into your social media marketing and struggling to convert your social media audience into leads and sales? This is a real struggle for many freelancers and small business owners, and something we are always tweaking and working on. Moving your social media audience onto your email list can be the key to upleveling your business, but that can be easier said than done. How do we get there? It could be with contests or giveaways, or maybe it’s a special guide or discount code. Something to entice them and bring them into your inner circle. Once you’ve got them on ..read more

The real estate industry can be competitive and at times isolating. Whether you are a solo agent or you are on a big team, having a sense of community can make all the difference in your success, and really your overall happiness and well being. Building relationships with other Realtors can be a great source of shared knowledge and mutual support and can truly serve to strengthen your business. We started this podcast to build a longer table and this week we have three awesome Realtor friends Julie Desroches, Allie Walsh, and Melissa Clawson to talk about the importance of community over comp ..read more

You’ve been asking, and we’ve been listening. Introducing our FIRST EVER MASTERMIND workshop, launching on Wednesday, April 17th. This 6-week workshop-style course is designed to roll up our sleeves and dive deep into the process of building a brand that converts. Each week, we'll explore a specific topic aimed at empowering you to elevate your real estate business. In this week's episode, we break down the mastermind course and spill all the juicy details. We've all been in masterminds where we felt talked at rather than truly engaged. Not here. Our mastermind is jam-packed with valuable cont ..read more

The recent news about the NAR lawsuit and settlement has been just about everywhere lately. After the settlement was reached you couldn’t open up any major news website and not see a story about it. Naturally there has been a lot of uncertainty and concern about what this means for buyers and sellers, as well as how Realtors and brokers will be affected. It’s been touted as a big win for buyers and sellers, and the death knell for Realtors and brokers. If you’re freaking out you may want to give this a listen first. This week we are going to offer some perspective on why the sky isn’t falling ..read more

Are you a woman who's suddenly found herself struggling with hot flashes, unexplained weight gain, or feeling 'ragey' without a clue why? You're not alone, and it's time to talk about it. Welcome to the world of perimenopause and menopause, a not often talked about and misunderstood phase in a woman's life. But fear not, because this week we are here to shed some light on this subject. Our guest is Janell Yule, the co-owner and Chief Nutrition Officer at The Transformation Club.    Janell shares all about the critical role gut health plays in your overall well-being, how to manage st ..read more

What are your feelings about Facebook? Love it? Hate it? Barely use it? While it doesn’t necessarily feel like it, Facebook is still the largest social media platform with over 3 billion monthly active users. That is over 37% of the entire world population and over 57% of the world's internet users. This means of all the social media platforms, leveraging Facebook for growth in your business is statistically going to get you the most attention.  If you are anything like us, Facebook is not where you were placing the majority of your focus. This is a mistake. If you dig even further into t ..read more

Have you heard about house hacking? If you are not familiar with this term, house hacking has typically involved buying a multi family dwelling and living in one unit while renting out the other units. It has become an increasingly popular practice in the Financial Independence movement, and is a great way to build wealth with real estate.    This week we have Conor Hesch from Closing With Conor, a mortgage expert with Bell Bank Mortgage in the Minneapolis area, to talk about his personal journey through the world of house hacking. He’s been at it for a long time, and leveraged the e ..read more

Email marketing is one of, if not, the most effective way for you to reach out to your clients no matter what your business is. You own your email list, and it’s not dependent on algorithms or the latest trends. This is truly powerful stuff. In the present age where entrepreneurs are so often trying to use social media to grow their following and generate attention, the email list can be overlooked even though it is without question the better ROI. We hear far too often from Realtors, and friends in other businesses that they are not sending regular emails, and many times it’s just because the ..read more

Are you dumping thousands of dollars into online leads that aren’t converting? Or maybe you are converting leads and you want to build a more organic and sustainable business without them. We are just going to come out and say it - you don’t need online leads to be successful! Far too often agents get hung up on thinking they need to be paying for leads to have success, and it’s just not true. In fact there are many other ways to have a much better ROI.    Many agents are skipping the basics that are foundational to a real estate agent’s success and instead they tell themselves they ..read more