Meet My New Biz Partner: Scaling a DTC brand in 2024, Buying IP for 6-figures, & Negotiating against me | Claudio Storelli (#173)
If I Was Starting Today
by Jim Huffman
19h ago
Jim introduces his new business partner, Claudio Storelli. Claudio shares his amazing entrepreneurial journey which includes graduating from Stanford at the age of 20 and making it to the pinnacle of the Wall Street finance world before pivoting to become an entrepreneur and brand builder. He and Jim share tactical insights from their new partnership and how they're planning to grow Neat Apparel into a massive performance apparel brand. TOPICS DISCUSSED IN TODAY’S EPISODE Finding a complimentary partner Transparency during negotiations Finding alignment Starting a brand IP first Goalie Wisdom ..read more
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$3M in Funding to Make the #1 App for Future Founders, How They Got 40,000 Users Using 1 Tactic | Will Rush, CEO of Jetson (#172)
If I Was Starting Today
by Jim Huffman
5d ago
Will Rush CEO of Jetson joins to get tactical on how to raise money and grow and audience in the consumer tech space. Will talks about how to get investors interested to get funding and the importance of community growth after launch. TOPICS DISCUSSED IN TODAY’S EPISODE Duolingo for entrepreneurs Raising money: Go time How to stand out with your pitch deck Getting data on your pitch, leading with the right questions How to get the first 40,000 users: Community led growth How to pitch founders Making the pivot to tech Managing the lifestyle of a CEO Resources: Jetson Will Rush Jim Huffman we ..read more
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From the Marines to Launching a Brand, Validating an Idea with Brick & Mortar, and More with Robert Nelson | Justic Mystic CEO (#171)
If I Was Starting Today
by Jim Huffman
1w ago
Robert Nelson of Just Mystic clothing joins to discuss how he's built and incredibly successful apparel brand by bucking the trend and starting from a brick and mortar location. Robert discusses the tactics he used as well as the strategy and data analysis behind his approach. TOPICS DISCUSSED IN TODAY’S EPISODE Using a location to build a brand D2C vs Brick and mortar Feedback and validation from pop-ups Moving from brick and mortar to online Riding the wave Takeaway’s from the military: leadership CoS unlock Being brilliant with the basics Bridging offline with online Resources: Just Myst ..read more
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How to Grow & Sell an E-commerce Business. Plus, Spending big $$$ to Buy couch.com with Alex Back (#170)
If I Was Starting Today
by Jim Huffman
2w ago
Jim is joined by Alex Back of Couch.com and Apt2b to discuss the strategy and tactics of bootstrapping and growing an E-Com business. Alex covers everything from the importance of buying the right domain to the underrated nature of earnouts.  TOPICS DISCUSSED IN TODAY’S EPISODE Why couches How much is a domain worth Building traffic SEO and organic traffic Creating a good partnership dynamic Starting and selling timing Growth hacks How to ask for help Resources: Couch.com Jim Huffman website Jim's Twitter GrowthHit The Growth Marketer's Playbook Additional episodes you might enjoy: S ..read more
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How to Grow Your Startup (MY KEYNOTE) (#169)
If I Was Starting Today
by Jim Huffman
3w ago
This week we get to be a fly on the wall for one of Jim's recent talks at the iconic startup accelerator Techstars. Jim talks nitty gritty tactics about customer personas, best in class case studies, and funnel strategies before answering some specific questions from new startup owners. This week we get to be a fly on the wall for one of Jim's recent zoom presentations with Techstars. Jim talks nitty gritty tactics about customer personas, best in class case studies, and funnel strategies before answering some specific questions from new startup owners. TOPICS DISCUSSED IN TODAY’S EPISODE Tec ..read more
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How Fat Boy Turned an Inside Joke Into a 6-Figure DTC Brand (#167)
If I Was Starting Today
by Jim Huffman
1M ago
Jim is joined by Ryan Rock to discuss how Ryan turned an inside joke started during COVID into a 7 figure business through unique combination of UGC and digital marketing and Pop-ups. TOPICS DISCUSSED IN TODAY’S EPISODE Fatboy Origins Milestones Keys to growth Micro influencing tactics Pop-up marketing Clubs and communities UGC strategy   Resources: Fat Boy Surf Club Jim Huffman website Jim's Twitter GrowthHit The Growth Marketer's Playbook   Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Mark ..read more
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From Idea to $250k/Month Selling BBQ Ribs on Shopify (#166)
If I Was Starting Today
by Jim Huffman
1M ago
This week, Jim sits down with Andrew Buehler to discuss how Andrew went from concept to over $250k a month in under two years through a combination of crowdsourced funding, sales knowledge, and innovative digital marketing and growth tactics. TOPICS DISCUSSED IN TODAY’S EPISODE   The secret to crowdfunding Activating your network What you need to launch How to cold email The importance of sales skills Customer Acquisition Resilient Design Advice Resources: Urban Smokehouse Jim Huffman website Jim's Twitter GrowthHit The Growth Marketer's Playbook Additional episodes you might enjoy: S ..read more
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Sam Altman's 17 Business Hacks & Taking on Techstars Seattle (#165)
If I Was Starting Today
by Jim Huffman
2M ago
This week, Jim and Yonathan break down one of the word-for-word best blog posts on the internet, Sam Altman's "What I Wish Someone Had Told Me." Jim and Yonathan pick out some of their favorite points before exploring potentially huge opportunities for both of them in the near future. TOPICS DISCUSSED IN TODAY’S EPISODE Value for seconds read Who is Sam Altman Optimism and Obsession Incentives Concise communication Superstar Impact Opportunity Vehicle Outcomes over processes   Resources: What I Wish Someone Had Told Me Jim Huffman website Jim's Twitter GrowthHit The Growth Marketer's P ..read more
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Our 2024 DTC Strategy for Neat Apparel (Don't tell anyone!) (#164)
If I Was Starting Today
by Jim Huffman
2M ago
This week, Jim gives an update on the marketing plan for his new apparel brand Neat, and does a deep dive into the strategy and tactics you need to use to launch an e-commerce product. TOPICS DISCUSSED IN TODAY’S EPISODE Jim’s trip to New York How to optimize conversion rate      Automation flows Bundling and Upsell Ad spend breakdown SEO Understanding the seasonality of your brand                     Resources: Neat Website Jim Huffman website Jim's Twitter GrowthHit The Growth Marketer's Playbook Additional episodes yo ..read more
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Atomic Habits by James Clear - Iconic Reads (#162)
If I Was Starting Today
by Jim Huffman
3M ago
This week, Jim and Yonathan breakdown an essential read for anyone trying to improve or change their habits to create greater outcomes in their personal or professional lives. James Clear's Atomic Habits is a best selling book and a personal favorite for Jim and Yonathan. They distill the book into clear takeaways. TOPICS DISCUSSED IN TODAY’S EPISODE Atomic Habits Author facts What’s different about this book Takeaways Goal setting Designing your environment  Habit Stacking Resources: Atomic Habits Jim Huffman website Jim's Twitter GrowthHit The Growth Marketer's Playbook   Addit ..read more
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