Merge Media Blog
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Scroll through some of the latest blog articles from Merge Media about web design & print partnerships that they have across Auckland. Stay at the forefront of the graphic design world with emerging trends, innovation, tools, and strategies. Merge Media provides professional graphic design services including web design, logos & branding.
Merge Media Blog
2w ago
Heard rumours that WordPress isn’t secure? It’s time to set the record straight. Despite what you may have heard, WordPress is one of the most secure and reliable platforms, and is one of the most widely used globally. WordPress continuously monitors its core system for vulnerabilities, and the dedicated security team rapidly releases patches to […]
The post Website Security: Why WordPress is Safer Than You Think appeared first on Merge Media - East Auckland Graphic & Web Designers ..read more
Merge Media Blog
3M ago
The Importance of Branding Consistency Across All Media In today’s highly competitive market, creating a strong and consistent brand is paramount. Branding goes beyond a mere logo or tagline; it encompasses every aspect of how your business is perceived by customers. One of the critical areas where branding consistency must be maintained is across all […]
The post The Importance of Branding Consistency Across All Media appeared first on Merge Media - East Auckland Graphic & Web Designers ..read more
Merge Media Blog
5M ago
If you’re a business owner with a website, but not up to date with all things Google, this is what you need to know about the latest update which rolled out over March/April this year.
Google’s March 2024 Core Update What You Need to Know
The latest Google update was quite significant, and if you’ve noticed some shifts in your site’s performance, this update might be the reason why.
There was a lot that was involved, so we have broken it down into what you really need to know!
The Rollout Recap
So, what’s the story? Google kicked off this core update on March 5, 2024, and wrapped it up 45 da ..read more
Merge Media Blog
7M ago
This morning, while I was scrolling through Facebook, contemplating dragging myself out of bed to “adult” another day, I came across an article in the Herald written by Matt Heath: “My parting message, enjoy things while they are around”.
It wasn’t a long article, but it inspired me enough to think about my own life, my business, my why and all the people I’m grateful for in my own life.
Aside from my friends and family, who’ve always been constant supporters, my business and all my amazing customers have been a huge part of my life for the past 9 years. Merge Media has been a constant r ..read more
Merge Media Blog
1y ago
A Website Lead Generation Document is a strategically designed digital asset on a company’s website, with the primary goal of capturing visitor information, such as names and email addresses.
Typically, these documents take the form of downloadable resources, such as eBooks, whitepapers, checklists, or guides, offering valuable content to visitors in exchange for their contact details.
How does it work?
By Offering Value: The document serves as a valuable resource related to the business’s niche. It could be industry insights, how-to guides, or expert tips that address common pain points o ..read more
Merge Media Blog
1y ago
Is your website is still your top salesperson or have enquiries slowly started dropping?
Are customers getting frustrated because your contact details, products, services or prices are out of date?
Do your competitors now have a more exciting site than you?
In the ever-evolving digital marketing landscape, maintaining a vibrant and up-to-date website is crucial for so many reasons. Here’s a breakdown of why regular updates matter:
1. If you forget about your site, so will Google!
Google favours regularly updated sites and will boost a well maintained website’s visibility in search results ..read more
Merge Media Blog
1y ago
Is your website is still your top salesperson or have enquiries slowly started dropping?
Are customers getting frustrated because your contact details, products, services or prices are out of date?
Do your competitors now have a more exciting site than you?
In the ever-evolving digital marketing landscape, maintaining a vibrant and up-to-date website is crucial for so many reasons. Here’s a breakdown of why regular updates matter:
If you forget about your site, so will Google!
Google favours regularly updated sites and will boost a well maintained website’s visibility in search results. Reg ..read more
Merge Media Blog
1y ago
Branding – what is it?
In short, it’s everything! Your brand is what differentiates you from your competitors and helps consumers remember your service or product.
Beyond just a memorable logo and catchy company name, a brand encompasses the consumers perception of reputation, service, marketing and advertising.
A strong brand increases sales by making the service or product visible and desired by the consumer, promises quality and reputation and should provide a good emotional connection to your customers – when they feel good, they buy the brand.
VIEW OUR BRANDING WORK
When should you cons ..read more
Merge Media Blog
1y ago
Quality design sub-contractors are worth their weight in gold…
Here at Merge Media we are proud to say that we work closely with a wide range of professional and quality sub-contractors for many, if not most, of our web and graphic design clients.
We can either work directly with them or can refer them onto our clients, whatever is preferred. Interested in learning more? We’ve put together below, 4 important reasons why we use and refer to quality sub-contractors as part of our business:
1. Skilled sub-contractors provide the best expertise
Skilled sub-contractors will offer a superior servi ..read more
Merge Media Blog
1y ago
Websites that work – what does that mean?
If you’re wondering what aspects are vital for a well built and engaging website, keep reading!
There are a number of reasons why the websites we create here at Merge Media work so well, and achieve results for our customers so we thought we’d compile a list of helpful things to think about when starting your new website journey.
Take a look below at some of the things to consider…
Ease of Navigation
Think about your customer’s journey and the flow of your website – can they get to where they’re going in a maximum of three clicks? There’s nothing w ..read more