Creative Box Blog
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Unlock a treasure trove of Branding essential techniques and insights. Learn how design drives brand identity and recognition via the Creative Box Blog. Creative Box is a boutique graphic design studio in the Waikato dedicated to branding, illustrations & websites
Creative Box Blog
1M ago
Ever wondered why some brands just feel right? It's not about picking your fave shades (sorry, pink lovers! ? I know, I know, I'm one too ). It's about choosing colours that tell YOUR unique story.Your palette should:• Reflect your brand's personality • Speak to your target audience • Embody your purpose and values Ready to see some examples? Scroll down to check out 4 businesses I've been working with that have nailed their brand colours ..read more
Creative Box Blog
2M ago
Colour is a powerful tool in branding that can significantly impact how your business is perceived. When used effectively, it can make your brand more memorable and evoke specific emotions in your audience. I'm excited to share some key tips on this topic with you✖︎ Tip 1. Brand FocusedBefore choosing a colour palette for your brand, consider things like:• It ties in with your brand identity• Understanding what emotions colours can evoke• A balanced colour palette of primary, secondary ..read more
Creative Box Blog
5M ago
When a client makes contact with you, you want them to feel fantastic right?!So it’s super important that our branding is hitting the mark and really connecting with your clients. But sometimes the thought of re-branding can feel a bit overwhelming... cue where do I even start?!? I hear this often, so to help make re-branding feel a whole lot simpler for you, I have this 'The Big Rebrand Guide', for your eager hands to get on.It steps you through the following key things...• why you might be ..read more
Creative Box Blog
5M ago
Hi friends! We've all watched the DIY makeover home shows, where the novice designers get crucified by three judges for placing a teeny tiny armchair in a large empty space. Having a versatile set of logos in your branding is kind of the same thing... but honestly not as scary, I promise.You might of heard the terms primary logo, secondary, brand mark, etc etc - these all refer back to the different types of logos variations you can get from your designer. They each play a pretty cool part in ca ..read more
Creative Box Blog
6M ago
This girl just turned 12 last week... in business years that is. Every year I think I won't make a song and dance about it. But as it rolls around, I really can't believe another year has rolled over. And I'm forever grateful for it. Anyway, thank you for being here, being part of the adventure, the referrals, and the love and because its Mother's Day around the corner, I've made you this wee FREEBIE card. One you can print out and give to your Mum ( or someone who is pretty special ..read more
Creative Box Blog
7M ago
Coming up with a business name can be the first stumbling block when starting a new business or rebranding. Creating the business name “Creative Box” in fact took me ages. And it was hubby Nat that thought of it. "Creative" because I was going to create bold creative designs for my clients, and "Box" because of our last name Boxell. Those who don't know my last name, kindly think it's because I’m a box of creative goodness, which I secretly not so secretly now love.Here are some easy ..read more
Creative Box Blog
1y ago
Business Chicks owner and author of 'The New Hustle' Emma Isascs calls it "removing the peas", which means ridding your workplace of any annoyances... ie. those small irksome things that get in our way of enjoying our everyday tasks.Today, I thought we'd uncover the annoying so called "peas" that can lurk around in our websites preventing sales... and see how we can make our websites run like a smooth polished sale making machine ..read more
Creative Box Blog
1y ago
Your brand is the face of your business, and over time things change such as your industry, market trends, and even your own growth. These might indicate that it's time for a refresh. But how do you know if it's time to rebrand though, we chat through the key indicators to consider.1. Looking outdated: The first indicator that it might be time for a rebrand is an outdated visual identity. If your logo, colors, and overall design elements look old and tired, it could be sending the wrong message ..read more
Creative Box Blog
1y ago
Starting your business from scratch can be scary and quite daunting, I remember those days too. But after 10 years I've a little black book now of marketing ideas for your business which I thought would be great to share.Some will work fantastically great for you, some won't, but feel free to choose the ones that might:Website ( with great SEO )Industry based online directoriesLocal markets & exposNetworking groupsSocial media ( post, comment, engage )Join Facebook groupsMy Google Business P ..read more
Creative Box Blog
1y ago
Well friends, Creative Box is 11 this month. Have I learnt a lot... yesssss... a whole lot... but not the normal business study stuff, the real hard resilient and mindset stuff. Recently, I've had conversation with other business owners, my coach, some lovely design students about what helps, what I've learnt and what I'm STILL working on...1. 'Comparison is the thief of joy' - it's an oldie, but I swear by it, comparing will suck every ounce of happiness out of your bones, so...2. Just be you ..read more