#104. The True Cost of a Non-Ideal Client: What You Need to Know
Ideal Practice
by Wendy Pitts Reeves
5d ago
You have a big heart, and I know you feel like you could help almost anyone in your private practice.   But that idea, as lofty as it is, just isn’t true. The truth?  There is a cost to working with those who aren’t a good fit for you. And in this episode, we’re talking directly about what that cost actually is. You’ll learn about 4 areas where you may experience a disconnection with your clients, and what that means for you AND for them. But we’ll also talk about how to remedy each situation. Sometimes, there are steps you can take in your practice to turn things around, or maybe ..read more
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#102. Pay Attention to Your Money - and Watch It Grow: A Conversation with Jacquette M. Timmons
Ideal Practice
by Wendy Pitts Reeves
2w ago
We’ve talked a lot about money stories here on the Ideal Practice© podcast.  But today, I want you to dive a little deeper into your own money story.  I want you to think about how your money makes you feel. For example: Do you feel energized when you think about your finances? ? OR…do you feel stressed, heavy, and anxious about your financial situation? ?‍? Your answer says something about your relationship with money. Is it healthy, or toxic? Today, you'll hear a fascinating conversation with Jacquette M. Timmons, a speaker, author, and financial behaviorist. Jacquette works w ..read more
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#101. 7 Marketing Mistakes You Don't Want to Make
Ideal Practice
by Wendy Pitts Reeves
3w ago
Have you ever walked into a favorite coffee shop or lunch spot and instantly felt at home? You know what I mean. The atmosphere is just what you need right now, the food is great and the service is top of the line. It feels SO good to find just what you want, and need, doesn't it? That's the power of a crystal-clear message, one that says "We know what you need and we're here to provide it." And that's a concept every private practice needs to master in their marketing. But it’s really easy to miss the mark. In this episode, using my own experience in looking for a therapist, I'll share sev ..read more
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Celebrating 100 Episodes: A Deep Dive into our Most Popular Topic - Growth on Purpose
Ideal Practice
by Wendy Pitts Reeves
1M ago
Hey guys! Today is kind of special…!! It’s our 100th episode of the Ideal Practice© podcast, y’all!! Woot!! ?? And I so want to thank all of you all for hanging right with me all along - because together we are building a community, and that is also really special. Through the course of producing a full 100 episodes, we’ve covered alot of ground. We've talked about everything from how to create better systems, how to have more impact on the world, how to increase your income, and so, SO much more! So, in honor of this milestone, I wanted to take a look back at some of our most popular epis ..read more
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#99. Beyond the Headshot: How a Brand Photo Shoot Can Fuel Business Growth with Sandra Costello
Ideal Practice
by Wendy Pitts Reeves
1M ago
Today we’re talking about something that can be really tricky for so many of us - and THIS time, I’m not talking about money (for once!). Let’s start with a question. What happens when you’re the one in front of the camera, instead of the one behind it? How do you feel about having your picture taken? I’m talking about headshots, photography for your website, or any kind of promotional photography for your business. (Full disclosure: I have left photo shoots in tears more than once, when I was literally just going in for a simple headshot.) If you’re anything like me, you don’t exactly lo ..read more
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#97. Unlocking Success: A Simple Journaling Exercise for Planning Your Next Quarter
Ideal Practice
by Wendy Pitts Reeves
1M ago
Can you believe we’re already at the end of March? Yet here we are, at the end of Q1, already a full 25% of the way through the year. Man - that went fast. ? But that’s okay. Most of us can only handle about a quarter’s worth of planning at a time anyway - so this is fine. And tending to our business with a quarterly review is how we stay on track with the big picture, with our biggest goals for the year. That’s how we keep moving our practice forward. This is how success stays on track. In this episode, I’ll share 4 simple questions you can use to guide your thinking as you reflect on your ..read more
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#96. Can AI Help You Serve More People? A Conversation with Maria Szandrach.
Ideal Practice
by Wendy Pitts Reeves
2M ago
I've got something a little different for you today, folks. We’re going to take a glimpse into the future, and talk about AI. As healers (and humans!) navigate this new and rapidly evolving technology, it’s natural to feel a mix of curiosity, confusion, and perhaps even a little fear. But the reality is that this new technology is here - and we need to learn to understand it. Today’s guest certainly gives us some food for thought.  I recently had the pleasure of speaking to serial entrepreneur, CEO, and general force to be reckoned with, Maria Szandrach. Maria is the co-founder of Ment ..read more
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#95. Adding Packages to Your Client Offers Can Help Your Practice. Here's Why.
Ideal Practice
by Wendy Pitts Reeves
2M ago
Packages are often misunderstood in our industry, but the truth is, they can really make a difference for your private practice. In fact, learning how to strategically add pricing packages to your work can boost profits, enhance the value of what you offer, and make life easier for your clients – all  at the same time. What’s not to love about that? So let’s talk about this. Today, we’ll explore 3 types of packages you could create, and how they could help. We’ll talk about what each of those types are, and I’ll share several examples of how they can be used. I’ll also tell you about ..read more
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#94. 5 Creative Ways to Boost Practice Revenue Without Working Longer Hours
Ideal Practice
by Wendy Pitts Reeves
2M ago
There’s more than one way to make money, my friend. But far too often in the private practice world, we’re used to providing a single service to a single client for a single hour or session, and that’s it. The problem with that is that there are only so many hours in the day, and your income is capped. But what if that wasn’t how it had to be? What if there were all kinds of fun ways you could leverage the service you already provide and the knowledge you already have in ways that serve more people, make more money for you, AND don’t take up more of your time? Yeah - let’s talk about that ..read more
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#93. Legacy Work: How One Therapist Built an 8 Figure Practice That Still Feeds Her Soul
Ideal Practice
by Dr. Ajita Robinson
2M ago
Y'all know that when I talk about what it means to have an Ideal Practice, I’m talking about building a private practice that is ideal for you. And of course, that's very different from one person to the next. But the one thing that we all have in common, is that we want to make money, good money. And we want to do so in a way that feels good, and is in alignment with who we are. That’s exactly what today’s guest, Dr. Ajita Robinson, has done. And how she’s done it is nothing short of inspiring. Ajita is a Grief and Trauma Therapist, a bestselling author, a TEDx Speaker, and an Income Strat ..read more
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