Wolfgang Digital’s newly elected employee reps with CEO Alan Coleman (l-r) Chris Bury, Alan Coleman, Rob Beirne, Shreya Barua, Ian Booth, Stephen Murphy, and Niamh O’Doherty. AdWorld.ie Wolfgang Digital has […] The post Wolfgang Digital Becomes the First Irish Employee Ownership Trust appeared first on MII - Marketing Institute Ireland ..read more

Out-Of-Home Advertising is the ‘most sustainable Ad platform’ AdWord.ie and James Byrne, Marketing Manager, PML Group. OOH produces the lowest amount of carbon emissions per impression compared with other major […] The post Out-Of-Home is the ‘most sustainable Ad platform’ appeared first on MII - Marketing Institute Ireland ..read more

Marketing using the Irish language has been proven to give firms a competitive edge A recent survey conducted by Amárach with Gaelchultúr revealed that 73% of consumers assumed a product […] The post Irish language proven to build brands appeared first on MII - Marketing Institute Ireland ..read more

Social CEO 2023 Report Stephen van Rooyen, Sky UK & Ireland has emerged as the most influential leader on social media in Ireland, according to the fourth Social CEO 2023 Report released […] The post Social CEO 2023 Report appeared first on MII - Marketing Institute Ireland ..read more

PML Group Expands Sustainable Solutions PML Group, Ireland’s largest Out of Home (OOH) agency, has expanded its sustainable solutions to all classic roadside campaigns in Ireland, as part of its […] The post PML Group Expands Sustainable Solutions appeared first on MII - Marketing Institute Ireland ..read more

The European Marketing Confederation (EMC) is proud to announce that Salesforce is the first Corporate member of EMC.  Brussels, 24-01-2024.   EMC believes in excellent relationships with important companies in the […] The post The EMC announces Salesforce as its first Corporate Member appeared first on MII - Marketing Institute Ireland ..read more

JCDecaux are expanding their Digipole network with the introduction of 19 new screens on key routes around Dublin. This will bring the total number of Digipole screens available in the capital to 25. The new Digipole locations, including Donnybrook, Malahide Road, Merrion Road, Naas Road and Navan Road among others, were selected on the basis of outstanding visibility and substantial traffic volumes, delivering extensive coverage across the city.    The post JCDecaux increases Digipole footprint appeared first on MII - Marketing Institute Ireland ..read more

Zenith Useful Dates 2024 Zenith, the Irish media agency, have put together a Useful Dates 2024 Calendar to help you as you plan your social and business calendar for this […] The post Zenith Useful Dates 2024 appeared first on MII - Marketing Institute Ireland ..read more

The Outdoor Media Association (OMA) is delighted to announce the appointment of Aoibhín Lennon as OMA Director. Ms Lennon joined the OMA’s leadership team on 8th January 2024 and will oversee the Association’s development across a range of initiatives within the Irish outdoor industry. Ms Lennon was previously a Business Director at Core. The post Aoibhín Lennon appointed as OMA’s new Lead appeared first on MII - Marketing Institute Ireland ..read more

Former European Digital Marketing Director, Kerry Group, Shane McGonigle appointed CEO of the Marketing Institute of Ireland The Chair and Board of the Marketing Institute of Ireland (MII) are delighted […] The post Shane McGonigle appointed CEO of the Marketing Institute of Ireland appeared first on Marketing Institute Ireland ..read more